With nothing more than a VR headset, the Sahara, overseas art museums and behind the scenes of breweries are a few of the places that can be visited with virtual reality tours.
In order to provide both entertainment and brand transparency, companies like McDonald's and Scholastic are making the most of this technology in order to create immersive branded experiences.
One of the biggest advantages to using virtual reality tours is that they can enhance an experience before and during and after it happens. For instance, Virgin Atlantic Airways' Planeview App appeals to prospective travelers with a tour of the airline's cabins, while the Field Trip festival uses VR between music sets to help attendees to explore the grounds and see all the activities that they could do in person.
24 Virtual Reality Tours
23
VR Train Tours
The Grand Journey from Bombay Sapphire Takes Guests on a Virtual Tour
22
VR Distillery Tours
Beam Suntory is Virtually Transporting Consumers to Bowmore Distilleries
21
VR Real Estate Tours
Harrods Estates Provided Comprehensive Tours of London Apartments
20
VR Campus Activations
Facebook's VR Tour is Giving Students a Chance to Test Out Samsung Gear VR
19
VR Observation Scopes
At the Tokyo Skytree, Exclusive VR Experiences Will Be Offered on Rainy Days
18
VR Gin Tours
Slingsby is Inviting Fans to Immerse Themselves in the 'Spirit of Harrogate'
17
Virtual Festival Tours
Field Trip's Music Festival Experience Entertains with VR Between Sets
16
Virtual Reality Museums
Reload Studios is Bringing Famous Artwork Out of Museums and Into Homes
15
Virtual Reality Brewery Tours
'Meantime' Brewery is Creating Virtual Tours for Festivals & Events
14
VR Gallery Tours
The Courtauld Gallery Now Allows Patrons to View Its Exhibits from Home
13
VR Refugee Camp Tours
The United Nations Raises Awareness with a Virtual Reality Exploration
12
Vivid 3D Home Tours
GeoCV Saves Time and Money on Open Houses
11
VR Apartment Viewings
Companies in Singapore are Offering Virtual Tours to Prospective Buyers
10
360-Degree Train Tours
Rocky Mountaineer's Virtual Reality Train Tour Showcases the Rockies
9
Luxury Hotel VR Tours
The Shangri-La Hotels Now Offer Immersive VR Tours to Attract Travelers
8
Virtual Safari Tours
This Program Allows Users to Observe Wild Animals from Home
7
Virtual Seabed Tours
GE is Putting Together a Virtual Tour of Futuristic Seabed Factories
6
First Class Tour Apps
Virgin Atlantic Airways Launches Augmented Reality Planeview App
5
Virtual Reality Coffee Tours
This Nescafe 360-Degree Video Showcases International Coffee Growers
4
Virtual Reality Campus Tours
This University Engrosses Visitors with a Flying Virtual Reality Tour
3
VR Continent Tours
Liqueur Brand Amarula Created an Experience to Show Off a Taste of Africa
2
All-Access Fast Food Tours
The McDonald's All-Access Moms Campaign Promotes Brand Transparency
1
Virtual Thanksgiving Tours
Scholastic Recounts the First Thanksgiving With Educational Videos
Related Ideas
Extended Reality Glasses
The XREAL AURA Spatial Computing Glasses Offer Up to Five Virtual Screens
AI Travel Journals
Document And Discover Destinations With Been There’s AI-Powered Platform
Personal Computer-Based VR Headsets
Pimax Debuts Three New Models at CES 2026
Mixed-Reality Theme Parks
DreamPark is Capturing the Attention of Digital Adventurers
Small-Space VR Platforms
Snack VR Operates in Just Five Square Meters
Experiential Multisensory Pop-Ups
Pleasing's Immersive PleasingLand Includes a “Scent Arcade”
Spacefaring VR Adventure Games
'Star Wars: Beyond Victory' is Coming Soon to VR Headsets
AR-Powered Vending Machines
Snapchat and L’Oréal Made a Gamified Lens to Share Refillable Haircare
BookTok Travel Experiences
EF Ultimate Break Launched Literature-Inspired Group Tours for Gen Z
Next-Gen Virtual Merch Stores
The Benfica Immersive Store Assists Customers with an AI Concierge
VR Creation Platforms
Chop Reality Lets Users Create and Share Personalized VR Worlds Easily
Entertainment-Driven Distilleries
Ole Smoky and Yee-Haw create immersive brewery venues
Playful Creative Design Billboards
Canva Unveils 3D Billboards to Spotlight its Capabilities
Reimagined Artwork-Based Travel Campaigns
Plaza Premium Group Debuts 'The Art of Travel'
Game-Inspired Hotel Experiences
Marriott Bonvoy Launches 'Vacation Roulette' to Ignite Spontaneity
Digital Travel Guides
Audio Guide It Delivers On-Demand Audio Guides For Any Location
Console VR Simulations
Microsoft Flight Simulator Expands VR Gameplay to PlayStation 5
Immersive XR Board Games
SPORTRACK is Powered by AI and Physical Learning
Drone Home Touring Tools
Zillow Unveils a New Tool That Makes Property Buying Seamless
Fashion-Branded Café Experiences
Vogue Blends Retail with Immersive Hospitality Spaces
AR Documentary Series
The Seven Wonders of the Ancient World Links Content with QR Codes
Mixed-Reality Fitness Applications
Kinneta Showcased a Variety of VR Fitness Apps at AWE 2025
Personalized AI-Powered Travel Apps
Mindtrip is an AI-Powered App for Localized Recommendations
Rural Running Vacations
Airbnb and Strava are Motivating Gen Z to Book Run-Cations
AI-Powered Travel Planning
Travel AI - Trip Creator Crafts Personalized Itineraries Effortlessly
Mixed Reality Headset Prototypes
Play for Dream Technology Presents Its Play for Dream MR Headset
AI Travel Planning
Mindtrip Turns Tourism Website Content into Personalized Travel Itineraries
AI-Powered 3D Avatars
AVATAi's Platform Creates Customizable Digital Brand Ambassadors
Experiential Brand Stores
New Era Creates Interactive Retail Space With Custom Cap Design
Shoppable AR Villages
The Snapchat Winter Village Has Three Immersive Luxury Brand Boutiques
Immersive Gaming Lands
Minecraft World Brings the Game to Life in a Theme Park
Virtual Live-TV Experiences
DIRECTV Launches Its DIRECTV on Meta Quest Viewing
Paris-Themed Solo Travel Guides
GetYourGuide Debuts a Campaign for Curated Parisian Experiences
Interdimensional Gaming Experiences
Alienware x Twitch Transform Grand Central Terminal
Immersive Superhero Attractions
Warner Bros. Gamifies Superman Storytelling with Gameplay
AI Travel Guides
Tourlii creates personalized journeys for smarter world exploration
Integrated Travel Wallets
Samsung Wallet Organizes Bookings, Tickets and Itineraries in One Place
Virtual Clothing Tools
Virtual Try On Generates Realistic Clothing Images For Marketing And Social
Corporate Travel Trends
Navan Reported Its Corporate Booking Data for FIFA World Cup Host Cities
AI-Powered Adventure Apps
The 'Globe Chaser' App Features Geocaching-Inspired Tours
Historic AR Experiences
Nishichayagai is Attracting New Visitors with an Artful Exhibition
Story-Driven Adventure Tourism
Disney Expands Immersive Guided Travel Across Europe and Asia
High-Fidelity Space Voyages
Interstellar Arc is an Immersive Space Exploration Experience
Conversational Travel Booking
Mindtrip Uses AI to Simplify Flight Planning and Checkout
Pop-Up Sports Hospitality
Toronto’s FIFA Fan Festival Turns Urban Spaces into Immersive Fan Hubs
World Cup Hospitality Experiences
Stella Artois Turns Bars into Immersive FIFA Viewing Locations
Travel Visualization Tools
Fake Travel Generates AI Images Of Travel Experiences And Destinations
Luxury Sports Hospitality
The Ritz-Carlton Blends SailGP Access With Experiential Travel Packages
Creator Theme Parks
Makers Theme Park is a World-First for Hands-On Creativity
Cinematic Travel Campaigns
Marriott Bonvoy Debuts the 'You are the Greatest Souvenir' Campaign
Pop-Up Reality TV Bars
Samsung Electronics' Verkligheten is a Destination for Reality TV Fans
Entertainment-Powered Retail Experiences
AT&T Brings Toy Story 5 to Interactive Store Activations
Dynamic Art Displays
Mirage Transforms Personal Photos Into AI-Generated Artistic Scenes
Sound-Dectecting AR Mirrors
Snapchat and Oasis' Venting Machine Rewards Screamers with Cold Drinks
Immersive Queue Displays
Samsung Transforms Everland Wait Lines with Interactive 3D Safari Visuals
Space Exploration Experiences
Space Center Houston Blends Education and Entertainment
AR Astronomy Tools
Space Gate Delivers An Immersive AR Astronomy Experience
Immersive Pediatric Imaging
Philips and Disney Create Child-Friendly MRI Experiences
Luxury Experiential Rail Travel
Napa Valley Wine Train Combines Gourmet Dining and Winery Visits
Accessible Tourism Training Programs
TravelAbility and VisitAble Boast Disability Inclusion
AR-Powered Library Experiences
Snap and LePub Partner with National Library Board of Singapore
Swiss-Engineered Virtual Presentation Systems
The ShowCase Caters to the Needs of Luxury Brands
Travel Story Visuals
Travel Wrapped Turns Your Annual Journeys Into Shareable Infographics
AI-Powered Virtual Worlds
Google's Project Genie Turns Text Prompts Into Traversable Worlds
Science-Backed Adventure Collaborations
Toyota, AllGear Digital & Immersion Neuroscience Partner
Travel Organization Tools
Travel Planner Keeps Every Part Of Your Trip Organized In One Place
Artful AR Experiences
The Incredible Unknowns of the Louvre is a Free, Interactive AR Experience
Space Exploration Hotel Experiences
Uplift Aerospace & Fairmont Miramar Hotel & Bungalows Partner
Wearable Olfactory VR Modules
Institute of Science Tokyo Introduced Scent Headset Prototype
Immersive Virtual Reality Concerts
IMMERSION VR Concert Film Brings Fans Virtually on Stage
Soccer-Themed Entertainment Events
Sky Zone Turns Global Soccer Excitement into Active Play
Audio Experience-Integrated Beverage Packaging
TapTunes, Inc. Has Introduced Virtual Wax
Storybook Travel Agencies
Dr. Seuss Travel Agency Turns Classic Books into Imaginary Destinations
AR Virtual Space Hangouts
Meta Hyperscape Capture Now Supports Communal Hangouts Anywhere
Sensory Museum Experiences
The Museum of Illusions Features Immersive Attractions
World Cup Travel Packages
Raffles Boston Offers a Luxury World Cup Stay with Helicopter Transfers
Worldwide Service Marketplaces
Airbnb Services are for Booking Everything from Catering to Makeup
Travel Planning Apps
Triply Helps Track Trips, Flights, And Explore Global Experiences
Revamped Immersive Winery Tours
Trius Winery & Restaurant Reimagines the Trius Tour
Stadium Stay Experiences
Marriott Bonvoy Introduces a World Cup Final Sleepover Suite for Fans
Historical Mapping Tools
TimeMap Brings Interactive History To Life With Maps, AR, And 3D Views
Experiential Travel Campaigns
The China National Tourist Office in LA Seeks to Promote Travel
Experiential Racing Mapping Features
The Apple Maps Formula 1 Experience Digitizes the Raceway
Gastronomy-Based Travel Adventures
Tourradar Features Cross-Continental Culinary and Food Tours
Gamified Destination Tourism
Connecticut Launches Rewards Platform for Local Exploration
Horror-Themed VR Worlds
Blumhouse is Creating the 'Horrorverse' for Meta Quest 3
NFT-Powered Travel Applications
1World Online Debuts Its TravelVerse Platform at Expo 2025
Accessibility Virtual Tour Maps
Tourism Prince George Collaborates on a 3D Accessibility Map
Realistic Bus Simulators
Bus Simulator Real Offers an Immersive Bus Driving Experience Globally
Smart Travel Planners
CityOne Offers Real-Time Bookings And Seamless Trip Planning
Visual Journey Mapping
Travel Map Video Turns Routes Into Shareable Animated Stories
Inspired Travel Planning
CloneMyTrips Turns Social Travel Inspiration Into Bookable Trips
Technology-Fusing Laboratory Spaces
WindsorPatania Architects Designs the XR Lab
Fantasy World Theme Parks
Disney Builds Real-Life Arendelle with World of Frozen
Interactive Live Shows
Cirque du Soleil's Interactive Experience Offers Multi-Device Exploration
Global Product Launch Events
Uber Unveils a New Go-Get Exhibit Featuring Interactive Vignettes
AI Travel Planners
CloneMyTrips Transforms Social Media Travel Inspiration Into Bookable Trips
VR Rail Carriages
The St Vincent’s Express Takes Senior Care Residents to 10 Countries
Travel Discovery Platforms
Ready To Traveling Inspires Exploration With Curated Travel Ideas
Gamified Travel Companions
Make Travel an Adventure With the CountryQuest Gamified Travel App
Interactive Virtual Train Tours
Ocean3D Partners with Lumo Trains on an Interactive Virtual Tour
Prescriptive VR Therapy Platforms
VA Rolls Out Mynd Immersive MyndXR Across 45 Centers
Spatial Bubble Games
Bubbles Everywhere Offers Immersive Bubble Popping on Apple Vision Pro
Educational VR Florist Programs
The Texas State Florists' Association Debuts a Unique VR Program
Mobile Creator Experiences
Nikon Connects Creators Through Interactive Multi-City Events
Interactive Real Estate Showrooms
DUNE Uses Eyefactive Touchscreens for Virtual Property Tours
In-App Road Trip Planners
The Marriott Bonvoy App Features a Road Trip Planner for Summer Fun
AI Travel Itineraries
WalkSmart Creates Personalized Audio Walking Tours with Google Maps
Immersive Iced Tea Tours
AriZonaLand Offers Insights into the Brand's Beverages
Destination-Branded Transportation
Themed Taxis Promote Scottish Travel During Major Soccer Events
Vacation Mode Activations
San Miguel's Holiday Mirror Transforms Passersby with AR
Experiential Trade Shows
Wines Experience Reinvents Industry Networking in London
Screen Time Management
Realverse Helps Families Balance Screen Time With Real-World Living
Spatial Utility Tools
Boost Productivity With Mixed Reality Tools Using Widgets App
AI-Powered Travel Discovery
Amap Uses AI Rankings to Guide Singapore Visitors
Travel-Focused Audio Guide Apps
Vacayit Offers an Extensive Catalogue of Audio Guides
Event-Centric Camping Experiences
Huttopia Hosts World Cup Viewing and Activities at Its Campsites
Immersive Polar Exploration
Atlas Ocean Voyages Expands Luxury Arctic Expedition Travel
Immersive Art Travel Programs
Marriott launches artist residency stays
Virtual City Explorers
Citywalki Offers Immersive Virtual Experiences In Over 140 Cities
Web-Based VR Games
Slice of Music Delivers an Interactive Rhythm Game for Apple Vision Pro
Travel Collectible Platforms
World Traveler Lets You Share Adventures Through Custom Travel Cards
Personalized Travel Planning
Globe Tales Delivers Travel Tips, Tools, and Curated Recommendations
AI Travel Planners
Travania Converts Videos And Images Into Complete Travel Itineraries
Digital Urban Replica Systems
RealityMaps Serves Governments, Urban Planners, and Developers
Points-Powered Sports Travel
point.me Helps Fans Use Rewards for World Cup Travel and Tickets
Curated Travel Plans
Travely Provides Ready-to-Use Itineraries for Stress-Free Exploration
Immersive Nighttime Theme Parks
SeaWorld Combines Concerts, Drone Displays and Live Entertainment
AI Virtual Tours
RealTour AI Creates Professional Property Tours Quickly And Easily
Vineyard Trail Experiences
Yorkshire Wineries Unite to Offer a Multi-Stop Wine Tourism Journey
Immersive Fitness Apps
Gym Spatial Brings Immersive Environments To Apple Vision Pro Workouts
Slow Immersion Travel
Tripmasters Promotes Longer Stays and Experience-Focused Vacations
Franchise Expansion Attractions
Miral and Warner Bros. World Add New DC-Themed Ride Experiences
Smart Itinerary Builders
Planvel Instantly Creates Custom Travel Plans Based on Your Interests
Cardholder Access Experiences
Visa Unlocks Early Access and VIP Perks at Top of the Rock
Interactive Cinematic Attractions
Disney Expanded Star Wars Storytelling Across Theme Parks
Immersive Narrative Tourism
EF Ultimate Break Turns Ashridge House Into a Live Murder Mystery Game
A-Lister Vacation Getaways
Trainline x Deuxmoi Partner for Celebrity-Inspired European Itineraries
Travel Planning Tools
Itinerary Planner Helps Create Personalized Trip Plans And Organize Travel
Travel Mapping Platforms
Travel Map Club Lets Users Track, Share, and Connect Over Trips