Category
Tech
Delegated Interfaces
Trend cluster
Category
Conceptual
Desktop
Brands revolutionize their computer ranges with design-forward sensibilities.
5.6
Trend score
Trend
What is the Conceptual Desktop trend?
Conceptual Desktop: Brands and designers are pushing the user experience and appearance of computers and computer accessories to go beyond their traditional representations. This results in a multitude of experimental offerings and concepts that channel new materials and formats.
Insight
The consumer insight behind the Conceptual Desktop trend
Where personal tech is concerned, many contemporary consumers place immense emphasis on intuitive and design-forward solutions for the products that they interact with. Individuals are on the hunt for unique solutions that are not only useful but ones that will also instill a sense of individuality, allowing them to boost their tech-forward attitude in an age that is immensely concerned with innovation and pushing the boundaries of what is already out there.
Trend themes
Themes within the Conceptual Desktop trend
Three behaviours holding the trend together01
Design-forward Computers
Brands and designers are pushing past traditional representations of computers and computer accessories, experimenting with new materials and formats to meet consumer demand for more intuitive and unique tech solutions.
02
Artisan Electronics
Consumers seek out specialized equipment that marries practicality with sleek aesthetics, sparking an increased need for artisan electronics.
03
Shapeshifting Peripherals
Mobile-friendly computing accessories are in demand, spurring a shift towards the development of shapeshifting peripherals that are compact and easily carried between different locations.
Industry implications
What the Conceptual Desktop trend means for industry
Where the trend changes the playbookFor
Tech Design
Designers are partnering with leading tech companies to create new and innovative concepts and products that cater to consumer demands for more intuitive and individualized tech designs.
For
Gaming Accessories
As gaming shifts from a niche pastime to an activity enjoyed by many, high-end PC gaming accessories, such as designer gaming mouses, are gaining popularity among consumers.
For
Computer Cases
Consumers are seeking high-powered PCs that don't skimp on desktop style, sparking a shift towards chic and elegant computer cases that offer customization options for individual needs.
Workshop question
What alternative formats/materials could your brand explore for your product/service?
Trend signals
Trend signals for Conceptual Desktop
Trend score 5.6 out of 10, from popularity 76%, activity 84%, freshness 9%.
Popularity76%
Activity84%
Freshness9%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Conceptual Desktop trend
6 featured examples from Mar 6, 2018 to Jan 22, 2020CategoryUnique
Retro Futuristic Devices
Love Hultén Designs Bizarre Devices with Vintage and Futuristic Values
Consumer electronics companies can explore opportunities in creating visually striking, hybrid devices that cater to customers who value unique and functional designs.
CategoryTech
Posh Pyramidal PC Cases
The AZZA Pyramid 804 Computer Case Has an Elegant Design
The computer hardware industry could explore more chic and customizable designs to cater to the rise in demand for stylish PC cases.
CategoryTech
Industrial Material PC Peripherals
The EXOvault Mouse by Jonathan Schipper is Chic and Functional
There is potential for disruption in the computer hardware industry as consumers seek out more visually stunning and functional products.
CategoryTech
Paw-Inspired PC Peripherals
The Conceptual 'Claw' Gaming Mouse has a High-End Designer Edge
The 'Claw' gaming mouse presents an opportunity for the gaming accessories industry to develop more ergonomic and customizable products for gamers.
CategoryTech
Shapeshifting Touch Interface Mouses
The Microsoft Arc Surface Adjusts According to Your Needs
Innovations in shapeshifting touch interfaces and mobile-friendly computing accessories can create new opportunities in the consumer electronics industry.
CategoryTech
Hollow Skeletal PC Peripherals
The Conceptual 'Bone Mouse' Has an Ultra-Minimal Design
Exploring the use of minimalist design and touch-sensitive technology in computer peripherals.
