Category
Fashion
Scaled Restraint
Trend cluster
Category
Anti-Inflammatory
Oil
Brands release skincare oils that are formulated for acne-prone skin.
2.9
Trend score
Trend
What is the Anti-Inflammatory Oil trend?
Anti-Inflammatory Oil: With oil-free products no longer considered to be the only way to achieve acne-free skin, more brands are releasing oils that are specially formulated to prevent and treat acne and inflammation.
Insight
The consumer insight behind the Anti-Inflammatory Oil trend
The cosmetics industry is ever-evolving due to consumers' many skincare needs, and their increasing enjoyment in learning about and creating skincare routines. Brands that are able tap into consumers growing curiousity in this space with unlikely products and formulas can stand out among their many competitors.
Trend themes
Themes within the Anti-Inflammatory Oil trend
Three behaviours holding the trend together01
Acne-Preventing Skincare Oils
Brands are formulating skincare oils that are specially designed to prevent and treat acne, tapping into consumers' increasing willingness to try out new skincare products.
02
Sustainable and Simplified Skincare
Brands are catering to consumers' growing demand for sustainable and organic skincare products with simple, eco-friendly ingredients and traceable sourcing, as seen in the rise of microbiome skincare and Symbiome's organic products.
03
CBD-Infused Skincare
Skincare products infused with CBD are on the rise, offering consumers a natural, plant-based solution to nourish and protect the skin, as seen in Rya Organics' Serum and Oil Duo.
Industry implications
What the Anti-Inflammatory Oil trend means for industry
Where the trend changes the playbookFor
Cosmetics Industry
The cosmetics industry is constantly evolving to cater to consumers' diverse skincare needs, creating opportunities for brands to tap into consumers' curiosity and deliver innovative solutions.
For
Sustainability Industry
Growing concern for environmental sustainability is driving demand for eco-friendly and organic products, offering opportunities for businesses to innovate in sustainable skincare and traceable sourcing.
For
CBD Industry
The CBD industry is on the rise, offering businesses opportunities to incorporate CBD-infused products into their skincare lines, offering natural, plant-based solutions that can help soothe the skin and protect against visible signs of aging.
Workshop question
How could your brand better differentiate itself from competitors?
Trend signals
Trend signals for Anti-Inflammatory Oil
Trend score 2.9 out of 10, from popularity 40%, activity 37%, freshness 11%.
Popularity40%
Activity37%
Freshness11%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
South America
Evidence
Examples of the Anti-Inflammatory Oil trend
4 featured examples from Oct 21, 2020 to Jul 9, 2021CategoryFashion
Vitamin-Rich Facial Oils
The Nectar by Monday Muse Contains Black Cumin Seed Oil
The skincare industry can leverage the popularity of vitamin-rich facial oils, like The Nectar by Monday Muse, by creating and promoting nutrient-dense skincare products with plan…
CategoryFashion
Clean Microbiome Skincare
Symbiome Makes Organic & Eco Products with Less Than 10 Ingredients
The skincare industry can take advantage of the rise in demand for microbiome skincare and offer organic, sustainable, and traceable products with fewer ingredients.
CategoryFashion
CBD-Infused Serum-Oils
Rya Organics' Serum and Oil Duo Forms the Glow Bundle
The skincare industry can adapt to meet the demand for CBD and plant-based ingredients to offer healthier and more natural skincare solutions.
CategoryFashion
Luxurious Herbal Cleansing Oils
Monastery's Sage Cleansing Oil Blends Hinoki Cypress & Coriander
The skincare industry can explore disruptive innovation opportunities by incorporating unique ingredient combinations like hinoki cypress and coriander into cleansing oils to cate…
