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Natural Cleanse

Dandruff-fighting products adopt natural ingredients

Trend - Dandruff-fighting products are now including and highlighting their natural ingredients, functioning as less-harsh alternatives to common anti-dandruff ingredients like salicylic and zinc pyrithione.

Insight - When it comes to skin and hair care, more consumers are turning to ingredients they consider "natural"--often fruits, vegetables, and various plants. Due to their familiarity, these ingredient are considered more trustworthy for consumers who prefer gentle formulas.
Workshop Question - How is your brand creating trust with its customers?
5.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 31 Examples:
23,053 Total Clicks
Date Range:
Apr 20 — Jul 21
Trending:
Fresh and Mild
Consumer Insight Topics:

Featured Examples

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