Ciderboys Hard Cider is expanding its product portfolio with the introduction of two fruity non-alcoholic craft ciders — the Strawberry Magic NA and the Zen Berry NA. For the development of these expressions, the brand utilizes a specialized production technology known as BrewVo to create dealcoholized beverages that originate from a fully fermented base. This is different than processes that avoid fermentation altogether or use vinegar-based shortcuts.
Both the Strawberry Magic NA and the Zen Berry NA beverages bost an ABV off less than 0.5%. They are gluten-free, as well as lower in calories and sugar.
The launch of the fruity non-alcoholic craft ciders represents the company's strategic entry into the developing non-alcoholic cider segment. Ciderboys Hard Cider maintains a commitment to replicating the authentic sensory profile of traditional hard cider through a method that preserves flavor complexity.
Image Credit: Ciderboys Hard Cider
Key Themes Behind This Trend
- Non-alcoholic Craft Cider Expansion
- Non-alcoholic craft ciders are providing a flavorful alternative for consumers who seek the taste of traditional ciders without the alcohol content.
- Advanced Dealcoholization Techniques
- Employing advanced dealcoholization methods like BrewVo allows for the retention of complex flavors in non-alcoholic beverages, appealing to a sophisticated palate.
- Health-conscious Beverage Choices
- The market for low-calorie, gluten-free, and low-sugar drinks is growing, as consumers increasingly prioritize health-conscious options.
Where This Applies
- Non-alcoholic Beverage Industry
- The rise of non-alcoholic craft beverages opens up opportunities for innovation in flavors and brewing techniques that mimic their alcoholic counterparts.
- Craft Brewing Technology
- Technological advancements in craft brewing, such as BrewVo, drive innovation by enabling the creation of sophisticated non-alcoholic drink options.
- Health and Wellness Market
- The intersection of taste, health, and variety is crucial as the wellness market seeks products that are both enjoyable and align with healthy living trends.
