Category
Lifestyle
Assisted Choices
Trend cluster
Category
Customized
Calendar
Moving away from technology, consumers opt for creatively crafted date keepers.
3.0
Trend score
Trend
What is the Customized Calendar trend?
Customized Calendar: Seeking to improve common office tasks like scheduling appointments and remembering dates, individuals are turning to custom DIY alternatives. Trading in the efficiency of mobile apps for a more personalized approach, consumers are turning to unexpected materials and bold aesthetics to craft calendars from scratch. The use of DIY alternatives allow individuals to maintain necessary responsibilities in way that highlights both ingenuity and individuality.
Trend themes
Themes within the Customized Calendar trend
Three behaviours holding the trend together01
DIY Customization
Individuals are increasingly seeking to personalize their own calendars using DIY alternatives.
02
Return to Analog
Consumers are opting for analog alternatives to digital means of organizing and remembering important dates.
03
Bold Aesthetics
The use of unexpected materials and colorful patterns allows for the creation of bold and personalized calendar designs.
Industry implications
What the Customized Calendar trend means for industry
Where the trend changes the playbookFor
Stationary
Business professionals in the stationary industry can benefit from providing custom DIY calendar materials that allow individuals to create their own unique designs.
For
Crafts
The craft industry can benefit from providing DIY kits that allow individuals to create their own customized and personal calendars using alternative materials to traditional designs.
For
Home Décor
Professionals in the home décor industry can benefit from creating customizable calendar designs that fit with various home aesthetics, and can be used as a visible, artistic piece in living spaces.
Trend signals
Trend signals for Customized Calendar
Trend score 3.0 out of 10, from popularity 29%, activity 52%, freshness 8%.
Popularity29%
Activity52%
Freshness8%
Audience
10%Men
90%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Customized Calendar trend
4 featured examples from May 23, 2013 to Nov 15, 2014CategoryLife-Stages
Urban Advent Calendars
This DIY Paper Advent Calendar Kit Takes the Shape of a Vibrant City
Craft stores can cater to the growing demand for DIY advent calendar kits and craft supplies.
CategoryArt & Design
Oversized Date-Keeping Decals
Never Forget Another Important Date with the Chalk Talk Calendar
Opportunity for incorporating oversized decals in home decor products.
CategoryArt & Design
DIY Antiquated Date Keepers
The Printable Paper Typewriter Calendar is a Cute Alternative
A disruptive innovation opportunity could be to provide unique craft supplies such as printable vintage-themed paper, patterns, and other materials for DIY calendar projects.
CategoryArt & Design
Crystalline Paper Advent Calendars
Mr.Printables' DIY Advent Calendar Can Be Filled with Surprises
The crafting industry can capitalize on the popularity of DIY advent calendars by offering innovative templates and materials.
