The growing demand for alcohol alternatives reflects a desire for beverages that offer all the flavor, social buzz, and satisfaction of traditional drinks—and Kick Fizz helps adults skip hangovers and compromises.
The hemp-derived Delta 9 THC and CBD-infused sparkling beverages are available in two versions to suit different occasions. While Day Drinking is an uplifting option with a refreshing Lemonberry Ice flavor featuring two milligrams of hemp-derived Delta 9 THC and two milligrams of CBD, plus 25 milligrams of caffeine, Evening Buzz helps non-drinkers wind down with the same ratios, minus the energizing boost of caffeine.
Kick Fizz's zero-alcohol, low-sugar, low-calorie options deliver a light buzz, and enticing alternatives to heavy beers, sugar-laden cocktails, and seltzers with flavors tainted by the aftertaste of artificial sweeteners.
What's Driving This Trend
- Alcohol-free Lifestyle Products
- The rise in alcohol-free lifestyle products presents a disruptive opportunity in catering to consumers seeking healthier and hangover-free social experiences.
- Functional Beverage Infusion
- The trend of functional beverage infusion offers innovation potential through unique combinations of ingredients for mood enhancement and relaxation.
- Daypart Specific Beverages
- Creating daypart specific beverages provides an opportunity to design drinks that meet distinct consumer needs throughout the day.
Who This Affects Most
- Non-alcoholic Beverage Industry
- The non-alcoholic beverage industry is rapidly evolving, driven by consumer demand for healthier and low-calorie drink alternatives with mood-enhancing properties.
- Cannabis-infused Drink Industry
- Cannabis-infused drinks are carving out a niche within the market, promising new consumer bases and innovative product offerings that leverage THC and CBD's benefits.
- Health-and-wellness Industry
- The health-and-wellness industry continues to expand into beverage offerings, focusing on low-sugar, low-calorie, and functional drinks designed to enhance overall well-being.
