Cosmetic Play

Modern fashionistas crave a more playful take on aesthetics

Implications - The fashion and beauty industry is based on fearlessness and the ability to experiment; fashionistas who know this are constantly seeking ways to play with their look. Adding an unabashedly playful element to cosmetics suits this bold attitude toward aesthetic adornment perfectly. Just like in the world of beauty, companies that don't take themselves too seriously and experiment with branding will remain conspicuous in a crowd.
SCORE 4.4
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790,878 Total Clicks
Nov 12 - May 13
Warm
FashionCosmetics
Featured Examples
Blackboard Nail Kits  - The Chalkboard Manicure is Ciaté's Latest Novelty Wow Kit
SCORE 6.4
Warm 15,816 Clicks Pub: Apr 2, 13
Blackboard Nail Kits
The Chalkboard Manicure is Ciaté's Latest Novelty Wow Kit
While there is nothing pleasant about the thought of nails on a chalkboard, Ciaté‘s chalkboard manicure may just be music to your ears. The Chalkboard Manicure is the newest addition to Ciaté... [More]
Dessert-Inspired Cosmetic Lines - The Etude House Sweet Recipe Collection is Delicious
SCORE 6
Warm 22,362 Clicks Pub: Feb 25, 13
Dessert-Inspired Cosmetic Lines
The Etude House Sweet Recipe Collection is Delicious
The Etude House Sweet Recipe makeup collection brings together some of the greatest things on earth: sweets and cosmetics. The cosmetics may be inspired by desserts but unfortunately they do not... [More]
Vibrant Feline Cosmetic Collections - The Sephora Hello Kitty Collection is Charming
SCORE 3.8
Mild 4,867 Clicks Pub: Feb 23, 13
Vibrant Feline Cosmetic Collections
The Sephora Hello Kitty Collection is Charming
The Sephora Hello Kitty collection brings back one of the most iconic cartoon kitties and integrates the brand into the cosmetic world. The limited edition Tokyo Pop Makeup Collection is set for... [More]
Festive Manicure Calendars - The Ciaté 'Mini Mani' Set is the Dream Holiday Cosmetic Set
SCORE 4.8
Average 3,006 Clicks Pub: Nov 6, 12
Festive Manicure Calendars
The Ciaté 'Mini Mani' Set is the Dream Holiday Cosmetic Set
Diverting away from the typical advent calendar concept, the Ciaté ‘Mini Mani’ Set revamps the concept by replacing chocolates with small bottles of nail polish in their exclusive... [More]
Retro Music Makeup Packaging - The Manic Panic Cassette Eye-Shadow Compact is 80s Punk
SCORE 3
Mild 1,386 Clicks Pub: Dec 21, 12
Retro Music Makeup Packaging
The Manic Panic Cassette Eye-Shadow Compact is 80s Punk
Get retro with your makeup with the Manic Panic Cassette Eye-Shadow Compact collection. This awesome compact has a classic cassette shaped case that says “Kicking ass in color since 1977&#... [More]
Crimson Cosmetic Crayons - Kate Spade's 'Colorful Lipstick Crayons' Unveils a Glamorous Red Lipstick
SCORE 2.2
Untested 1,884 Clicks Pub: Nov 14, 12
Crimson Cosmetic Crayons
Kate Spade's 'Colorful Lipstick Crayons' Unveils a Glamorous Red Lipstick
The release of Kate Spade’s ‘colorful lipstick crayons’ set comes just in time for the holiday season as a glamorous red lipstick is a necessary addition to any holiday outfit.... [More]
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