While toys are often the type of playthings associated with little children, if is often the parents who have to be persuaded to buy them, and that's why these creative toy advertisements are more so geared toward adults than kids.
Sometimes all it takes for a child to want something is simply seeing it nicely packaged and new in a store, but it certainly takes a bit more convincing for the parent or adult to make the purchase. These creative toy advertisements are featuring these playful products in all sorts of unusual and thought-provoking ways, surely capturing the attention of any person that happens to walk by.
From LEGO ads that encourages the creativity of children to up-close doll campaigns, these creative toy advertisements are certainly going above and beyond what the average toy ad used to be.
25 Delightful Toy Campaigns
24
Child-Frightening Toy Ads
The Limited Edition Collectible Toys Campaign is Not Geared Towards Kids
23
Kid-Friendly Retro Ads
The Museum of Childhood Campaign Reads 'Playing is Learning'
22
Imaginative Plaything Prints
The Mattel 'We Create' Campaign Inspires Children's Minds
21
Injured Barbie Campaigns
The Hot Wheels Knock Out Ads Illustrate High-Speed Accidents
20
Alterable Toy Ads
The New LEGO Advertisements Disobey Directions to Initiate Imagination
19
Gory Toy Campaigns
The Caritas Ad Campaign Warns Parents of Violent Playthings
18
Eco-Friendly Toy Ads
The WWF We Should Never Stop Recycling Campaign Promotes Playful Alternatives
17
Animal-Substituted Building Block Ads
The LEGO Imagine Ad Campaign Follows a Cute Pet Theme
16
Planetary Building Block Ads
This LEGO Mars Ad by Grey Paris Showcases the Capacity of These Toys
15
Minimalist Toy Marketing
LEGO Story Print Ad Launches Four Page Campaign
14
Excited Eyeball Ads
The Hotwheels Elite Collection Campaign Will 'Make Daddy Jealous'
13
Wide-Eye Toy Campaigns
The BIC Alcaline Battery Ads are Intense
12
Sleepy Toy Campaigns
The Horlicks Ads Makes You Sleepy Just Looking at Them
11
Space Exploration LEGO Sets
The Space Shuttle and Launchpad LEGO Kit is Historical and Humorous
10
Censored Toy Ads
The Naked Rubik's Cube is Too Hot for Print
9
Toy Historical Re-Creations
LEGO Makes History by Creating Well-Known Past Events
8
Deconstructed Toy Appliance Ads
This 'Toaster' Ad for LEGO Technic Encourages Child Creativity
7
Close Encounter Toy Ads
The LEGO Meet Your Imagination Campaign is Adventurously Thrilling
6
Toy Addiction Ads
TRENDS Encourages Placing Phones Out of Reach For Prevention
5
Deceiving Puddy Ads
The Monami My Dough Campaign Shows Kids Manipulating Kids
4
Toy-Entwined Weapon Ads
The War Child Campaign Shows 'Where Childhood Thrives, War Does Not'
3
Germ-Transforming Toy Ads
The Lifebuoy Hand Wash Campaign Targets Children's Playthings
2
Lovable Doll Campaigns
The Polly Pocket Ogilvy Ads Use Subtle Details to Show Significance
1
Matching Game Marketing
This Domino's Pizza Campaign Connects You to Your Food
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Meal-Accompanied Adorable Toys
McDonald's Japan Unveils New Functional Sanrio Happy Meal Toys
AI-Generative Chocolate Campaigns
KitKat Takes a Break and Taps Marketing Advice from AI
Playful Pet Accident Campaigns
IKEA Unveils the Don't Worry, You Can Afford It Campaign
Anniversary-Celebrating Toy Collections
The LEGO® Group & Hasbro Unveil LEGO DUPLO® PEPPA PIG Sets
Celebratory Sci-Fi Toy Sets
The LEGO Star Wars 25th Anniversary Collection Has Five Sets
Building Block Snow Globes
The LEGO Lo-Fi Girl Snowglobe by BrickAbe is Charming
Anti-Consumption Natural Ads
The 'Girls Just Wanna Grow Plants' Ad Aims to Reducing Consumption
AI-Generated Real-World Transformations
AI-Artist Who Gives a Unique Design to Real Objects
Teddy Bear Outerwear
Build-A-Bear Cuddly Couture Shares Cozy, Warm Styles
Nature-Inspired Building Block Sets
The LEGO Seven Natural Wonders of the World Sets are Detailed
Kid-Powered Imagination Campaigns
Lunchables' A.I. vs K.I. Proves Kids' Limitless Creativity
Color-In Photo Cameras
The 'Potto' Toy Camera Concept Encourages Kids to Color in Prints
LEGO Advent Calendars
The LEGO Group Launches Four Advent Calendars for the Holiday Season
Imaginative Soft Toys
Blabla's Little Monster Soft Toys Promote Listening, Curiosity and Dreams
Playful Doll-Themed Cosmetics
NYX Cosmetics x Barbie Was Inspired by the Forthcoming Movie
Witty Toy-Brand Horror Posters
LEGO Presents a Range of Playful Horror Posters for the Season
Sci-Fi-Honoring Toy Puzzle Books
LEGO and Star Wars Unveils the Force of Creativity Book
Eco-Friendly Bath Essentials
Bebo Seeks to Reimagine the Packaging of Kid's Bath Products
Age-Appropriate Skincare Campaigns
Dove's #TheFaceof10 Addresses Unsafe Gen Alpha Skincare
Technical Education Car Toys
The Conceptual 'GoCar' Helps Kids Learn to Code Autonomous Vehicles
Playful Entrepreneurial Metaverses
e.l.f. UP! on Roblox Helps Gen Z & Gen Alpha Build Skills
Creative Play Pop-Ups
The Sharpie Studio Offered Opportunities for Creativity at SXSW
Fast Food-Inspired Beachy Campaigns
Leo Burnett Italia Unveils a New Summery McDonald's Campaign
Candid Furniture Campaigns
Life is Not an IKEA Catalog Shows a Different Side of Home Products
Reimagined Toy Block Designs
The LEGO Lofi Girl Reimagines the Iconic Musical Icon
Convention-Challenging AC Campaigns
Samsung's WindFree Ad Stars a Savvy Grandma-Fluencer
Nostalgic Toy-Inspired Fashion Collections
rue21 is Collaborating with Barbie® and Hot Wheels®
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
Interactive Sensory Tables
The Fisher-Price Sensory Bright Light Station Offers Six Play Modes
Educational Climate Change Toys
The 'Habitat' Educational Toy Brick Sets Come in Two Options
AI-Created Burger Ads
Burger King Had ChatGPT Generate a Poster to Clap Back at a Competitor
AI Travel Campaigns
Away's Extraordinary Is Out There Uses AI to Show Real-World Destinations
Pump-Up Plush Toys
Little Biggies' Patented Pump Packaging Provides a Unique Unboxing Experience
Collectible Coloring Dolls
L.O.L Surprise! Loves Crayola Celebrates Creativity and Expression
Playful Restaurant Pop-Ups
The Play-Doh Restaurant of Imagination Turns Kids' Creations Edible
AR Shopping Malls
American Express' Door to Shop Small Highlights 10 Small Businesses
Connected Gamer Campaigns
Heineken's Just Another Night Out Shatters Anti-Social Stereotypes
Luxury-Inspired Chocolate Campaigns
The Toblerone 'Never Square' Campaign Takes a Cheeky Approach
Space-Exploring STEAM Toys
LeapFrog's Magic Adventures™ Line Arrives for Kids Five and Up
Video Game-Inspired LEGO Sets
LEGO Super Mario is Sure to Capture the Attention of Fans
Kid-Envisioned Urban Environments
The Little Big Playmat Takes a Creative Path to Design Problems
Retro Cassette Brick Puzzles
The LEGO Sony Walkman is Designed by Srta.JirafaEnfadada
Confident Smile Campaigns
Aquafresh's New Oral Health Campaign Boosts Children’s Dental Confidence
Sensory Surprise Dolls
Barbie Pop Reveal Shares Scented Dolls and Squishy Friends
Gen Alpha Fitness Influencers
ASICS' Little Reminders Inspires Adults to Make Movement Joyful
Mixed-Reality Cola Billboards
This 3D Coca-Cola Billboard Dispenses Real, Cold Drinks
Child-Friendly Camera Concepts
The Camera for Kids Concept Reimagines the Digital Camera
Inclusive Fragrance Campaigns
The 'Where Will They Take You' Campaign Highlights Influencers
Smart Shopping Cart Ads
Instacart Unveiled Ads for Its AI-Powered Caper Carts
Smile-Reflecting Toothpaste Campaigns
Colgate & Oglivy Create the #FreeYourSmile campaign
Interactive Play Experiences
LEGO's Superpower Academy Connects Families with the Power of Play
Adult-Targeted Plush Toys
Build-A-Bear After Dark Shares Gifts & Collectibles for "Kidults"
Transforming Imaginative Furniture Designs
The Kiddie Couch Encourages a Sense of Play
AI-Backed Family Toys
Mego Toys Showcases the New 2XL Cobot, an Interactive AI Toy for Kids
Parenting-Inspired Furniture Campaigns
Al-Futtaim IKEA Launched the Proudly Second Best Campaign
Creativity Time Capsules
Crayola's Campaign for Creativity Reunites Adults with Childhood Art
Big Apple Toy Blocks
These Machi Town (New York) Blocks by kiko+ Encourage Creative Play
Experiment-Based Playsets
Moose Toys' Beast Lab Reinvigorates Action Figure Category
Play-Based Learning Collections
Staples Launches the Curated Kids Learn + Play Collection
70s-Style Cat Snack Ads
Temptations' Creamy Purrrr-ée Treats Star in a Nostalgic Holiday Ad
Buildable Paper Playsets
Playper's Curious Kingdom: Castle Playset Encourages Creativity
Runway-Inspired Fashion Dolls
New York Fashion Week Designs Inspire the L.U.V. Fashion Doll Styles
Gifting-Focused Travel Chocolate Products
Ferrero Travel Market Has Shown Off New Treats
Kid-Friendly Telescopes
The LeapFrog Magic Adventures Telescope Shares Images Taken by NASA
Extraterrestrial Influencer Campaigns
MoonPie's Alien Acquisition Shares Ads for Extraterrestrials
Brand-Led Global Studies
The LEGO Group Conducted a Study That May Inform Market Decisions
E-Commerce Advertising Solutions
Reddit is Enhancing its Reach with the New Dynamic Product Ads
Adorable Holiday Campaigns
Burberry's Holiday Campaign Spotlights Dogs and Ducklings
Retro Space-Themed Puzzled Posters
LEGO Builder John Carter Creates a Blocked Version of Space
Space-Themed Home Decor Collection
IKEA Introduces its new Cosmic AFTONSPARV Collection
Kindness-Encouraging Soda Campaigns
The Coca-Cola 'The World Needs More Santas' Ad is Festive
Syringe-Based Billboards
Dove's Injectable Billboard Addresses Toxic Beauty Standards
Summer-Ready Toy-Branded Clothing
The Mattel Barbie Film Merch Collection is Expansive
Gen X Candy Campaigns
Klondike's Bar-cade Campaign Engages Gen X Consumers
Inspiring Imaginative Television Series
LEGO Launches the LEGO DREAMZzz Segment for Kids
Fan-Made Merch Stores
The Wonder Shop Shares a Mix of Creator-Made Goods and Recipes
Retro Family Photoshoots
Blue Bunny is Inviting Families to Pop-Up 90s-Themed Photoshoots
3D Toy Puzzle Castles
LEGO Creates the Disney Castle Kit to Celebrate its 100th Anniversary
Playful Creativity-Focused Campaigns
Sharpie® Launches the World is Your Canvas Tour
Doll-Inspired Kids Collections
The PatPat x Barbie Collection Features About 60 Unique Styles
Peaceful Holiday Ads
IKEA's Take A Holiday From The Holidays Reminds People to Find Calm
Villainous Board Game Campaigns
The Monopoly All is Fair Campaign Leans into Competition
Playful Interactive Galleries
PLAY by American Express Platinum Reimagines Toys as Art Pieces
Toy Brick-Inspired Studios
Sukchulmok Designs the Curving Block Photography Studio
Next-Gen Fuzzy Robot Toys
Hasbro is Introducing a New Furby for a New Generation
90s Toy Holiday Trees
Furbtrees are Introducing the Next Generation of Furby Across the UK
Lego-Themed Escape Rooms
'Lost' Invites Players to Select One of Two Immersive Storylines
Candid Celebration Campaigns
Edible's "There's an edible for That" Celebrates Even Awkward Moments
Visually Impaired Puzzle Blocks
LEGO Presents Braille Bricks for an Inclusive Playing
Artistic Multi-Beverage Ads
The Coca-Cola Family is Spotlighted in this Unique Ad
Cognitive Toy Subscriptions
Lovevery is a Subscription that Delivers Developmental Toys to Kids
Interactive Toothpaste Packaging
Bluemarlin Created the Designs for the Colgate Toothpaste Packs
Discarded Toys-Created Homes
Wallmakers Designs the Toy Storey Home with Repurposed Toys
Life-Size In-Store Countdowns
Toys R Us Asia and Craig & Karl Created an Advent Calendar for All
Conversational Campaign Creators
Creating Google Ads Campaigns is Simpler with AI Chat Features
Insect Habitat Toys
Smart Lab Toys' Insect Inspector Lab Bug Playground Encourages STEM Learning
Youth-Focused Architectural Toys
The Freckled Frog's 'Happy Architect' Toy is for Curious Youth
Expansive Baby Collections
Mamas & Papas Debuts a Baby and Toddler Collection with Laura Ashley
Creator-Celebrating Campaigns
The Frito-Lay My Joy Campaign Celebrates Creators of All Backgrounds
Ad-Enhancing Feedback Tools
Google Ads Launches the 'Creative Guidance' Campaign Tool for YouTube
Bilingual Baby Toys
Bebé Fuerte Explores Movement as Play
Recycled Ad Campaigns
Mars is Reusing Fan-Favorite Ads to Bring Attention to Climate Change
Miniature Collectible Campaigns
The World’s Smallest Lines are the Focus of Influencer Marketing
Empowering Car Ads
CarMax's New Ad Campaign Takes a Witty Approach
Braille Building Blocks
LEGO's Play with Braille Bricks Teach Kids with Visual Impairments to Read
Educational Candy Toy Products
Yowie Baby Animals Put a Spotlight on Endangered Wildlife
Dream-Inspired Building Toys
Lego Dreamzzz Encourages Kids to Build with Their Imagination
Magnetic Hand-Holding Socks
These Children's Socks Add a Touch of Whimsy to the Everyday Item
Footballer-Backed Global Campaigns
Pepsi Unveils the 'Where There's a Ball There's a Way' Campaign
Customizable Toy Islanders
LEGO Announces a New Animal Crossing-Themed Collaboration
Gaming Ads-Inspired Video Games
D3 Publisher and Monkeycraft Present the Ironic Those Games
Reality-Bending Car Ads
CarGurus Ad Features Melting Lego and Gourmet Chef Toddlers
DIY Project Metaverses
The Home Depot's Campaign on Roblox Inspires Kids to Build
Empowering Movie Industry Dolls
Mattel's 2024 Career of the Year Barbies Celebrate Women in Film
Conversation-Encouraging Retail Spaces
PlayLab Inc Creates a Flagship Store for MadHappy
Creativity-Celebrating Week-Long Campaigns
Crayola Education Will Kick Off Crayola Creativity Week
Australian Yogurt Campaigns
Yoplait Launches a New Platform and Marketing Campaign with AJF
Video Game Refreshment Campaigns
The Suntory x Super Mario Campaign is Playful
Cheesy Board Games
Babybel and Hasbro Created a Cheesy Version of the Candy Land Board Game
Vacation Rental Campaigns
Airbnb Debuts an Animated Ad That Celebrates Booking a Place to Yourself
Active Entertainment Systems
Nex Playground Gets People Moving at Home
Space-Inspired Toy Collections
Stomp Rocket® Debuts the Space Collection at Target & Toy Retailers
Personalized Grocery Billboard Campaigns
Tesco Ireland Gets a New Live-Prompt Campaign
Stone-Like Supportive Toys
Play Maker Stapelstein Expands to the American Market
Age-Inclusive Father's Day Campaigns
Brooks Brothers' Latest Campaign Celebrates Dads
Offline Shopping Campaigns
'Shop Offline' Helps People Rediscover the Joy of Real-World Shopping
Family-Friendly Survival Games
Lego Debuts a New Fortnite Survival Crafting Game
Adult Board Game Campaigns
Hasbro and Ageless Innovation Rebrand Childhood Games for Adults
Interactive AR Galleries
Chips Ahoy's Happy By Design Campaign Spotlights Multicultural Artists
Jelly Bean-Inspired Toy Collections
These Jelly Belly Toys Were Created with the Incredible Group
Life-Sized Toy Construction Sets
The Funphix' 'Standard' is an Educational Outdoor Playset
Review-Based Marketing Campaigns
These Amazon Campaigns Bring Real Reviews To Life
Plant-Based QSR Campaigns
Burger King's Confusing Times Campaign is Made with DAVID Madrid
Learning-Focused Robotics Toys
The Robots In Motion Building Set Ignites STEM Interest in Youth
Contemporary Art Puzzle Sets
LEGO's Modern Art Building Set is a Great Buildable Decor
Happiness-Prioritizing QSR Campaigns
Dave & Buster's Launches the 'Adult Unlearn' Summer Campaign
Playful Toy-Inspired Exhibits
The Eames Institute of Infinite Curiosity Debuts Toys & Play Exhibit
Candy-Filled Christmas Ornaments
The Gummy Pop Surprise Holiday Hunt Series & Ornament is Festive
Comforting Oat Bar Ads
Humanaut Launches a Campaign for Bobo's, Highlighting Home-Baked Taste
Parent-Focused TV Campaigns
NatureFresh's TV Campaign Explores How Active Parenting Benefits Kids