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Custom Supplements

Brands arrange for customized vitamin and supplements for consumers

Trend - Health brands are prioritizing customization by offering supplements that are specific to individual customers' needs and preferences. These specifications occur in everything from branding to formulas.

Insight - As more consumers prioritize "wellness," fewer are satisfied with the generic, one-size-fits-all approach to branding, ingredients and formulations that most brands offer. Brands that offer customization are able to attract loyal customers committed to their health, and better stand out in an expanding market.
Workshop Question - What change would help your brand better compete in its market?
7.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
9 Featured, 69 Examples:
70,781 Total Clicks
Date Range:
Oct 20 — Sep 22
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Customizable Kids Gummies
Customizable Kids Gummies
Shaklee's Meology Kids Delivers Personalized Daily Support
Meology Kids is an all-in-one, personalized vitamin gummy pack for kids from Shaklee and it was created to provide support for kids ages four and up. The proprietary daily packs are customized with... MORE
Personalized Vitamin Prescriptions
Personalized Vitamin Prescriptions
Personalized Vitamins are the Future of Wellness for Boomers
HUM Nutrition and Vous Vitamin are exploring how consumers respond to personalized vitamin supplements. Commonly referred to as “the future of wellness,” personalized vitamins are becoming... MORE
Personalized Dietary Supplements
Personalized Dietary Supplements
lemonbox Offers Personalized Nutrition and Fitness Supplements
The lemonbox vitamin subscription consists of personalized dietary and nutrition supplements, curated to meet specific consumer needs. Aiming to help consumers achieve fitness and wellness goals,... MORE
Precise Nutritional Recommendation Platforms
Precise Nutritional Recommendation Platforms
Viome Decodes Your Gut Microbiome Health and More
Viome helps consumers improve their overall health with health insight, food recommendations, and personalized supplements. The platform decodes your individual gut microbiome health, your cellular... MORE
Tailor-Made Daily Vitamins
Tailor-Made Daily Vitamins
VYVO's Nurtrapak Personalized Supplements are Science-Backed
Health startup VYVO specializes in custom-crafted daily vitamin packs that aim to streamline wellness goals while helping consumers fill nutritional gaps. The science-backed, personalized NutraPak™... MORE
Tailor-Made Protein Supplements
Tailor-Made Protein Supplements
Gainful Offers Custom ProteinvMixes That Align With Fitness Foals
Gainful is an online wellness startup specializing in tailor-made protein mixes. With so many protein options saturating the market, the company aims to streamline the process of choosing the... MORE
Custom-Blended Daily Vitamins
Custom-Blended Daily Vitamins
Orig3n's Vitamins are Personalized Based on One's Genetic Makeup
Orig3n is an online health platform specializing in personalized vitamins that are based on one’s unique genetic makeup. The company creates “custom blended capsules containing the... MORE
Custom Gut Health Supplements
Custom Gut Health Supplements
Thryve Offers Customized Probiotics and Food Recommendations
Thryve is a digital platform that offers microbiome tests and specialized probiotics to help individuals reach their specific health goals. These include weight loss, improved digestions, supported... MORE
Personalized Daily Vitamins
Personalized Daily Vitamins
CustomVite Delivers a 3-Month Supply of Custom Vitamins to One's Door
CustomVite delivers a 3-month supply of vitamins directly to one’s door and specializes in tailor-made formulas that address the varying health concerns of each individual. Each CustomVite... MORE

Related Examples

Boomer-Focused Grocery Services
Boomer-Focused Grocery Services
Baby Boomers Continue to Dominate in Online Shopping Post-COVID
Age-Friendly Retail Initiatives
Age-Friendly Retail Initiatives
Lowe's Introduces a Baby Boomer-Focused 'Livable Home' Initiative
AI-Powered Companion Speakers
AI-Powered Companion Speakers
The Conceptual 'Puppimily' Touchscreen Speaker Supports the Elderly
play_circle_filled Elderly Exercise Machines
Elderly Exercise Machines
PhysioPedal is an Assisted Cycling Therapy Machine for the Elderly
IoT-Based Elderly Care Systems
IoT-Based Elderly Care Systems
Mokosmart Offers an IoT Platform for Ensuring Seniors Safety
Wi-Fi-Enabled Senior Care Sensors
Wi-Fi-Enabled Senior Care Sensors
Aerial Supports Senior Independence with Its 'WiFi Sensing' Tech
Elderly Extended Arm Chairs
Elderly Extended Arm Chairs
The 'T’ROI' Chair Offers Sitting and Standing Support
IoT Elderly Care Monitors
IoT Elderly Care Monitors
Kepler Night Nurse is a Sensor and Software Solution for Elderly Care
Boomer-Targeted Superfoods
Boomer-Targeted Superfoods
SuperAge is UK's First Superfoods Brand Dedicated People Over 50
Trick-or-Treat-Friendly Gummy Candies
Trick-or-Treat-Friendly Gummy Candies
The Haribo Trick or Treat Bags Come Individually Wrapped
Surprise-Filled Vending Toys
Surprise-Filled Vending Toys
The Ryan’s World Vending Surprise Toy is Full of Hidden Treats
Limited-Edition Halloween Gummies
Limited-Edition Halloween Gummies
The Haribo Halloween Treats Come in Three Options
Fiber-Rich Cola Gummies
Fiber-Rich Cola Gummies
The Sweet Smarts Cola Gummies Have Three-Grams of Sugar Per Bag
Active Lifestyle CBD Supplements
Active Lifestyle CBD Supplements
Level Select Gummies Come in Three Varieties
No-Added-Sugar Gummy Candies
No-Added-Sugar Gummy Candies
Lily's Sweets Low-Sugar Gummies Come in Two Varieties
Prebiotic Fiber Gummies
Prebiotic Fiber Gummies
FLO Vitamins Recently Debuted the New GOGO Prebiotic Fiber Gummy Vitamin
Microdosing Mushroom Gummies
Microdosing Mushroom Gummies
Gwella Mushrooms Launches Legal Magic Mushroom Gummy Called 'Mojo'
Gourmet Vegan Gummy Ranges
Gourmet Vegan Gummy Ranges
The Candy Kittens Gourmies Gummy Range is High-Quality
Glow-Boosting Hemp  Skincare
Glow-Boosting Hemp Skincare
Hey Bud Skincare Helps to Regulate the Skin's Moisture
Advanced Gut Microflora Tests
Advanced Gut Microflora Tests
Floré by Sun Genomics Analyzes Your Gut Microflora
Personalized Microbiome Platforms
Personalized Microbiome Platforms
Zoe Analyzes Your Unique Gut, Blood Fat & Blood Sugar Responses
At-Home Lab Tests
At-Home Lab Tests
Base's Mail-In Test Kits Help to Improve Sleep, Diet, Stress and More
Functional Chocolate Bars
Functional Chocolate Bars
The Functional Chocolate Company's New Bars Address Everday Concerns
eCommerce Employee Wellness Booths
eCommerce Employee Wellness Booths
The Amazon 'AmaZen' Booths Offer a Place to Destress
play_circle_filled Honest Menstruation Campaigns
Honest Menstruation Campaigns
Bloody Good Period's Music Video Fights Period Shame
Opulent Automotive Smartwatches
Opulent Automotive Smartwatches
The Bugatti Ceramique Edition One is Packed with the Latest Tech
Gut-Boosting Beverage Campaigns
Gut-Boosting Beverage Campaigns
Health-Ade's Approachable Campaign Offers Gut Health Education
Intimate Skincare Drops
Intimate Skincare Drops
V Drops by Dr. Barbara Sturm Help to Soothe, Hydrate and Balance
Plasma-Powered Pet Foods
Plasma-Powered Pet Foods
Solid Gold New NutrientBoost Targets the Gut Health of Your Pets
All-Natural Prebiotic Yogurts
All-Natural Prebiotic Yogurts
Bio & Me Launched a New Product Line of Prebiotic Yogurts
Gut Health CBD Supplements
Gut Health CBD Supplements
The Elixinol Immune Gut Health CBD Capsules are Vegan-Friendly
Sleep-Focused Supplement Products
Sleep-Focused Supplement Products
The Smartypants Vitamins For Functional Range is Effective
Plant-Based Probiotic Beverages
Plant-Based Probiotic Beverages
Siggi's Coconut Drinks are Packed with Support for the Gut
Better-for-You Fiber Blends
Better-for-You Fiber Blends
NB Pure's Daily Multi-Fiber Blend Combines Soluble & Insoluble Fiber
Condition-Targeted Dog Supplements
Condition-Targeted Dog Supplements
Happy Go Healthy's Brilliant Bites Support Gut Health and More
Kid-Friendly Digital Supplements
Kid-Friendly Digital Supplements
ChildLife Essentials' Healthy Vision SoftMelts Support Eye Health
Physician-Operated Telehealth Networks
Physician-Operated Telehealth Networks
Livecare Provides Extensive Healthcare Services Online
Free Online Doctor's Appointments
Free Online Doctor's Appointments
Tia Health's Digital Services are Accessible, Fast, and Secure
At-Home Vitamin D Deficiency Tests
At-Home Vitamin D Deficiency Tests
Everlywell's 'Vitamin D Test' Helps Users to Prevent Symptoms
Personalized Supplement Deliveries
Personalized Supplement Deliveries
zenamins Makes Custom Supplements Easy and Seamless
Custom Cold Pressed Juice Kits
Custom Cold Pressed Juice Kits
The Project Juice Custom Juice Pack Boasts Healthy Wellness Drinks
Personalized Nootropic Supplements
Personalized Nootropic Supplements
Formula's Personalized Vitamins Target a Healthy Mind
Quiz-Backed Custom Supplements
Quiz-Backed Custom Supplements
Vous Vitamin's Personalized Vitamins are Physician-Curated
Expert-Curated Vitamin Packs
Expert-Curated Vitamin Packs
Hundred Creates Personalized Vitamins Delivered to One's Door
Customized Supplement Platforms
Customized Supplement Platforms
Vitaminlab Creates Personalized Supplements With a Quiz
Personalized Vitamin Subscriptions
Personalized Vitamin Subscriptions
Nurish Offers Flexible and Custom Vitamin Mixes
Vegan Vanilla Protein Supplements
Vegan Vanilla Protein Supplements
Four Sigmatic Sweet Vanilla Plant-based Protein is Tasty
Natural Supplement Bundles
Natural Supplement Bundles
GoDeep Boasts Adaptogens, Medicinal Mushroom & Collagen Protein Blends
Potent Berry Supplements
Potent Berry Supplements
The Z Natural Foods Organic Freeze-Dried Super 8 Berry Blend is Tasty
Grain-Free Buckwheat Cereals
Grain-Free Buckwheat Cereals
Lil Bucks' Lil Bucks Cereal is Paleo, Grain-Free and Vegan
Plant-Based Whole Nutrition Supplements
Plant-Based Whole Nutrition Supplements
These Purition Vegan Protein Powders are Plant-Powered
Female-Focused Protein Supplements
Female-Focused Protein Supplements
These Tone It Up Plant-Based Protein Powders are Flavorful
Modular Medication Organizers
Modular Medication Organizers
The 'O'kase' Smart Pill Organizer Has a Customizable Design
Powdered Cannabis Supplements
Powdered Cannabis Supplements
Ripple QuickSticks are Easy to Enjoy at Anytime
Horchata-Flavored Protein Powders
Horchata-Flavored Protein Powders
¡UY UY UY! Makes Products Targeting Mexican-Americans
Superfood Protein Powders
Superfood Protein Powders
Plant Protein+ is Made from Seeds, Adaptogens, Botanicals & Mushrooms
Plant-Based Wellness Supplement Packs
Plant-Based Wellness Supplement Packs
Sakara RX: The Foundation Boasts Many Nutritional Benefits
Candy-Flavored Protein Powders
Candy-Flavored Protein Powders
These MyProtein Clear Whey Isolate Supplements are a Sweet Treat
CBD-Infused Immunity Supplements
CBD-Infused Immunity Supplements
The NanoCraft Immune Boost + CBD Supports Year-Round Health
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Plant-Based Sports Powders
The Orgain Organic Sport Line Has Ingredients Like Adaptogens & ACV
Extra-Strength CBD Supplements
Extra-Strength CBD Supplements
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Female-Focused Supplement Lines
Female-Focused Supplement Lines
Women’s Best will be Exclusively Available at The Vitamin Shoppe
Effective Hangover Prevention Supplements
Effective Hangover Prevention Supplements
Over EZ Boasts a Three-Phase Formula & It's Highly Rated
Nutrient-Dense Superfood Powders
Nutrient-Dense Superfood Powders
The Z Natural Foods Ultimate 25 Superfood Fusion is Tasty
Nourishing Best-Selling Moisturizers
Nourishing Best-Selling Moisturizers
Province Apothecary's Daily Moisturizer Boasts Vitamins A & C
Customized Vitamin Packs
Customized Vitamin Packs
Paragon Vitamins Uses Hair Tissue Analysis to Personalize Vitamins
play_circle_filled Custom Gut Health Supplements
Custom Gut Health Supplements
The Thryve Gut Health Test is Paired with Personalized Probiotics
Cold-Pressed Gut Health Shots
Cold-Pressed Gut Health Shots
Dose's Gut Shot Challenge Pack Includes 21 Shots
Reformatted Daily Vitamin Supplements
Reformatted Daily Vitamin Supplements
rootine vitamins Provides Custom-Made Vitamins for Consumers