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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,605 more

Mass De-Feminization

Standard feminine products are given a hyper-masculine twist

Implications - The topic of whether or not men feel properly addressed in media is not often discussed. Now, gender lines are blurred and men are more vocal about their thoughts on gender equality. Thus, companies are re-inspecting branding practices to not only include men, but to make them comfortable using products previously perceived as feminine.
2.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 45 Examples:
511,875 Total Clicks
Date Range:
Nov 12 — Mar 13
Trending:
Mild
Consumer Insight Topics:

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