As businesses are finding new ways to draw and engage their consumer base, so there is a magnanimous emergence of creative and interactive hybrid retail experiences. WeWork, which recently rebranded to The We Company, is now extending its co-working concept to other industries. The latest location in New York City offers enjoyable visits that do not require a membership.
Located in the Flatiron neighborhood, the space offers a collaborative haven, with access to coffee and a well-curated store. As far as the co-working business goes, the new WeWork space boasts about a 100 seats, as well as six meeting rooms.
The hybrid retail concept is launched by the company to delight members of the co-working communities and engage those outside of it.
Photo Credits: Dave Burk