Scaled Restraint
Camel
Skincare
Camel milk is becoming a popular beauty ingredient in the North American market.
Trend
What is the Camel Skincare trend?
Camel Skincare: Camel milk is rich in natural AHAs (which are beneficial to exfoliation), minerals, and vitamins. Traditionally used in Africa and Asia, camel milk's popularity is increasing in the North American beauty market.
Insight
The consumer insight behind the Camel Skincare trend
When it comes to their self-care routines, contemporary consumers are influenced by the wellness movement and as a result, are always looking for new ways to enhance their regime or survey ingredients that might fit their needs better. In doing so, individuals feel more refreshed, energized, and confident—which, in turn, allows them to be more productive and to feel less stressed during their busy day-to-day.
Trend themes
Themes within the Camel Skincare trend
Three behaviours holding the trend togetherCamel Milk Skincare
The increasing popularity of camel milk in North American beauty market offers potential for disruptive innovation to create new skincare lines.
Natural AHAs
The trend toward natural exfoliation agents and the use of natural AHAs offers opportunities to innovate in the skincare market with camel milk as a key ingredient.
Wellness Movement
The wellness movement influences consumers to seek out new ingredients and self-care routines; this trend has paved the way for the increasing popularity of camel milk in skincare.
Industry implications
What the Camel Skincare trend means for industry
Where the trend changes the playbookBeauty and Skincare
The beauty and skincare industry will find potential for offering revolutionary beauty products by utilizing camel milk as a hot new ingredient.
Organic and Sustainable Products
The organic and sustainable products industry can leverage camel milk's environmentally-friendly production to create skincare products that minimize the environmental impact of such products.
Anti-aging Products
Anti-aging product manufacturers can incorporate camel milk in their products for its anti-aging and nutrient-rich properties.
Workshop question
What new ingredient can help your product stand out?
Trend signals
Trend signals for Camel Skincare
Trend score 2.4 out of 10, from popularity 35%, activity 27%, freshness 9%.
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Evidence
Examples of the Camel Skincare trend
4 featured examples from Oct 21 to Dec 24, 2020Powerful Anti-Aging Night Creams
Summerland Camel Milk's Cream is Suitable for All Skin Types
Camel milk-based anti-aging night creams present a disruptive innovation opportunity in the skincare industry, offering unique benefits for all skin types.
Nourishing Camel Milk Creams
Sabbatical Beauty Boasts Its Innovative Skincare Product
The Beauty and Personal Care industry can benefit from the trend by incorporating camel milk into their product development process.
Award-Winning Camel Milk Soaps
The Camel Soap Factory Boasts Sustainable & Nourishing Skincare
The natural skincare industry can leverage the trend of using sustainable ingredients like camel milk to create eco-friendly products that appeal to consumers who prioritize natur…
Camel Milk Body Care Lines
Cammellatte Offers a Range of Body Lotions, Creams, and Butters
Innovative skincare brands can capitalize on the trend of using natural and unique ingredients to create effective products.