Category
Lifestyle
Serial Snacking
Trend cluster
Category
Modernized
Pet
Consumers wish to have pet products that are both functional and beautiful.
3.7
Trend score
Trend
What is the Modernized Pet trend?
Modernized Pet: Consumers have a fierce affinity for their pets, but don't wish to sacrifice the look and feel of their home to accommodate traditional pet accessories. The industry of modern pet products is one that is rising in popularity especially since the number of pets in North America is skyrocketing.
Trend themes
Themes within the Modernized Pet trend
Three behaviours holding the trend together01
Modern Pet Products
Consumers want pet accessories that match their home decor and personal aesthetics.
02
Functional Design
Modern pet products feature sleek designs that prioritize functionality as well as aesthetic appeal.
03
DIY Pet Accessories
Consumers are increasingly interested in creating their own elevated pet accessories and furnishings.
Industry implications
What the Modernized Pet trend means for industry
Where the trend changes the playbookFor
Home Furnishings
Pet furniture and accessories now need to fit the aesthetic of an overall design scheme.
For
Pet Products
Advanced designs and innovative solutions are essential to capturing a growing pet loving market.
For
DIY
Consumers are finding innovative ways to elevate their pet's furnishings by making them themselves.
Trend signals
Trend signals for Modernized Pet
Trend score 3.7 out of 10, from popularity 52%, activity 50%, freshness 8%.
Popularity52%
Activity50%
Freshness8%
Audience
30%Men
70%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Modernized Pet trend
6 featured examples from Aug 6, 2012 to Mar 22, 2013CategoryArt & Design
Posh Pet Couches
The Modern Pet Bed is a Stylish Way to Pamper Your Pooch or Cat
As the trend towards humanizing pets and incorporating them into the home increases, furniture companies can expand their offerings to include stylish and functional pet furniture.
CategoryLifestyle
Contemporary Pet Furnishings
The Forma Italia Suite Series Combines Comfort With a Chic Design
Disruptive innovation opportunity: Partnering with luxury retailers to create high-end pet furnishings that cater to affluent pet owners.
CategoryLifestyle
Modernized Animal Dishware
The ‘Felli Pet Pet Bowls’ Turn Your Pooch Posh
The pet industry has an opportunity to create stylish and customizable pet products that cater to consumers wanting to pamper their pets.
CategoryArt & Design
Cat Commode Consoles
The Circa50 Collection Conceals a Litter Box or a Pet Bed Behind Cabinets
Pet furniture manufacturers can explore designs that prioritize functionality and space-efficiency while also incorporating trendy aesthetics.
CategoryArt & Design
Geoform DIY Doghouses
The HomeMade Modern Geometric Bed Promises Surprisingly Simple Construction
Opportunity for disruptive innovation: Collaborating with home improvement stores to create dedicated sections for DIY pet furniture and accessories.
CategoryLifestyle
Modular Animal Meal Trays
The Walloff Pet Bowl Promotes More Civilized Manners from Your Pooch
Pet product companies can explore new designs and materials for innovative pet dishware.
