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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,884 more

Farm Wearable

Tech brands are boasting wearables that track the behavior and health of cows

Trend - Brands who are offering high-tech wearables for livestock—in particular, cows—are gaining traction in the AgTech space by marketing affordable digital solutions. These gadgets promise to optimize profits and improve health and wellness in cattle by monitoring the animal's behavior and offering actionable insights.

Insight - Concerns about animal welfare and food safety have intensified for modern consumers in recent years, and these factors are driving their purchasing decisions. This creates an increased demand for the humane treatment of animals in the agriculture sector—from their nutrition to their overall health. As consumers seek to gain peace of mind, they turn to technology as digital solutions offer seamless benefits to animals.
Workshop Question - How might your business leverage technology to win consumer trust?
4.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 16 Examples:
9,903 Total Clicks
Date Range:
Aug 20 — Aug 20
Trending:
This Quarter and Mild
Consumer Insight Topics:

Featured Examples

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