These peculiar pet campaigns are showcasing animals in all sorts of strange and unusual settings, providing a curiously shocking image that viewers will surely remember.
While pet food campaigns and animal services are often promoted by showcasing their advantages or popularity, these peculiar and unorthodox print ads and commercials are utilizing much more abstract techniques to engage viewers. By showcasing animals talking, digitally enhanced and engaging with owners in odd or perplexing ways, advertisers are able to portray a shock value that consumers will surely remember later on. From personified pooch campaigns to chip-gripping canine commercials, these peculiar pet campaigns are showcasing these cute and cuddly creatures in a variety of unique and unusual circumstances that will surely catch a viewer's attention.
21 Peculiar Pet Campaigns
From Double-Eyed Cat Campaigns to Lipstick-Licking Dog Ads:
Tana Makmanee — Jun 27, 2013 — Marketing
20
Divinely Happy Pup Ads
The Pet Paradise Dog Spa Course Campaign is Enthusiastically Endearing
19
Healthy Humanimal Ads
The Biocanina Pet Care Products Campaign is Bizarrely Adorable
18
Conversing Kitten Campaigns
MAKE's Talking Kitten Commercial Will Have You Adopting Furry Friends
17
Human-Eyed Pet Ads
The RSPCA Qld Campaign Shows How Similar People and Animals Are
16
Sad Puppy-Eyed Ads
The Perdigao Boneless Turkey Campaign Promotes Heartbreakingly Convenient Meat
15
Personified Pooch Campaigns
Dado Print Ad Design by Costa IMC is Photo-Flipping Fantastic
14
Personified Pet Purchase Commercials
This Subaru Ad Features Driving Dogs Looking for a New Car
13
Urban Animal Ads
'City Farmers' Uses Humor to Appeal to Dog and Cat Owners
12
Perplexed Pet PSAs
Shelter Pet Project Ads by Draftfcb Adorably Promotes Adoption
11
Musical-Inspired Cat Ads
These CATS Cat Food Ads for Purina Celebrate Attitude
10
Precious Pet Adoptions
The Shopping Total Ad Campaign Shows That Adopting Changes Lives
9
Chip-Gripping Canine Commercials
The Doritos Road Chip Ad Pits a Toddler Against a Dog
8
Dog-Filled Department Stores
Bergdorf Goodman Holiday Video Has Canines Indulging in Luxury
7
Dressed-Up Dog Ads
The Eno Antacid Campaign Shows That “You Can’t Fool Your Stomach
6
Conversational Canine Campaigns
The PAL Talking Dog Video Shows That Pets Need Companions
5
Double-Eyed Cat Campaigns
The Pet Show Pet Food Ads by Hermandad are Dizzying
4
Hairy Animal Ads
Alleviate your Pooch Problems with Bubbles Pet Cologne
3
Fat-Free Dog Ads
The MasterDog Light Campaign Encourages Healthy and Active Pet Lives
2
Burger-Shaped Pet Bowl Ads
The McDonald's Filet-O-Fish Campaign Features Very Fresh Food
1
Lipstick-Licking Dog Ads
The Yarrah Bio Campaign Advocates Healthy Habits for Pets
Related Ideas
Playful Billboard Campaigns
Dreamies Treats Unveil a Show-Stopping 3D Billboard Campaign
Expanded Pet Apparel Capsule
The Adidas Originals Pet Collection Brings Forth Brand Styling
Pet Caretaking-Focused Plush Collections
Build-A-Bear Has Introduced Its Promise Pets Collection
Human-Centric Pet Retail Experiences
Petco Introduces the Cheeky 'My Human' Product Line
Personalized Pet-Inspired Handbags
Marc Jacobs Introduces the 'Bark Jacobs' Experience
Pet-Inspired Perfumes
Velvétail Perfumes Makes Fragrances Inspired by Dog and Cat Breeds
Debunking Skincare Campaigns
The Periodic Fable by The Ordinary Exposes Beauty Industry Buzzwords
Plush Pet Hotels
Goodwoof 2025 Will Feature a Jellycat Dog Hotel Pop-Up
Humorous Menswear Ads
Men’s Wearhouse Goes Full Funny with its 'Love the Way You Look' Campaign
Sniffable Deodorant Billboards
Sure's Out-of-Home Campaigns Invites Passersby to Take a Whiff
Bird-Shaped Food Packagings
Yu Guang and Fu Yu Han Design the Big-Billed Bird Food Concept
Decluttered Ad Campaigns
IKEA Unpackaged Goods Organizes Branded Products into Storage Containers
Retro Athletic Pet Accessories
The Adidas Originals Pet Accessories Collection is Extra-Cute
Milk Dunking Ritual Campaigns
Oreo Cows Campaign Highlights Cookie and Milk Pairing
Beauty Hack-Inspired Campaigns
Vaseline Launched 'Vaseline World' Based on Social Media Content
Major Fan-Centric Candy Campaigns
Skittles Debuts the Playful Skittles Obsessed Initiative
Plush Toy Hotel Campaigns
Goodwood Opens Up the Goodwoof Hotel for Jellycat Friends
Pet-Powered Beauty Campaigns
e.l.f. Cosmetics' Animal Intelligence Redefines "AI"
Whimsical Printed Pet Collections
Lesure Launched its 'Bow Print Pet Collection'
Panda-Inspired Sport Campaigns
Panda Station Dresses Panda Statues in Tracksuits for an Activation
Functionally Focused Dog Campaigns
The Honest Kitchen's Inflatable Dogs Challenge Beauty Standards
Urban Landscape-Inspired Campaigns
The Casablanca Fall 2025 Advertising Campaign is Interesting
Cheeky Lip-Gloss Beauty Campaigns
NYX Professional Makeup Launches its 'If You NYX You Know'
Surreal Car Care Campaigns
Turtle Wax's You Are How You Car Reimagines Drivers as Their "Car-Self"
Pet-Inspired Perfumes
Tamburins Launched Fragrances Inspired by a Dachshund
Glam Pet Adoption Pop-Ups
Uber Showcats Puts a Spotlight on Rescued Cats Available for Adoption
Post-Bath Pet Filters
Mrs. Meyer's Clean Day's After Bath Zoomies Assigns Dogs a Score
Delivery Driver-Centric Pizza Ads
Pizza Hut's New Commercial is Cheeky and Playful
Retail Advertising Campaigns
IKEA Hides Price Tags to Highlight Material Quality in a New Campaign
Brighton Retail Launch Ads
IKEA Brighton Uses Seagull Splatter Campaign to Win Local Attention
Self-Discovery Soda Ads
Pepsi The Choice Features a Polar Bear Finding His Taste Preference
Contemporary Eco-Friendly Pet Accessories
Biting Edge Unveils Elevated Modern Pet Accessories
Foggy Self-Care Billboards
eos' Windows of Self-Care Let Passersby Interact with Unique Personas
AI-Powered Pet Products
PETKIT is Showcasing an Expanded Range of Connected Devices at CES 2026
Affordable Pet Products
Target Adds New Items to its Affordable Pet Brand for National Pet Month
Dog-Focused Retail Experiences
Le Bon Marché Rive Gauche is Running 'I Love You Like a Dog!'
Inclusive Pet Promotion Campaigns
Tractor Supply Company Debuts Its Purina Days Event
Pet-Finding Billboards
Hrvatski Telekom Created Scented Billboards That Attract Lost Dogs
Biobased Pet Care Collections
Mrs. Meyer's for Pets Meets the Rising Demand for Pet Care Solutions
Cheeky Food-Focused Soda Campaigns
The 'Share a Pepsi' Campaign Encourages Pairing with Food
Authentic Footwear Campaigns
Crocs' Wonderfully Unordinary Marks a New Chapter for the Brand
Imaginative Fantasy-Inspired Campaigns
Canva Spotlights its Creative Tools Ahead of Halloween
Eating Ritual Campaigns
Müller You Know How You Like It Celebrates Unique Snacking Methods
Analog-Themed Camera Campaigns
Polaroid Launched 'The Camera for an Analog Life'
Human-Grade Pet Food Campaigns
The Honest Kitchen Debuts a Pet Parenthood Campaign
Immersive Cat Lover Pop-Ups
Whiskas' Purradise Celebrates the Bond Between Cats and Humans
Probiotic Pet Advent Calendars
The Pigs in Blankets Dog Advent Calendar Supports Gut Health
Global Runner-Inspired Campaigns
PUMA Introduced its 'Go Wild' Campaign
Feel-Good Ad Campaigns
Pella’s 'Make Life Brighter' Campaign Celebrates Home and Comfort
Pet Toy QSR Meals
The Happy Doggy Series Gives Dogs Mcdonald’s Happy Meal Play Toys
Modern Premium Pet Packaging
Pet 'n Shape Boasts New Packaging for Its Premium Dog Treats & Chews
Dog Enrichment Activities
Brightkins Expands its Enrichment Product Line to Support Happier Pets
Musician-Led Beverage Campaigns
poppi Tapped Charli xcx and Rachel Sennott for the Super Bowl
Humorous Healthcare Campaigns
Zocdoc And 72andSunny Reframe Doctor Search With Playful Anxiety
Emotion-Led Household Brand Campaigns
Royale’s ‘There for All’ Campaign Emphasizes Daily Moments
Spoof Pet Product Collections
Dyson Beauty Teased a Dedicated Dyson Beauty Pet Range
Burger Ad Campaigns
Burger King’s New Campaign Suggests Even Babies Can’t Resist the Whopper
Cinematic Video Game Spots
Droga5’s ‘Wake Up’ Campaign for Xbox Shows an Escape from the Everyday
Dog-Shaped Furniture Sets
Elanco’s Pet Collection Turns Flea Awareness into Sculptural Seating
Poetic Secondhand Campaigns
Depop's Where Taste Recognizes Taste Celebrates Style Doppelgangers
Animated Pop Revival Shows
Paris Hilton’s Paris & Pups Brings Her Playful Persona to Youtube
Reimagined Classic Beer Campaigns
Guinness Gives 'A Lovely Day' a Modern Artistic Refresh
Humorous Chocolate Spots
Toblerone Introduced its ‘Chocolate Like Nobody’s Watching’
Fashion Icon Toy Ranges
Playmates Toys Launches the Paris & Pups Range, Inspired by Paris Hilton
Chicken Wing Teasing Campaigns
This Pizza Hut Wings Campaign Pokes Fun at Competitors
Elderly Companionship Campaigns
Mayores Amigos Matches People in Care Homes with Senior Dogs
Humorous Pet Health Campaigns
IAMS Promotes its PROACTIVE 5 Benefit System with Smooth Deliveries
Interactive Scented Billboard Ads
LOLA MullenLowe Presents a Scented Lynx/Axe Campaign
Football-Focused Sofa Campaigns
Pepsi Presents the Refresh the Game Campaign with Icons
Pet Cancer-Focused Initiatives
Petco Love and Blue Buffalo Renew Their Collaborative Efforts
Festive Pet Photo-Op Initiatives
PetSmart is Taking Complimentary Holiday Portraits of Pets
Divergent Chewing Gum Campaigns
Trident's TriDifferent Inspired Gen Z to Break Away from Sameness
Celebratory Dog Daycare Rebranding
Camp Bow Wow Commences a Brand Update and a Strategic Survey
Canine-Focused Wintertime Wellness Campaigns
PetSmart Marks National Walk Your Dog Month
Experiential Grocery Campaigns
No Name launches a multi-city grocery goss campaign
Ice Cream Popsicle Campaigns
Häagen Dazs’ Devoured Campaign Sparks Craving Through Absence
Authenticity-Forward Insurance Campaigns
Allianz Ireland Unveils Its New ‘Real Life’ Campaign
Animal-Inspired Habitat Lip Balms
Endangered Animals Lip Balm Links Beauty to Wildlife Awareness
Festively Themed Pet Products
The Pooch & Mutt 2025 Christmas Range is Packed with Options
Convenient Meal Campaigns
Ben's Original Debuts Its New Campaign — Keep It Original
Affectionate Cat Campaigns
SHEBA's Ignored to Adored Invites Cat Parents to Build Better Bonds
Pet-Welcoming Urban Initiatives
Mars Incorporated Expands Its BETTER CITIES FOR PETS™ Initiative
Pet Social Platforms
Bark Baee Builds A Dedicated Social Network For Pet Owners
Collaborative Domestic Violence Campaigns
Purina and Sarah Hyland Debut 'Courageous Together'
Paper Food Packaging Campaigns
This Koehler Paper Campaign Showcases the Market Shift
Spontaneity-Inspired Travel Campaigns
Wyndham Debuts 'Where There's a Wyndham, There's a Way'
Creative Eerie-Themed Soccer Campaigns
Nike Football Reimagines Soccer with 'Scary Good'
Classic Fashion Campaigns
Perry Ellis International Marks 70 Years of Its Original Penguin Brand
Dog-Starring Sporty Campaigns
ASICS Taps Felix the Samoyed for Mind's Best Friend Ad
Cut-Out Easter Treat Disguises
Cadbury Created Print Ads That Hide Easter Eggs as Everyday Items
Honest Mealtime Campaigns
Little Dish's 'Guaranteed to be eaten by kids' Was Crowdsourced
Pet Lunar Apparel
adidas introduces Chinese-style pet jackets for Lunar New Year
Cat-Owning Couple Series
Purina ONE's LiveClear, Love Clear Shares Real Struggles with Allergens
Pet Play-Centric Campaigns
Pet Valu Debuts the Multi-Faceted Playtime Campaign
Empowering Cosmetic Campaigns
The Revlon Be Unforgettable Campaign Reinterprets a Brand Tagline
Animal Welfare Group Grants
Petco Love Highlights Its Charitable Petco Love Stories Initiative
Cost-Conscious Pet Food Debuts
Kimberly-Clark de México Launches Two New Pet Food Brands
Halloween-Themed Pet Product Collections
The PetSmart Thrills & Chills Collection is Expansive
Creative Cancer Awareness Campaigns
F Cancer Debuts the 'Pick Up Your Poop' Campaign
90s-Era Snack Product Campaigns
The Pringles One You Pop Campaign Revives the Tagline for Gen Z
Carrier Pigeon Campaigns
The Travel Agency's Viral Project Pigeon Spiked Social Media Engagement
Dog-Directed Commercials
BARK's Merry Chaos is the First Holiday Ad Directed by Dogs
Pet Community Hubs
PetDiary Lets Users Capture And Share Their Pet’s Journey In One Place
Cat-Starred Watch Campaigns
Hublot Taps Karl Lagerfeld's Choupette for the Big Bang Watch Ad
British Lifestyle Pet Products
The Laura Ashley x The aDoraBle Pooch Company Range is Stylish
Post-Game Breakfast Campaigns
McDonald's Flipped Its Ads Sideways for Super Bowl Recovery
Frosted Dog Cookies
Classic Holiday Sugar Cookies Inspired Milk-Bone Frosted Paws
Shrimp Chips-Focused Campaigns
Calbee America Launches 'What the Wild Ones Eat' Campaign
TV Personality-Supported Beverage Campaigns
Lucky Energy Drink Taps Brittany Cartwright
Canine-Friendly Sporting Events
Mars, Incorporated Will Delight Pets and Their Owners This Summer
Mascot-Forward Newspaper Campaigns
Ellie the Elephant Becomes a New York Times Subscriber
Dog-Focused Food Trucks
Bab’in Spotlights the French Cuisine for Dogs at Central Park
Critical Spicy Snack Campaigns
The New Flamin’ Hot Campaign Puts Its Spice to the Ultimate Test
Animal Shelter-Supporting Brand Initiatives
PetAg is Supporting the Work of Shelters United
Silent Nature Campaigns
Jeep Promotes Its Cherokee Hybrid with Quiet Wildlife Photography
Cheeky Childhood Yogurt Campaigns
The Petit Filous 'Mischief Makes Us' Campaign Embraces Fun
Feline-Hosted Podcasts
Whiskas' Purrcast Supports & Entertains a New Generation of Pet Parents
Festive Fairytale Campaigns
Boots' Gift Happily Ever After Celebrates Meaningful Gifting
Robust Childhood Cancer Campaigns
Childhood Cancer Canada Launches 'Let's Face the Unimaginable'
Relationship-Strengthening Pet Product Lines
Dr. Elsey’s Highlights Benefits of Pet Ownership
Wrestler-Inspired Lollipop Ads
Chupa Chups Promoted a Packaging Update with a Lucha Libre Campaign
Dog Enrichment Kits
Nom Nom Curated a Limited-Edition Kit with Food, Treats & Toys
Nostalgic Beauty Campaigns
Dove's #UnseenBeauty Initiative Challenges Y2K Beauty Standards
Dairy-Free Ice Cream Campaigns
Over the Moo Taps Dog Cat & Mouse for a National Marketing Push
Digital Dog Shelter Campaigns
Rare Breed Has Initiated the Charitable Treat Your Shelter Promotion
Cheeky Cow-Inspired Qsr Campaigns
Chick-Fil-A Continues Its Iconic Eat Mor Chikin Campaign
Spooky Single-Ingredient Treats
GivePet Created Its First Freeze-Dried Halloween-Themed Cat Treats
Rewarding Mochi Campaigns
Little Moons' Summer Campaign Taps into Sweet Treat Culture
No-Nonsense Grooming Campaigns
The Rock Face Makes Scents Campaign Pokes Fun at Marketing Cliches
Dog-Honoring Fundraising Campaigns
Universal Joint is Running Its Dogust Campaign in August
Dog Tax Credit Campaigns
Blue Buffalo Debuts a Dog Tax Credit Campaign
Gamified Cat Tax Campaigns
HitPaw Launches the 2026 Pay the Cat Tax Campaign
Sporty Pet-Centric Video Series
Purina Pro Plan Launched Fueled By Video Series
Heart-Shaped Functional Treats
Pooch & Mutt Introduced Lovestruck Lamb for Valentine's Day
Brandless Packaging Campaigns
McDonald’s Tested a Name-Free 'Famous Order' Promotion
Pet Wellness Insights
Daily Pet Care Tips By PetCareDaily For Everyday Pet Wellness
Polish Pet Nutrition Brands
Naturalnie z Kotfina Introduces New Products to its Portfolio
Visual Discovery Campaigns
Pinterest Autumn-Winter Ads Highlight Castlecore Dreams and Fuzzy Vibes
Myth-Busting Pet Campaigns
Royal Canin Runs a Campaign for National Take Your Cat to the Vet Day
Grandmotherly Lunchmeat Campaigns
Eat Your Buddig Spotlights a No-Nonsense Caretaker