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SAMPLE CONSUMER INSIGHTS - Subscribe to access 9,229 more

Fitness Furnishing

Home furnishings are adapted with fitness-based functions

Trend - Furniture designers are now incorporating exercise machines or functions into standard home furniture items. These items include everything from home fitness benches to yoga training chairs, and can seamlessly transition from furnishings to fitness products.

Insight - Around the world, consumers have been limited in their ability to exercise at gyms and in public spaces like they once did. Government shutdowns and/or extra caution has forced consumers to be creative in how they maintain their fitness--particularly with spatial limitations and fewer resources at home. Brands that are able to offer consumers functional ways to ease this process are appealing to health-conscious consumers.
Workshop Question - How will your brand adapt to the long-term changes in consumer behaviour that have come from significant disruption?
9.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 36 Examples:
193,363 Total Clicks
Date Range:
Dec 18 — Nov 20
Trending:
This Quarter and Viral
Consumer Insight Topics:

Featured Examples

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