These genderless retail innovations reject common masculine and feminine stereotypes and connect consumers through common interests rather than through elements that are gender-specific.
While the concept of unisex fashion retail may not be a new one, emerging labels are not the only ones adapting this bold vision to their business model -- heritage department store Selfridges made headlines recently after opening two levels of genderless retail space at its London flagship boutique.
In addition to fashion businesses, food and beverage retailers are also embracing genderless marketing practices. By launching ventures like cyclist community cafes, organic grocery stores and vegan cheese shops, food and beverage brands are recruiting patrons by appealing to their niche interests. These retail concepts appeal to consumers' core values and replace gender-specific branding with marketing that conveys a greater sense of community.
14 Gender-Neutral Retail Concepts
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Unisex Ergonomic Sandals
These Comfortable Sandals from Maku Were Originally Made for Running
13
Unisex Fragrance Container Pop-Ups
This Experiential Activation in London Launched the New CK2
12
Minimalist Eyewear Boutiques
Ace & Tate is an E-tailer with a New Physical Outpost in Amsterdam
11
Caged Unisex Fashions
The ETQ Amsterdam Store Boasts an Austere Interior Decor
10
Localized Unisex Skincare Shops
The New Aesop Hanover Store is Inspired by the Frankurt Kitchen
9
Sustainable Urban Fashion
This Toronto Apparel Brand Counters the Fast Fashion Movement
8
Gender-Neutral Clothing Stores
Natalia Manzocco Curates Fashion Perfect for Both Men and Women
7
Unisex Denim Collections
The Guess 'His + Hers' Collection Offers a Range of Gender-Neutral Styles
6
Unisex Fast Fashion Lines
The Zara Ungendered Collection Offers Stylish Unisex Wears
5
Gender-Neutral Toy Stores
Shed Architects Designs Harrods Toy Kingdom for Both Boys & Girls
4
Gender-Neutral Fragrance Collections
These Perfumes Were Designed to Appeal to Both Men and Women
3
Naturalized Cosmetics Outposts
The Aesop Frankfurt Boutique Was Designed by Philipp Mainzer
2
Authentic Handmade Denim Designs
The Jack/Knife Outfitters Apparel is Personally Made by a Team
1
Gender-Free Shopping Sections
The Selfridges 'Agender' Campaign Promotes Individuality
Related Ideas
Sustainable Streetwear Store Interiors
Snarkitecture Embraces Recycled Materials for This Store
Sizeless Clothing Collections
Sene Partners with Camille Leblanc-Bazinet for a New Capsule
Industrial Cellphone Concepts
The Nokia N90 x Nothing Concept by Viet Doan Duc is Retro and Modern
Anti-Consumption Natural Ads
The 'Girls Just Wanna Grow Plants' Ad Aims to Reducing Consumption
Next-Gen Sneaker Stores
Foot Locker's Store of the Future Concept is Bolder and Easier to Shop
AR Fashion Pop-Ups
ZERO10 + Crosby Studios Set Up a Shop with Digital-Only Clothing
All-Gender Jewelry Collections
Tiffany & Co's Tiffany Lock is Full of Gender-Neutral Styles
Water-Scarce Product Concepts
The Drop Store Envisions Products from a World with Less Water
Vintage-Inspired Legacy Sneakers
Nike and Foot Locker, Inc. Partner to Launch a New Collection
Expressive AR Fashion
Innovation Metaverse Design Story is a Digital Collection from H&M
Gen Z-Focused Fashion Labels
The 'MIXT' Label Caters to Youthful Fashion-Forward Indian Consumers
Consumer-Inspired Store Mannequins
Gymshark's London Store Mannequins are Inspired by Real People
Next-Gen Graphic Attire
Serenity Trends’ Graphic Clothing Offers a Futuristic Aesthetic
Gender-Fluid Demi-Couture Collections
Reed Harris Spring 2023 Challenges Gender Codes in Design
Contemporary Engaging Stores
New Balance Opens Unique Retail Concept Store on in Boston
Luxury Resort Wear
Wheat Aims to Elevate Hotel Boutiques with Luxury Resort Wear
Community-Driven Retail Stores
Stone Island's Munich Store Emphasizes the Importance of Community
Virtual Beauty Storefronts
The Clinique Lab is a Next-Gen Digital Retail Concept
Walk-In Freezer Concept Stores
Sainsfreeze Shows Customers How to Freeze Foods & Reduce Waste
Hug-Activated Marketing Machines
UNIQLO France and The Pull Launch the Hug to Unlock Ad
Diverse Sporty Apparel Collaborations
Liverpool FC Joins Converse on a Collaborative Capsule
Genderless Tooth-Adorned Heels
GCDS Launches its Unisex 'Morso' Line in a Wider Size Range
Botanical Marketplace Concepts
Taylor Corzine's The Local Collective Emphasizes Community
Hospitality-Themed Shoe Designs
The JJJJound x Vans Collaboration Embraces Minimalism
Consumption-Inspired Fashion Capsules
LOUTRE snd Dover Street Market Work on a New Capsule
One-of-One Clothing Collections
mmERCH Uses Generative Design to Create "Neo-Couture"
Multi-Brand Virtual Malls
Bloomingdale’s Virtual Experience Spotlights Beloved Brands
Ethical Neighborhood Convenience Stores
The Goods Mart is a Curated Better-for-You Store
Anti-Design Pet Food Packaging
Gentle Giants' Bags and Cans Waste No Available Visual Space
Gender Inclusive Ballerina Shoes
Balenciaga Launch Gender Inclusive 'Leopold Ballerina' Shoes
Circular Shopping Experiences
The Stock Market by Selfridges is a Sustainable Shopping Experience
Unisex Screen-Printed Apparel
House of Miracles Launches the New Creative Faith Collection
Masculinity-Exploring Fashion Collections
Dior Spring 2024 Draws Inspiration from Menswear Codes
Fitness-Focused Coffee Shops
GymNation Launched the World's First Fit-Café Concept
Genderless Cruise Collections
Wolf & Shepherd Launches New Line, Expanding Beyond Men's Footwear
Small-Format Department Stores
Macy’s Unveils Plan to Open Up to 30 Small-format Stores
Scent-Inspired Streetwear
The Fresh af Collection Shares Styles That Celebrate 25 Years of Febreze
Gender-Neutral Fine Jewelry
De Beers RVL is the First Unisex Line from the Famed Diamond Firm
Interior Design Concept Guides
IKEA Unveils its Inaugural Style Guide on Home Design
Size-Inclusive Designer Shoes
Zalando and Seven Designers are Launching Footwear for All
Cross-Cultural Laid Back Apparel
New Balance & thisisneverthat Launch a Fall/Winter 22 Collection
Playful Retail Pop-Up Installations
Selfridges Unveils the Joke Shop with a Slapstick Generator
Immersive Sports Supplies Stores
Picturesque Studio Debuts a Playful Retail Store for Vegas Sports
Classic Genderless Apparel
The UNIQLO U 'Essentials with a Point of View' Launches on October 6
Luxury Department Store Takeovers
Burberry and Harrods Offer an Immersive Shopping Experience
Non-Gender-Conforming Spring Fashion
UNDERCOVER Unveils its New SS23 Collection During PFW
Minimally Designed Fashion Boutiques
Another Burberry Store Opens in London on Bond Street
Labelless Water Bottles
Montbest Unveils Labelless Water Bottles for South Korean Consumers
Genderless Performance Apparel
Kiko Kostadinov Unveils a Look at the ASICS NOVALIS Series
Transparency-Focused Laptop Concepts
The Nothing Book (1) Concept by Concept Central is Minimalist
Sustainable Fashion Stores
Cos Unveils Two Stores in Stockholm and Mexico City
Modern Women-Exploring Luxe Fashion
The Fendi SS24 Series was Unveiled on the Runways
Gender-Fluid Soccer Apparel
The Latest Nike x Martine Rose Collection Breaks Down Gender Norns
Solution-Based Menswear
BRIC Boasts Elevated Essentials That are Fitted Perfectly
Genderless Post-Streetwear Apparel
Italian Knitwear Scion Margherita Missoni Launches 'Maccapani'
Whimsical Inflatable Sneaker Concepts
UV-Zhu Uses Daily Objects for His Nike Concept Sneaker
Flagship Store Window Designs
6a Architects Highlights Sex Shop Windows in New Storefront Design
Neutral Effortless Lifestyle Sneakers
Wood Wood Joins Reebok on the Classic Leather Sneaker Model
Masculine Fashion House Jewelry
The Louis Vuitton Les Gastons Vuitton Collection is Demure
Tech-Centric Automotive Retailers
Mercedes-Benz Kelowna Unveils a Futuristic Showroom Concept
Circular Fashion Pop-Ups
The Coachtopia Pop-Up Brings Luxury Circular Fashion to Gen Z
Vegan Sportswear Pop-Ups
Hylo Athletics' Pop-Up at Harrods Includes a Recycling Component
Designer-Approved Mid-Century Fashion Lines
JW Anderson and Uniqlo Embrace Mid-Century Aesthetics
Modernism-Inspired Fall Apparel
UNIQLO and JW Anderson Deliver Minimalist-Friendly Winter Staples
Advanced Adaptive Retail Experiences
Walmart Unveiled New Retail Technologies at CES 2024
Augmented Outerwear Mirrors
Ugg's Flagship Highlights Cold Weather Apparel with a Zero10 Mirror
Urban-Themed Fashion Campaigns
The COS Fall/Winter 2022 Season Celebrates City Living Themes
Travel-Ready Lifestyle Fashion
Christophe Lemaire Drops Essentials with a Point of View Series
No-Fuss Fashion Collections
MM6 Maison Margiela Debuts Its Resort 2024 Collection
UK Summer-Ready Sporty Fashion
Unknown London Launches a New Capsule Designed for Summer
Tech Brand Apparel Collections
Nothing Apparel Shows Off its First Drop with a Hat and Coat
Retailer-Backed Beauty Categories
Moda Operandi Launches a Curated Beauty Category
Boundary-Pushing Tailored Menswear
Peter Do Branches Out to New Menswear Designs for the Season
UK-Based Vintage Concessions
Primark Opens Two Vintage Clothing Concessions in its UK Stores
Leisure Activity Grocery Stores
The FreshTake Concept Grocery Store Blends Experiences
Shampoo Bar Concepts
The Shampoo Bar by Lush Offers Wash and Style Services
Genderless Classic Panelled Boots
Shayne Oliver Works with UGG on a Pair of the Classic Boots
Sporty Upcycled Vintage Collections
Nike Relaunches the Re-Creation Program in London and Paris
Gen Alpha-Targeted Ice Cream Trucks
Unilever Taps Robomart to Launch 'The Ice Cream Shop'
Diversity-Promoting Retail Concepts
Eoghan Ross Designs PUSH as a Conscientious Retail Space
Pink-Tinted Artful Concept Stores
Isern Serra Designs the Moco Concept Store in Barcelona
Phygital Fashion Retail Experiences
Macy's mstylelab Digital Shopping Platform is Immersive
Phygital Fashion Platforms
Macy's and Journee Debut the mstylelab Platform for Users
Duality-Focused Unisex Apparel
FANG's Unisex FW22 Collection Plays with Reflection and Versatility
Japan-Expansive Physical Fashion Stores
Studio Nicholson Gets a New Store in Tokyo
Genderless Self Care Lines
Prohibition Wellness Offers Premium Wellness Products for Everyone
Gender-Neutral Vegan Shoes
These Shoes Use Eco-Friendly and Plant-Based 'Mirum' Material
Simplistic Spring-Ready Minimal Fashion
Uniqlo U Introduces its Latest Collection for SS23
Regionally Inspired Retail Destinations
Japan & France Converge in the Kenzo Dubai Boutique Design
Gender-Neutral Fragrances
OffCourt Launched its Vegan, Cruelty-Free Fitness Fragrances Today
Retro Printed Casual Apparel
BLACK COMME des GARÇONS Joins Nike on a New Graphic Capsule
Neighborhood Retail Concepts
Hasty Market Launches a "Neighborhood" Retail Concept in Hamilton
Elevated Timeless Fashion
VTMNTS' Fall/Winter 2023 Boasts a Neutral Wardrobe with a Style Twist
Minimal Preppy Fashion Capsule
G.H. Bass Presents a Look at the Modern Ivy Collection
Futuristic Vision Design Books
Nike Introduces the New No Finish Line Book Highlighting the Future
Individuality-Focused Luxury Campaigns
Burberry Focuses on Self-Expression with its New Collection
Genderless Corsets
WILDFANG Recently Debuted the Empower 6-Way Corset in Three Colorways
Rugged Fashion-Forward Jackets
FJackets Marries Form and Function With its Diverse Collection
Minimalistic Fall Utility Garments
UNIQLO Launches a Gender-Neutral Collection for Fall 2022
Artist-Styled Nostalgic Lookbooks
AURALEE and New Balance Reimagine Archival Fashion Designs
Shoppable Luxury Fashion Films
Tom Ford Allows Consumers to Seamlessly Shop Its Spring 2024 RTW
Virtual Appliance Showrooms
Samsung's Shoppable Instagram Profiles Replace Department Stores
Minimal Affordable Sub-Labels
Target Presents its Own No-Frills Brand with Minimal Design
Contemporary Fall-Centric Unisex Apparel
Flaneur Homme Presents Interbellum For the FW22 Season
AI-Generated Model Tests
Levi's is Experimenting with AI-Generated Models for E-Commerce Channels
Gender-Neutral Matte Eyeshadows
Kosé Corporation is Promoting Gender-Neutral Beauty Brands
Anniversary-Celebrating Pop-Up Stores
Random Studio Creates the Bodyscape Installation
Unexpected Football-Centric Collaborations
UNDEFEATED Partners with Birmingham City Football Club
Wasteful Fashion Campaigns
Vestiaire Collective Reminded People to Shop Mindfully on Black Friday
Low-Waste Shopping Solutions
ASDA, Avery Berkel & Hanshow are Enhancing Sustainability in the UK
Timeless Fashion Collections
ORGANICJOHNPATRICK Presents a New Range of Pieces for the Season
Hybrid Community Supermarkets
The After Market is a Grocery Store and a Food Pantry
Spring-Ready Fashion Editorials
The Garbstore Presents its New Campaign for the SS23 Season
90s-Inspired Tween Fashion
John Lewis' New Collection Will Outfit Gen Alpha
Stylish Everyday Men's Footwear
Lululemon Introduces the New Men's Footwear Collection
Preppy Collaborative Retail Capsules
JW Anderson and Uniqlo Continue Their Ongoing Collaboration
Genderless Warm-Toned Apparel
Aries Taps YOOX for an Inclusive and Genderless Collection
Sleek Kid-Oriented Apparel
Authentic Brands Group Partners with Kidz Concepts for Aéropostale Kids
Apothecary-Style Supplement Stores
The New GNC Flagship Boasts a Warm, Open, Inviting Atmosphere
Newly Renovated Fashion Stores
NEIGHBORHOOD Recently Re-Opened Its Shibuya Flagship Store
London-Based Startup Retailers
The Nothing Store is Opening a Location in Soho, London
Reworked Footwear Collections
Vagabond Debuts a Collection of Reworked and Contemporary Styles
Modern Technical Lifestyle Sneakers
UNAFFECTED Designs its Own Version of the ASICS Gel-Kayano 14
Breakfast-Included Sandwich Menus
The Urban Eat Relaunch Includes Foods for All Times of Day
Offline Shopping Campaigns
'Shop Offline' Helps People Rediscover the Joy of Real-World Shopping
Casual Pizzeria Marketing
UK Pizza Chain PizzaExpress Undergoes Design Update
Phygital Membership Programs
Selfridges Unlocked Provides Access to Digital & Physical Offers
Vegan Confectionery Store Concepts
Jacob Morris' Kind Candy Retail Space Boasts a Playful Design
Convenience Chain Golf Collections
7-Eleven Unveils its new Convenience Tour Golf Collection
Creature-Themed Graphic T-Shirts
Mr Jones Watches Debuts its First Line of Unisex T-Shirts
Stigma-Reducing Period Brands
August Relies on Playful and Wholesome Branding
Virtual Convenience Store Concepts
Aldi Launches a Virtual Convenience Store Called Aldi Express
Simplistic Everyday Fashion Designs
C2H4 Unveils its New Case#R007 Genesis Collection
Immersive Luxury Fashion Campaigns
FLANNELS Launches Its 'Welcome to New Luxury' Campaign
Minimally Designed Store Openings
London Opens its Door at the New Self-Portrait Store in Chelsea
Female-Centered Restaurant Concepts
Trust Bae Showcases the Culinary Perspectives of Female Chefs
Liberating-Themed Fall Fashion
The NOAH Fall/Winter 2022 Range Channels a Free-Thinking Mindset
Locally Focused Footwear Stores
The Athlete's Foot Opened a Neighborhood Concept Store in Atlanta
Evolution-Challenging Spring Fashion
Advisry's Masculin Feminin Capsule Debuts Womenswear
Meat-Free Retailer Expansions
Continente is Adding a Range of Meat and Cheese Alternatives