Vegan milk options are increasingly introduced to Asian markets
Trend - As realistic alternatives to meat and dairy become more popular, brands in Asian countries are increasingly adding vegan milk options to their portfolios. Milks in this space are made from a range of ingredients, including oats and even squash.
Insight - With dairy consumption being linked to everything from intolerances to climate issues, more consumers are willing to experiment with alternative options that do not have the same concerns linked with them. Now that these formulas are more sophisticated and better imitate the real thing, consumers around the world are incorporating them into their diets.
Insight - With dairy consumption being linked to everything from intolerances to climate issues, more consumers are willing to experiment with alternative options that do not have the same concerns linked with them. Now that these formulas are more sophisticated and better imitate the real thing, consumers around the world are incorporating them into their diets.
Workshop Question - Where can you see your brand expanding its portfolio?
