These dry January innovations range from non-alcoholic wine clubs to alcohol-free gin alternatives. With 2021 underway, many consumers are setting new goals and looking to stick to health-conscious new year's resolutions. Whether one is looking to stick to diet and fitness goals after a quarantine of inactivity and indulging, or looking to detox from holiday libations, these products make staying healthy easier than ever.
Standouts include hempSMART's non-alcoholic CBD cocktails that are made from "95% organic ingredients and hemp extract infusions" with "groundbreaking nanotechnology that allows the body to absorb the ingredients quickly and provide a sense of well-being without the ugly 'hang-over' effect."
The Fluère Smoked Agave nonalcoholic mezcal alternative is another notable example. The product is distilled in the same way as the alcohol-based beverage, ensuring great taste and quality for a sober lifestyle.
20 Dry January Innovations
From Non-Alcoholic Wine Clubs to Alcohol-Free Gin Alternatives:
Jana Pijak — Jan 7, 2021 — Lifestyle
20
Reinvented Zero-Alcohol Beers
Budweiser Zero Contains No Alcohol and No Sugar
19
Non-Alcoholic Wine Clubs
Acid League Wine Proxies are Sophisticated Wine Alternatives
18
Alcohol-Free Botanical Spirits
Warner’s 0% ABV Botanic Garden Spirits are Alternatives to Alcohol
17
Alcohol-Free Gin Alternatives
Gordon’s 0.0% is Being Launched in the UK
16
Sparkling Fermented Teas
REAL Offers Alcohol-Free Alternatives to Sparkling Wine & Champagne
15
Low-Calorie Alcohol-Free Beers
The Tennent’s Zero Beer Maintains a 0.0% ABV
14
Alcohol-Free Wine Cocktails
The Duchess Spritz Comes in Two Delicious Options
13
Non-Alcoholic Tequila Alternatives
The Mockingbird Alcohol Free Spirit Uses Blue Weber Agave
12
Alcohol-Free Craft Beers
The Brooklyn Brewery Special Effects IPA Has Less Than 100 Calories
11
Non-Alcoholic Sparkling Apéritifs
Bitters & Soda Appeals to the Sober-Curious Consumer
10
Buzzy Non-Alcoholic Beverages
Sun Chaser's Caffeine-Free Drinks are Enhanced with Nootropics
9
Non-Alcoholic Cocktail Mixes
Lockdown Liquor & Co. Partnered with Seedlip on the Grove Picante
8
Adaptogenic Alcohol-Free Beers
Fungtn's Alcohol-Free Beer is Infused with Medicinal Mushrooms
7
Alcohol-Free Irish Stouts
'Guinness 0.0' Offers the Same Great Guinness Taste, Without the Alcohol
6
No-ABV Raspberry Spirits
Penrhos Spirits' Zero Raspberry is a Non-Alcoholic Botanical Spirit
5
Pinkish Alcohol-Free Spirits
The Ceder’s Pink Rose Alternative Gin Addresses Consumer Demand
4
Alcohol-Free Mezcal Alternatives
The Fluère Smoked Agave is Perfect for High-Quality Mocktails
3
Alcohol-Free CBD Cocktails
hempSMART Hosted an Alcohol-Free Party to Promote a New Drink Line
2
Free-From Flavored Tonics
Skinny Tonics Have Zero Calories, Zero Sugar and Nothing Artificial
1
Sea-Themed Alcohol-Free Cocktails
The Sea Arch 'Sea & T' Drinks are Made with Seaside Botanicals
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Non-Alcoholic Whiskey Cocktails
Dank & Dry Old Fashioned Uses Non-Psychoactive Cannabis Terpenes
Zero Alcohol Functional Beer
The Sleeman Zero+ Boasts the Added Benefits of Electrolytes
Low-Calorie Non-Alcoholic Brews
Partake Brewing's Alternative Brews Challenge Industry Norkms
Refreshed Boozeless Beverage Ranges
Liquid Intelligence Zero-Proof Line Introduces aēlo
Moderate Drinking Campaigns
The Magic of Moderate Drinking Encourages Responsible Consumption
Alcohol Alternative Tinctures
Apothékary Launches the Limited-edition Free Spirit Minis Gift Set
Non-Alcoholic Red Wine Blends
Surely's Non-Alcoholic Red Wine Challenges Others in the Category
Award-Wining Non-Alcoholic Wines
Giesen's Line of 0% Wines Boasts Guilt-Free Drinking Alternatives
Gin-Branded Gym Sets
Hendrick’s Gin Becomes Hendrick’s GYM For Dry January
Tea-Based Mocktails
Luna Bay 0% is a Line of Fruity, Non-Alcoholic Tea-Based Mocktails
Wellness Tincture Mocktails
Apothékary's Mocktail Magic Recipes Offer Alcohol Alternatives
Low-Alcohol Cannabis Drinks
Mataroa Happy is Bottled at 11% ABV and Infused with Cannabis Oil
Relaxing Alcohol Alternatives
Take the Edge Off™ is a Refreshing Alternative to Booze
THC-Infused Seltzers
WYNK's Adult Beverages Deliver an Alcohol-Free Buzz
Dopamine-Boosting Beverages
Illicit Elixirs are Non-Alcoholic, Caffeine-Free and Mood-Boosting
Bubbly Wine Alternatives
Proxies' Gold Crush is a Bright, Elegant Non-Alcoholic Beverage
Non-Alcoholic Fruit Seltzers
The Boston Beer Company Unveils a New Non-Alcoholic Line
Non-Alcoholic Liqueurs
Giffard Expands into Sober Curious Market with Four Non-Alcoholic Liqueurs
Alcohol-Free Festival Bars
The New Bar is Coachella's First Official Nonalcoholic Partner
Cannabis-Infused Spirits
Nowadays is the First Nationally Available Cannabis-Infused Spirit
Dry January Beer Launches
Blue Moon Supports Dry-Back January with New Launch
Low Alcohol Beverage Brands
MIXOLOSHE to Attract Non-Alcoholic and Low ABV Consumers
Reviving CBD Drinks
INTUNE CBD Drinks Combine CBD with Functional Health Ingredients
Zero-Proof Tequila Alternatives
Trejo's Spirits Zero Proof Tequila is a 0.0% ABV Spirit
Refreshing Alcohol-Free Rosé
Saintly HeavenSent's Alcohol-Free Rosé Boasts Fruity Aroma
Alcohol-Free Tequila Alternatives
Soldadera is a Non-Alcoholic Tequila Made with Agave
Non-Alcoholic Gin Variants
Pernod Ricard Launches the Zero Alcohol Beefeater 0.0%
Mediterranean-Inspired Cocktail Bars
Bar Bisou Bisou Serves Low-ABV Cocktails & Zero-Proof Drinks
Nootropic Zero-Alcohol Cocktails
Noot Uses Cognitive Enhancers to Uplevel Drinking Experiences
On-Demand Bubbly Water Campaigns
"Press for Bubly" Keeps Non-Drinkers Committed to Dry January
RTD No-Alcohol Cocktails
!MPROV Booze-Free Cocktails Take the Work Out of Mixing Quality Drinks
Zero-Alcohol Sake Cocktails
Naked Life's Non-Alcoholic Yuzu Sake Has Citrus, Floral & Umami Notes
Curated Non-Alcoholic Collections
Sèchey Recently Unveiled Its Second Curated Selection at Target
Award-Winning Classic Mocktail Brands
Free AF Boasts Non-Alcoholic Takes on Aperol Spritz and More
Uncompromising Alcohol-Removed Wines
NoAlchCo's Non-Alcoholic Wine Collection is Balaced & Complex
Hopped Hemp-Infused Beverages
Ufloric is a Non-Alcoholic Enhanced Water with Hops & Hemp
Mindful Cocktail Menus
Free Spirited by Loews Hotels Shares Curated No- and Low-Alcohol Beverages
Reusable Aperitif Bottles
Ghia's Bottle Helps Customers Creatively Repurpose Empty Packaging
Non-Alcoholic Cocktail Campaigns
The Everleaf 'Try January' Campaign Will Offer Free Drinks
Alcohol-Free Canned Cocktails
J2O Mocktails Come in Three Delicious Flavors with Natural Infusions
Refreshing Low-Calorie Mocktails
Joyburst Mocktails Offers a Range of Non-alcoholic Indulgences
Tea-Infused Non-Alc Wines
Native by Cha is a Non-Alcoholic Sparkling Wine by Better Booch
Refreshing Mocktail Teas
DAVIDsTEA Launches Two Delicious, Ready-Crafted Alcohol-Free Teas
Botanically Brewed Canned Cocktails
Wild Folk's Zero-Proof Cocktails Take Cues from Foraging
Aperitif-Inspired No-Alcohol Spirits
Botivo is a Small-Batch Botanical Drink Inspired by Aperitifs
Sparkling Hemp Beverages
Calexo's Alcohol-Free Drinks Elevate Social Occasions with THC & CBD
Mini Non-Alchoholic Wines
Starla Wines' Starla Sips Share Non-Alcoholic Wine in 2-Packs
Premium Alcohol-Free Refreshments
Savyll Non-Alcoholic Cocktails are Arriving at Sainsbury's
Sparkling Lavender Mocktails
Blind Tiger's Lavender French 75 Was Inspired by a Historic Cocktail
Non-Alcoholic Botanical Brewers
COLDRAW Creates Exceptional Non-Alcoholic Drinking Experiences
Non-Alcoholic Tasting Rooms
Wilderton is Opening a Non-Alcoholic Distillery and Tasting Room
Non-Alcoholic Lychee Martinis
Mixoloshe's Lychee Martini by Zayn Celebrates Its New CCO & Co-Owner
Non-Alcoholic Sparkling Teas
Loverboy Recreated Two of Its Best-Selling Hard Teas Without Alcohol
Flavorful Alcohol-Free Beers
Kingfisher Zero Responds to Consumer Demands
Alcohol-Free Gin Alternatives
Beefeater 0.0% is Citrus & Juniper-Forward with None of the Alcohol
Non-Alcoholic Beer Cocktails
Talon & Tinnie Reinvents the Traditional Boilermaker for Dry January
Adaptogenic Alcohol Alternatives
Huzzy Smart Sips Share a Buzz with Adaptogens and Nootropics
Zero-Proof Craft Mocktails
Recess Zero Proof Beverages are Boosted by Functional Ingredients
Low-Waste Sustainable Spritzes
The Sustainable Spritz Eliminates the Need for Single-Use Glasses
Non-Alcoholic Discovery Apps
The NA Drink Locator App Maps Alcohol-Free Options
Tropical Premixed Mocktails
Caleño's Newest Cocktails are Full of Flavor and No Alcohol
Canned Booze-Free Cocktails
IMPROV is a Non-Alcoholic Beverage Revolutionizing Social Drinking
Spring-Ready RTD Cocktails
Greenbar Distillery Offers Up Non-Alcoholic and Alcoholic Cocktails
Adaptogen-Infused British Beers
Collider Brew Co. Launches a Non-Alcoholic Beer in the UK
Non-Alcoholic Cocktail Tasting Pack
The Free AF Tasting Pack is Convenient and Delicious
Zero-Proof Botanical Spirits
Junipre Shares the Natural Flavors of Berries, Citrus and Herbs
Spent Grain Alcohol Products
These Zenso Alcoholic Beverages Have an Eco-Friendly Profile
New Year's Cannabis Gummies
Insa Champagne Drops Offer an Alternative to Alcohol This Holiday
Strawberry Guava Non-Alcoholic Tonics
Hiyo Launches New Strawberry Guava Non-Alcoholic Tonic
Non-Alcoholic Functional Tonics
Mood by Boochcraft Replenishes the Mind and Body
Soothing Water Lily Beverages
Lily's Functional Non-Alcoholic Drink Features a Rare Adaptogen
Non-Alcoholic Craft Beer Kits
Kit NA Brewing Curated a Non-Alcoholic Starter Pack for Dry January
Martini-Inspired Mocktails
Mavrik Launched a Pair of Martini-Style Cocktails Without Alcohol
Functional Non-Alcoholic Beverages
Seraphim Social Beverage is Infused with Functional Ingredients
Non-Alcoholic Hard Seltzers
SYSTEM Seltzers' 0% ABV Options Support Inclusive Drinking
Euphoric Hemp-Infused Mocktails
Cali Sober Makes Vibrant Canned Drinks with 5mg of THC
Non-Alcoholic Sparkling Rosés
Free AF Sparkling Rosé is Light, Crisp and Ready to Sip
Fruity Alcohol-Free Martinis
Funkin Cocktails' Alcohol-Free Passion Fruit Martini is Ready to Sip
Non-Alcoholic Lavender Daiquiris
Mr Fogg's Created a Limited-Edition Menu with Caleño
Romantic Dry January Bundles
The Katy Perry's De Soi x Boisson Bundle is Perfect for Dry January
Alcohol-Free Fundraiser Challenges
Dry Feb Helps to Raise Funds for the American Cancer Society
Alcohol-Free Craft Cocktails
Aplós Unveils its New Line of Non-Alcoholic Canned Cocktails
Alcohol-Free Canned Seltzers
These New MIXOLOSHE Soft Seltzers are Cocktail-Inspired
Functional Non-Alcoholic Cocktails
Aplós Cocktails' Hemp and Adaptogens Support the Mind and Body
Citrusy Alcohol-Free Gins
Tanqueray Flor de Sevilla 0.0% Offers a Non-Alcoholic Take on a Favorite
Sophisticated Non-Alcoholic Wines
Null Wine Introduces a Grüner Veltliner Blend from Austria
Non-Alcoholic Beverage Clubs
soft crush and Somm & DINR Launched Somm Grand Cru Zero
Premium Adult Soft Drinks
ZAG Drinks are Non-Alcoholic, Plus Low in Sugar & Calories
Premium Non-Alcoholic Cocktails
Mocktail Serves Up the Best Parts of Cocktails Without Alcohol
Slim CBD Sparkling Waters
Day One Beverages' Slim Cans Make RTD CBD More Accessible
Non-Alcoholic Craft Cocktails
Olé Mocktails are Premium Drinks Inspired by Classic Cocktails
Outdoor-Inspired Non-Alc Spirts
Pentire's Non-Alcoholic Spirits are Flavorful in Their Own Right
Alcohol-Free Paloma Cocktails
ISH Crafted a Mindful Version of a Classic Tequila-Based Drink
Zero-Proof Catering Companies
Split Offers Alcohol-Free Catering, Education and Menu Consulting
THC-Infused Mocktail Refreshments
BLNCD Naturals Mocktails Come in Two Flavors
Crisp Non-Alcoholic Brews
Sierra Nevada's Non-Alcoholic Brews are Traditionally Fermented
Free-From Natural Mocktails
Farming Karma Mocktails are Clean Non-Alcoholic Alternatives
Alcohol-Free Highball Cocktails
Everleaf and Tayēr + Elementary Created a Juicy, Spicy Mocktail
Non-Alcoholic Spritzers
Weekday Vibes Uses Dealcoholized Wine as a Base for Its Beverages
Replenishing Mineral Water Campaigns
Crazy Water's Crazy Dry January Makes Not Drinking Fun
Low-Alcohol Beer Festivals
Toronto’s NO-LO Beerfest Presents Brews Ranging from 0.5 to 3% ABV
Smoky Non-Alcoholic Elixirs
Mockly's Madame L'Orange Combines Smoked Orange, Ginger & Golden Honey
Fruity Non-Alcoholic Beers
Labatt Blue Light Non-Alc Strawberry Acai Stands Out with Fresh Flavors
Non-Alcoholic RTD Cocktails
Tilden Launches Two Ready-To-Serve Non-Alcoholic Cocktails
Alcohol-Free Lavender Bitters
These Alcohol-Free Cocktail Bitters Make Calming Drinks
Fiery Non-Alcoholic Spirits
Talonmore Drinks Company Serves Consumers a New Non-Alcoholic Spirit
Canned Non-Alcoholic Sangrias
Grüvi's Non-Alcoholic Sangria is Rich in Aromas & Flavors
Dry January Vodka Campaigns
Martha Stewart Stars in Tito’s Handmade Vodka Campaign for Dry January
Botanical Non-Alcoholic Negronis
ANON's No Groni Reimagines the Classic Bittersweet Aperitif
Berry-Forward Non-Alcoholic Aperitifs
The Ghia Berry Non-Alcoholic Apéritif Has No Added Sugars
Vibrant Wine Alternatives
Kally Crafts Non-Alcoholic Drinks with Fruit, Botanicals & Verjus
Single-Serve Zero-Alcohol Cocktails
Maya’s Bottled Non-Alcoholic Cocktails Replicate the Classics
Non-Alcoholic Canned Cocktails
Molson Coors Debuts Roxie, a Line of Non-Alcoholic Canned Cocktails
Non-Alcoholic Pizzeria Cocktails
Ritual Zero Proof is Debuting at Uno Pizzeria for Dry January
Potent Non-Alcoholic Seltzers
Tilray Unveils the New CBG-Infused Non-Alcoholic Cannabis Seltzers
Revamped Non-Alcoholic Packaging
Three Spirit Unveils a New Packaging Design for its Alternatives
Fizzy Hemp-Infused Mocktails
Better Than Booze Makes Hangover-Free, Award-Winning Drinks
Non-Alcoholic Cocktail Flasks
Tilden's Flask Duo Shares a Pair of 0% Alcohol Indulgences
Collaborative Alcohol-Free Brands
Powell Brewery Taps Downlow for a New Non-Alcoholic Beer Brand
Non-Alcoholic Prosecco Alternatives
Grüvi's Alcohol-Free Dry Secco is Bubbly and Laid-Back
Premium Zero-Alcohol Seltzers
White Claw 0% Alcohol Satisfies Like an Alcoholic Drink
RTD Alcohol-Free Spritzes
Abstinence Spirits' Aperitivos are Low-Sugar & Naturally Colored
Curated Alcohol-Free Alternatives
House of 0.0% Shares a Selection of Alcohol-Free Drinks
Functional Non-Alcoholic Spirits
Aplós Makes Alternatives Enhanced with Adaptogens and Hemp
Zero-Proof Sparkling Beverages
TÖST Makes Sparkling Drinks with No Alcoholic Fermentation
Alcohol-Free Soft Drinks
ZAG Drinks' Social Softs are Designed for Adult Drinking Occasions
Refreshing Aperitif Alternatives
The Ritual Zero Proof Aperitif Alternative is Alcohol-Free
Drink-Enhancing Cannabis Drops
Mocktail Creator Turns Drinks into Alcohol-Free Cannabis Beverages
Botanical Alcohol-Free Wines
These New Three Mills Wines Come in Three Varieties
Alcohol-Free Passionfruit Cocktails
Naked Life’s Non-Alcoholic Passion Martini Reinvents a Classic
Crafty Canned Cocktails
These Cocktails Make Use Of Pristine Vodka and Purpose-Made Gin
Low-ABV Canned Cocktails
These Tattersall Distilling Canned Cocktails Come in Three Varieties
Zero-ABV Tequila Alternatives
Seven Giants' Alcohol-Free Tequilas Reinterpret Classic Blends
Alcohol-Removed Wines
FRE's Collection is Comprehensive and Makes for Delicious Recipies
Premade Alcohol-Free Gin Cocktails
Free AF Cucumber G&T is Crafted with Afterglow
Curated Alcohol-free Wine Lists
Six Ivy Collection Restaurants Offer a Low-to-No Alcohol Wine List
Non-Alcoholic Wine Magnums
Kolonne Null's Cuvée Blanc Sparkling Pairs with Seafood & Dessert
Unconventional Non-Alcoholic White Wines
Surely Debuts Blanc a Unique Addition to Its Portfolio
Canned Non-Alcoholic Apéritifs
De Soi's Conveniently Packaged Aperitifs Feature Natural Botanicals
Flexible Festive Cocktails
Everleaf x The Alchemist's Serves Can Be Sipped with or Without Alcohol