The cannabis industry makes its influence on the home design space
Trend - The continued popularity of the cannabis industry in North America has resulted in many industry crossovers, and a more recent one is in the home design space. These include everything from furniture designed specifically to store cannabis, to cannabis accessories designed for display.
Insight - In regions of North America where both medical and recreational cannabis use has been legalized, the plant has become part of the health and wellness movement that so many consumers subscribe to. Many consumers view cannabis as a part of their lifestyle that improves both their physical and mental wellbeing, and adapt it in a range of ways in order to achieve its benefits.
Insight - In regions of North America where both medical and recreational cannabis use has been legalized, the plant has become part of the health and wellness movement that so many consumers subscribe to. Many consumers view cannabis as a part of their lifestyle that improves both their physical and mental wellbeing, and adapt it in a range of ways in order to achieve its benefits.
Workshop Question - How could your brand collaborate with those in the cannabis industry?
