Ideas
Explore the world's #1 largest database of ideas and innovations, with over 500,000 inspiring examples.
Trend Reports
Discover why 900 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 317,470 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 900 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join over 250,000 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Dashboard
Get special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
AI + Human Methodology
Learn how Trend Hunter harnesses the power of artificial intelligence.
Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
eLearning (NEW)
Prepare for the year's ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our FREE Virtual events.
Free Webinars
During COVID-19, learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 398,956 cutting edge ideas.

Almond Shower

Almond milk is used as a primary ingredient in bath products

Trend - Almond milk is now being used as a base ingredient in shower products, including in body scrubs and shampoos. The alternative dairy is known for its ability to hydrate and cater to sensitive skin.

Insight - The cosmetics industry is now highly competitive and filled with products, ingredients and services that can intimidate those who are looking for simple routines. These consumers are likely to turn to natural ingredients that they're familiar with in order to make the selection process easier.
Workshop Question - How is your brand catering to newcomers in its industry?
5.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 36 Examples:
41,030 Total Clicks
Date Range:
Jan 20 — Nov 21
Trending:
Fresh and Mild
Consumer Insight Topics:

Related Examples

Supercharged Strengthening Serums
Supercharged Strengthening Serums
The Protini Powerpeptide Resurf Serum Contains 11 Peptides
Skin-Boosting Tanning Products
Skin-Boosting Tanning Products
The Bondi Sands Pure Collection is Dermatologically Tested
Restorative Shape-Shifting Skincare
Restorative Shape-Shifting Skincare
Dermalogica's Melting Moisture Masque Deeply Hydrates Dry Skin
Style-Ready Haircare Collections
Style-Ready Haircare Collections
The Suave Pink Like Embraces the "Skinification" of Haircare
Clean Minimalist Haircare
Clean Minimalist Haircare
Priyanka Chopra Jonas' Anomaly Haircare Line is Sustainable & Affordable
Water-Activated Curly Conditioners
Water-Activated Curly Conditioners
Wakati Teamed Up with HBCUs to Make Products for Textured Hair
Waterless Shampoo Tablets
Waterless Shampoo Tablets
Mirage's Shower-Activated Shampoo Tabs Share a Zero-Waste Design
Clean Curly Haircare
Clean Curly Haircare
Jozi Curls is Vegan, Cruelty-Free and Affordably Priced
Minimal Ingredient Haircare
Minimal Ingredient Haircare
Native's Naturally Derived Haircare Has 10 Ingredients or Less
Glowing Gel Cleansers
Glowing Gel Cleansers
Burt's Bees' Truly Glowing Gel Cleanser Has a 99.9% Natural Origin
Sake-Infused Facial Mists
Sake-Infused Facial Mists
The Sweet Biome Fermented Sake Spray Supports the Skin Barrier
Expansive Beauty Retailers
Expansive Beauty Retailers
Mecca Gives Consumer Access to 200 Brands and an Artist-in-Residence
50 SPF Face Mists
50 SPF Face Mists
Neutrogena's 'Invisible Daily Defense Face Mist' Protects from Sun Damage
Probiotic-Packed Sugar Scrubs
Probiotic-Packed Sugar Scrubs
Tula's Exfoliating Sugar Scrub Melts Away Oil, Buildup and Debris
Curated Skincare Routine Kits
Curated Skincare Routine Kits
Drunk Elephant's Holiday Sets Support Dewy, Soft & Glowy Skin
Soothing Oat Milk Cleansers
Soothing Oat Milk Cleansers
Sweet Chef's Oat Milk Latte Cleanser Features a Milk Alternative
Social Media Checkout Launches
Social Media Checkout Launches
Sephora Products are Now Available Through Instagram Checkout
Summer-Inspired Scented Natural Deodorants
Summer-Inspired Scented Natural Deodorants
Each & Every Debuts a New Scent—Coconut & Lime
Celery-Based Skincare
Celery-Based Skincare
Cocokind's Celery Duo Minimizes Pores & Uneven Texture
Clean Body Care Collections
Clean Body Care Collections
Drunk Elephant is Launching Body Care Without Questionable Ingredients
Free-From Hair Care Collections
Free-From Hair Care Collections
Drunk Elephant is Venturing into the Creation of Clean Hair Care
Roasted Date Seed Elixirs
Roasted Date Seed Elixirs
Medidate's Drinks are Prebiotic, Caffeine-Free Alternatives to Coffee
Volumizing Foam Shampoos
Volumizing Foam Shampoos
TRESemmé's Pro Pure Volume Foam Shampoo Doesn't Weigh Hair Down
Cooling Gel Conditioners
Cooling Gel Conditioners
Amika's Reset Cooling Gel Conditioner Refreshes with Menthol
Vegan Milk-Based Moisturizers
Vegan Milk-Based Moisturizers
The Milk Makeup Moisturizing Release is Cruelty-Free
Overnight Moisturizing Balms
Overnight Moisturizing Balms
Drunk Elephant's F-Balm Electrolyte Waterfacial Hydrates & Repairs
Texturizing Unisex Hair Putties
Texturizing Unisex Hair Putties
The Fatboy Perfect Putty Creates a Textural Finish and Matte Sheen
Curl-Specific Hair Care Lines
Curl-Specific Hair Care Lines
'Pattern Beauty' is a Hair Care Line for Curly, Tight-Textured Hair
Afro Hair-Centric Billboard Campaigns
Afro Hair-Centric Billboard Campaigns
Project Embrace Challenges Stereotypes in the Workplace
Anti-Aging Whipped Moisturizers
Anti-Aging Whipped Moisturizers
Drunk Elephant's Lala Retro Whipped Cream Now Features Ceramides
Retro Seashell Hair Clips
Retro Seashell Hair Clips
Valet's Ursula Shell Clips are Available in Three Fun Styles
Fuzzy Hair Clip Accessories
Fuzzy Hair Clip Accessories
Valet Studio's Joline Clips are Available in Six Shades
Mess-Free Natural Haircare
Mess-Free Natural Haircare
Creme of Nature's Products are Easy to Apply and Need No Mixing
Environmental Dry Shampoos
Environmental Dry Shampoos
Klorane Eco-Friendly Dry Shampoo Uses Ecological Oat Milk
Textured Hair Accessories
Textured Hair Accessories
Boutique De Bandeaux Makes Creative Hair Accessories for All Hair Types
Restorative Maple Haircare
Restorative Maple Haircare
Garnier's Whole Blends Restoring Haircare Features Castor Oil and Maple