Category
Lifestyle
Assisted Choices
Trend cluster
Category
Counseled
Career
Millennials look for creative ways to increase certainty in the job market.
4.3
Trend score
Trend
What is the Counseled Career trend?
Counseled Career: In an effort to feel more prepared while entering the job market, young adults are taking preliminary action. By participating in supplementary training programs and seeking mentorship from experts whom they admire, Millennial job hunters ultimately reveal that they prioritize guidance and personal fulfillment when it comes to making important career decisions.
Trend themes
Themes within the Counseled Career trend
Three behaviours holding the trend together01
Job Training Programs
Young adults are participating in supplementary training programs which presents a disruptive innovation opportunity for companies to fill the gap between college degrees and employer requirements.
02
Social Media Mentoring
Social media is a rising key factor for success, and the Art of Social Media presents a disruptive innovation opportunity for businesses, brands and individuals to leverage the full power of social media platforms.
03
Entrepreneurial Mentoring Apps
SmartUp presents a disruptive innovation opportunity for mentorship programs to be accessible for young entrepreneurs all over the world, providing targeted advice to help them make better business decisions.
Industry implications
What the Counseled Career trend means for industry
Where the trend changes the playbookFor
Education
Job training programs present a disruptive innovation opportunity for post-secondary institutions to offer supplementary training programs for recent graduates to close the skills gap for entry-level positions in various industries.
For
Marketing and Communications
The Art of Social Media presents a disruptive innovation opportunity for marketing and communications professionals and businesses to enhance their online authority and presence on social media platforms.
For
Entrepreneurship
SmartUp presents a disruptive innovation opportunity for entrepreneurial businesses and incubators to provide mentorship to young entrepreneurs all over the world, enabling them to make better business decisions.
Trend signals
Trend signals for Counseled Career
Trend score 4.3 out of 10, from popularity 71%, activity 50%, freshness 8%.
Popularity71%
Activity50%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X (not a primary audience)
- Boomer (not a primary audience)
Market
North America
Evidence
Examples of the Counseled Career trend
4 featured examples from Oct 30, 2014 to Jun 29, 2015CategoryBusiness
Social Media Mentoring
Guy Kawasaki's New Social Media Book Hinges Success on Virtual Presence
The trend of enhanced online presence calls for innovative marketing and advertising techniques that utilize the power of social media.
CategoryTech
Web-Based Training Programs
Cornerstone Learning Provides a System That is Efficient and Effective
Disruptive innovation opportunity: Introduce advanced technologies like virtual reality and artificial intelligence in the learning and development industry to enhance the effecti…
CategoryBusiness
Pre Job-Training Platforms
LearnUp is Closing the Skills Gap by Helping You Before You're Employed
Edtech companies could partner with job-training platforms like LearnUp to provide additional training resources.
CategoryTech
Entrepreneurial Mentoring Apps
This New App Provides Young Entrepreneurs with Access to Mentorship
Apps that offer mentorship and guidance to young entrepreneurs have the potential to disrupt traditional business education models.
