Some of the new concepts that have come about through the top February 2019 new ventures include experiential attractions and subscription boxes from sandwich shop chains, as well as devices that hope to become the latest and greatest version of the smartphone.
February is one of the biggest months of the year for advertising, thanks to the millions of people who tune into the Super Bowl each year. Rather than vying for a coveted commercial spot, Skittles set itself apart this year by launching what it deemed to be the "first-ever commercial performed as a live Broadway musical."
At a time where established companies need to be resilient and adaptable, some of the new ideas that are being explored include H&M's Take Care, a line of products that focuses on solutions for garment care and repair, and The We Company (formerly WeWork) expanding beyond co-working spaces to now offer hybrid retail concepts with shops and cafes.
Top 25 New Venture Trends in February
From Autonomous Passenger Drones to Foldable Laptop Concepts:
Laura McQuarrie — Feb 24, 2019 — Business
25
Productive Hybrid Retail Concepts
The We Company Launches a Shop, Cafe and a Work Space
24
Relative-Inspired Furniture Lines
South African Fashion Designer Rich Mnisi Taps Sentimentalism
23
Autonomous Passenger Drones
This Boeing Drone Successfully Completed Its First Flight Test
22
Sandwich Shop Subscription Boxes
Arby's Launched an 'Arby’s of the Month' Subscription Service
21
Foldable Laptop Concepts
Samsung is Developing Functional, Bendable Laptop Screens
20
Mobile Solar-Powered Co-Working Offices
Work & Co's Nova Pod is the Next Gen of Co-Working Spaces
19
Luxury Millennial Rosés
JNSQ Rosé Cru is a French-Style Wine Made with California Grapes
18
Dedicated VR Browsers
HTC Vive, Mozilla and AWS Created a Dedicated Virtual Reality Browser
17
Cohesive Beer Brand Identities
Molson Coor Canada Launches a Unifying, Brand New Visual Narrative
16
Bizarre Autonomous Car Concepts
Mercedes-Benz Debuts Two Brand New Ideas at CES 2019 Las Vegas
15
Luxurious Colorful Postcard Designs
Hermes Debuts a De Chiricho-Inspired Stationery Collection
14
Smart Home Audio Speakers
These House of Marley Speakers are Eco-Conscious and Stylish
13
Digitized Milk Delivery Businesses
Milk Delivery Solutions Provides a Digital Makeover in Dairy
12
Affordable Nostalgic Brand Relaunches
Opening Ceremony Kickstarts the Iconic Skidz Label in 2019
11
Experiential Modeling Attractions
Tyra Banks' Modelland Combines Entertainment, Retail & Dining
10
Clothing Care Collections
'H&M Take Care' Shares Solutions for Apparel Care, Washing & Fixing
9
Planned Danish Coast Extensions
Urban Power Proposes Nine Artificial Islands to House a Tech Hub
8
Broadway Candy Ads
The Skittles Super Bowl Ad is Unfolding as a One-Time Broadway Performance
7
Port-Less Smartphone Designs
This Meizu Smartphone Has a Multi-functional Screen & a Slick Design
6
Online Dollar Store Platforms
A Dollarama Online Store is Now Accessible to Canadian Consumers
5
Curated Community Experiences
Toronto's her-people Curates Experiences for Connection & Creativity
4
Hyper Futuristic Shoe Updates
Rick Owens Adds a Design-Forward Vibe to the New Birkenstocks
3
Collaborative Refined Sportswear Collections
Astrid Andersen and FILA Debut the FILA Fjord Line
2
Company-Launched Full-Fee Scholarships
Pokémon is Set to Give Students Art and Design Scholarships
1
Light-Emitting Space Billboards
StartRocket Revolutionizes Traditional Advertising Techniques
Related Ideas
Superhero Lifestyle Collections
Disney Drops Brand Collabs for The Fantastic Four: First Steps
Human-Centric Display innovations
Hisense is "Innovating A Brighter Life" at CES 2026
Fashion-Focused AI Production Studios
Vyking Debuts an AI-Driven Content Creation Module
Automated Retail Concepts
VenHub Smart Stores Use Ai & Robotics to Redefine a Shopping Experience
Circular Runway Fashion Events
eBay Endless Runway Brings Pre-Loved Styles to Fashion Capitals
Playful Creative Design Billboards
Canva Unveils 3D Billboards to Spotlight its Capabilities
Curated Store Concepts
A New Target Soho Store Opens in New York with Design-First Looks
AI-Driven Shoppable Catwalks
Topshop and THG Studios are Hosting a Next-Gen Fashion Experience
Novel Robotic Vending Machines
Sweet Robo Presents ChocoPrint™ at the 2026 CES Event
Branded Power Banks
Reale Actives Created a Wireless Battery Pack for Recharging on the Go
Design-Forward Concept Stores
Target SoHo is Immersive, Experiential and Shoppable
Creative Retail Competitions
Bricks & Minifigs Launches LEGO Clock Design Contest
Themed Snack Collectibles
Kinder Joy Evolves its Treat-And-Toy Format with Themed Collections
Mobile Cafe Pop-Ups
Coach Introduced a Vibrant Coffee Truck in Gotemba, Japan
Fashion-Branded Café Experiences
Vogue Blends Retail with Immersive Hospitality Spaces
Dynamic Scent-Inspired Fashion Presentations
Startup Fashion Week 2026 Concluded Its Program
Nostalgic Youth Culture Capsules
Coach Presented Its Fall 2026 Line During New York Fashion Week
Gamified Condiment Experiences
HEINZ’s Ketchup Blast Turns Meals Interactive
Fandom Culture Retail Experiences
EB Games x Vibrant Marketing Launch an 'EB Trends' Store Concept
Vertical Pizza Boxes
Pizza Hut UK Paraded a First-of-Its-Kind Pizza Box on the Streets of London
Festive Snack Packaging Designs
Kellanova Debuts Its Seasonal Assortment of Snacks
Pop Culture Chocolate Products
These New Kinder Products Embrace Collaborations
Gamified Financial Education Initiatives
TD Bank and the Venture Valley Creators Partner
Experiential Student Activations
Just Eat's Hey U Up Campaign Coincides with Freshers’ Week
Experiential Fast Food Collaborations
Popeyes Turned Chicken Tenders Into a Music Venue Experience
Last-Minute Travel Campaigns
easyJet Drop Everything Encourages Spontaneous Trips
Business Idea Generators
Crazy Business Idea Generator Lets Users Vote and Share Ideas Socially
Next Generation Art Designs
Apple Designers of Tomorrow Presents New Talent at Design Miami Paris
Festival Beauty Activations
Medicube Brings Skincare Tech and Experiences to Coachella
Experiential Brand Stores
New Era Creates Interactive Retail Space With Custom Cap Design
Creator-Driven Product Discovery Tools
Hummingbirds Debuts Its Latest Service Feature — Offers
Branded Product Reveal Events
Dreame Technology Spotlights Innovations at DREAME NEXT
Entertainment-Powered Retail Experiences
AT&T Brings Toy Story 5 to Interactive Store Activations
Health-Focused Interactive Pop-Ups
Ancient + Brave Ran the Live Bravely Pop-Up in California
New Energy Vehicle Concepts
Nebula Next Debuted the Nebula Next 01 Concept at CES 2026
Music Scene-Informed Luxury Campaigns
Burberry Taps Twiggy for Spring 2026 Advertising Campaign
Venice-Bound High-Fashion Campaigns
Bottega Veneta Boasts Its Pre-Fall 2026 Ad Campaign
High-Profile Home Improvement Pop-Ups
VEVOR Celebrates Black Friday at Times Square
Spring Skincare Sampling Boxes
The NewBeauty Spring 2026 TestTube Box is Curated
Mobile Beauty Pop-Ups
Henkel’s göt2b Debuts a Citywide Mobile Beauty Experience
Comprehensive Fast Food Reports
Yum! Brands, Inc. Explores Food Trends Influencing the Industry
CPG-Focused Innovation Launchpads
Albertsons Companies is Running Its Innovation Launchpad
Collectible Fandom Packaging
Spider-Man-Themed Takis Bags Turn Snacks into Fan Collectibles
Plant-Based Feather Fashion
Stella McCartney Spring/Summer 2026 Ready-to-Wear Debuted "Fevvers"
AI-Driven Wholesale Platforms
Hypedrop Validates, Designs and Develops Products in Six Weeks
Early Allergen Exposure Ads
The Square Baby Super Bowl Spot Promotes a Science-Backed Message
Limited-Edition Regional-Specific Snack Boxes
Tokyotreat Presents the Harajuku Snackventure Box
Awareness-Promoting Medical Initiatives
Newmedical Technology Emphasizes Care and Education
Limited-Edition Halloween Treats
Kellanova Brands Debut Exclusive Treats for Halloween
Next-Gen Consumer Goods Technologies
Unilever and Google Cloud Partner to Produce Strong Products
Curated Discovery Stores
The Shelf Spotlights Emerging Food, Drink and Wellness Brands
Experiential Grocery Campaigns
No Name launches a multi-city grocery goss campaign
Corporate Travel Trends
Navan Reported Its Corporate Booking Data for FIFA World Cup Host Cities
Modular Keyboard Laptop Concepts
The Conceptual Inventec VeilBook Maximizes Productivity
Feedless Social Platforms
Bond Eliminates Feeds to Focus on Real-Life Experiences
AI-Centric Publication Podcasts
VentureBeat Announced a New AI Podcast Alongside its Research
Comprehensive Wellness-Celebrating Initatives
Live Love Spa Marks National Wellness Month
Future Car Innovation Solutions
LG Innotek Will Showcase Hardware and Ai‑based Software at CES
Curated Newspaper Storefronts
Shreeji Unveiled 'The Village News' as an Offline Summer Ritual
Adaptive Industrial Robots
Barcelona Startup Theker Has Raised €85M Led By CRV With Samsung Funds
Boutique Jewelry Concepts
Rocksbox is Expanding Its Presence in Metropolitan Areas
Video-Centric World Models
Runway Launches Its First World Model
On-Campus Business Incubators
San Francisco Bay University is Debuting Innovate Bay
Science-Backed Adventure Collaborations
Toyota, AllGear Digital & Immersion Neuroscience Partner
AI Experiment Hubs
Google Labs Showcases Early AI Tools And Experimental Features
Event-Ready Travel Kits
UGREEN Bundles Tracking and Charging Tools for Sports Fans
Early-Stage Global Innovation Competitions
Red Bull Basement 2026 is Accepting Applications
First-Of-Its-Kind Consumer Aesthetics Events
OrangeTwist Debuts the TwistX Event
Fintech Mobile Plans
Cash App Launches an Unlimited 5G Phone Service
Super App Travel Features
Uber Added Hotel Bookings & Travel Tools at Its Go-Get Product Event
Video-First Food Ordering Experiences
CookUnity Acquired flavrs to Enhance Its Meal Service
Collaborative Packaging Development
UNITED CAPS Launches Live Packaging Co-Creation Sessions
Smart Mobility Vehicles
The Strutt ev¹ Features Tech Pioneered for Autonomous Cars
Customized Restaurant Campaign Platforms
OpenTable Has Launched OpenTable Media
Festive Creator-Led Series
Pepsi Pioneers is a Five-Part Christmas Series for Gen Z
Future Tech Blogs
Next Horizon Covers AI, Space, Biotechnology And Emerging Technologies
Multi-Revenue Fashion Platforms
Rent the Runway expands into resale, ads and cleaning services
Curated Resale Storefronts
eBay's The NYC Edit Storefront Shares Tastemaker Selections
Experience-Driven Photo Booths
Future Flicks Introduced an AI Photo Booth Feature
Electronics Brand Launches
Qnity Electronics unveiled new products at SEMICON West 2025
Sequential Streaming Ad Series
Ford Launches 'Every Ground Is Our Proving Ground'
Subway Cabin Makeovers
British Airways NYC Subway Turns Commute into an In-Flight Experience
Personalized Telehealth Service Platforms
Enhanced Reports Success of the Inaugural Enhanced Games
Inaugural Drone Food Deliveries
This Drone Delivery Test Program Will Launch in New Jersey
Soccer-Themed Entertainment Events
Sky Zone Turns Global Soccer Excitement into Active Play
New Tech Product Announcements
Apple Unveiled New Products at a Recent Event
Branded App Takeovers
TikTok Introduces Logo Takeover Ads That Dominate the App’s Opening Screen
Content-First Shopping Experiences
Gopuff and SpaceXAI Launched Go, a Personal Shopping Genius
Personalized Neuroaesthetic Experiences
113 Spring's Emergence Service Supports Creative Expansion
Curated Grocery Platforms Rise
FirstClub Launches Its Curated Grocery Platform
3d-Printed Retail Suitcases
The 3d Printed Suitcase Reframes Retail as Human-Centred Experience
Viral Bakery Reinventions
Sainsbury's Launches Dipped Croissants Inspired by Social Pastry Trends
Micro Camper Concept Vans
Toyota Kayoibako-K Envisions Self-Driving Mobile Storefront & Adventure
Balancing New Year Campaigns
Recess' You Don’t Need A New You Challenges Tired January Marketing
Interactive Game Advertisements
Samsung Ads GameBreaks Encourage Deeper Engagement
Plant-Based Recipe Kit Meals
GRUBBY and Bosh Partnered to Help Consumers Celebrate Veganuary
Urban Pod Networks
Glydways Launches Its Personal Pod Pilots & Backed by Khosla Ventures
Neighborhood Stationery Boutiques
Moleskine Debuts Community-Focused Concept Store In Manhattan
Destination-Branded Transportation
Themed Taxis Promote Scottish Travel During Major Soccer Events
Pixelated Runway Displays
Fendi Works Together with Marc Newson for a Dynamic Set at Ss26
Comprehensive Smart Living Visions
MOVA Debuts 'Infinite Smart Universe' Concept at AWE 2026
Tax-Focused Marketing Campaigns
Intuit Debuts the Second Iteration of 'Now This is Taxes'
Attention Economy Agencies
VaynerX Launches Tamara Group to Drive Social-First Brand Relevance
Whimsical Desk Rituals
Starbucks Created a Small, Celebratory Post-CNY Activation
Personalised Immersive Wellness
Emergence at 113 Spring is a New Multi-Sensorial Wellness Curation
Supportive Investment Initiatives
The Branded Agency Debuted a New Investment Arm — Snail Ventures
Ramadan-Focused Tech Campaigns
Hisense Delivers 'Innovation That Brings Us Together This Ramadan'
Industry-Advancing AI-Powered Innovation Tools
3M is Presenting a Suite of Tech Advancements
Foodservice Product Showcases
McLane Company is Unveiling New Products at the 2025 NACS Show
New Year Travel Experiences
Trip.com Group Spotlights 2026 Lunar New Year Travel
Valentine's Day-Ready Grocery Deals
Natural Grocers Debuts Valentine's Hot Deals
Enterprise-Level Lifestyle Intelligence Platforms
January AI Boasts a New Enterprise-Level Service
Seasonal Reservation Street Installations
Uber UK Launches 'Reserve' by Mother
Exclusive AI-Driven Hardware Exhibitions
Gotvoom Organized a Private Exhibition Space for CES 2026
AI-Powered Ventures
LeanAI Ventures Builds AI-Driven MVPs In Under Two Days
Cost-Effective Confectionery Items
World of Sweets Highlights Key Easter Trends Amid Rising Costs
Redesigning Restful Moments
The ANEW Project Turns Daily Objects into Mini Retreats
Curated Pet Subscriptions
Genius Dog's Limited Monthly Boxes Create Moments Between People & Pets
Omnichannel Seasonal Support Campaigns
Bestway Wholesale Launches 'Buzz About the Sweetest Deals'
Small Business-Honoring Events
Fairfax City Economic Development Brings Back Small Business Month
Customization-Forward Valentine's Day Gifts
Sugarwish Highlights Customizable Gift Preferences
Consumer Brand Launches
Labor Smart Announced Culturally-Driven Product Collaborations
Local Restaurant Activations
Pepsi Hosts Community Events to Drive Restaurant Discovery
Ad-Friendly Vertical Video Feeds
Instacart Debuts the Immersive Feed Feature on Its Platform
Online Dropshipping Seller-Focused Initiatives
Doba Announces Mid-Year Growth Carnival
Balanced Venture Bets
Nexus Venture Partners Splits $700M Fund Between AI and India Startups
Data-Led Brand Creation
AS Watson Builds Brands Using Shopper Insights and Loyalty Data
Creativity-Focused Global Ambassador Programs
Crayola Creativity Week Begins with an Announcement
Product Discovery Communities
MillionShip Turns Product Discovery Into A Playful Experiences
AI Venture Studios
Making Science Recently Debuted AWAKE Venture Studio
Market Demand Checks
Buildpad Helps Validate Business Ideas Using Real-World Reddit Data
Valentine's Day Dining Research
OpenTable Compiles Data on Valentine's Day Dining Trends
Interactive Traveler-Focused Campaigns
Tessan Will Spotlight the 100 Travelers Campaign
Purpose-Led Emerging Brands Initiatives
7-Eleven Taps 27 Brands for Its 2026 Brands with Heart™
Mobile App Studios
Developer On Wheels Builds Family And Travel Apps From A Campervan Office
Multi-Brand Snack Boxes
Bobby’s Expands its Delivery Capabilities with the ‘Brand Box’ Service
Digital Sharing Platforms
Venture Vault Enables Innovators to Share Ideas and Collaborate
CPG-Focused Service-For-Equity Models
Crave Ventures Has Formally Commenced Operations
Meal Delivery Brand Advantages
Clean Eatz Kitchen Signals to Its Advantages in the Market
High-Profile Festive Marketplace
Naturally New York Launches the Second Annual Holiday Bazaar