The top August 2018 customization ideas provide a look into the way everything from personal care products to retail stores are being reshaped to offer a greater level of personalization to the average consumer.
One's food choices and the cosmetics used on the body are highly personal choices and a new wave of products and services is helping to address the fact that everybody ultimately has different health and lifestyle needs. Some of the best examples of this include natural skincare brands that take one's individual needs and the season into account, as well as cookbooks that can be tailored to offer only the most relevant recipes.
One-size-fits-all, off-the-shelf products are taking a backseat to innovative fashion, sleep accessories and more that specifically address personal pain points.
Top 35 Customization Trends in August
From Personalized Cookbooks to Fully Customizable Furniture:
Laura McQuarrie — Sep 4, 2018 — Art & Design
35
Tech-Infused Concept Stores
Nike by Melrose Uses Customer Data for Personalization
34
Customizable Cushion Compacts
Nuest Cosmetics' Chic2Cheek Dual Cushion Compacts Come with Stickers
33
Handmade Rainbow Wall Art
Mandi Smethells Draws on Color Combinations for Her Whimsical Designs
32
Multi-Functional Concept Spaces
Rachel Schechtman's STORY Embraces the Spirit of Entrepreneurship
31
Custom Workout Subscription Boxes
The Lolë Box is Personalized and Prepared for Any Activity
30
Eco Carbon Fiber Bikes
Arevo's 3D-Printed Bikes Can Be Created Locally with Ease
29
Customizable Sleep Accessories
Kloudes' Adjustable Pillow & Topper Delivers Tailored Comfort
28
Personalized Travel Neck Pillows
CORI Boasts Convenience & Comfort During Lengthy Traveling Times
27
Classic Architecture-Inspired Flooring
GRT Architects' Textured Triangular Tiles Evoke Class
26
Helpful Diet-Assisting Gadgets
Lumen is a Device for Losing Weight & a Coach for Healthier Living
25
Unique Modern Jewelry Collections
Alexandra Mor Boasts Items That are Custom & Consumer-Inspired
24
Architecture-Inspired Seating Furniture
Note Design Studio Boasts a Line of Vibrant Designer Poufs
23
Biometric Travel Discovery Tools
Seeker by Le Club AccorHotels Offers Next-Gen Travel Suggestions
22
Removable Patchwork Sneakers
Nike's Air Force 1 and Air Max 1 Receive a Unique Branding Detail
21
Personalized Seasonal Skincare
'Seasonly' Delivers Highly Tailored Natural Personal Care Solutions
20
Elegant Customizable Appliances
GE's Revamped Café Appliances Have Customizable Hardware
19
Slope-Shaped Tiny Dwellings
The 'Intrepide' Tiny Home Has a Sloping Roof for a Streamlined Look
18
Reconstructed High Fashion Jackets
For Its Deconstructed Jacket, clothsurgeon Uses Burberry Scarfs
17
Modernistic Magnetic Illuminators
The 'Junts' Lamp Allows the Illuminator to be Repositioned
16
Fully Customizable Furniture Collections
MARQQA's Offerings are Colorful, Playful and Contemporary
15
Carbon Fiber Car Kits
RevoZport's Mercedes Performance CLA Aerokit Offers Carbon Fiber Styling
14
Custom Contemporary Deodorants
Helmm Elevates the Classic Antiperspirant with Function and Design
13
Personalized Modern Cookbooks
This New York Times Cookbook Was Created Personally By Readers
12
One-of-a-Kind Knobbly Vases
A Collection of Unique Vases are Now Proudly on Display at Noma
11
Vegetable-Tanned Leather Sneakers
BespokeIND Adorned the Air Jordan 3 with a Carhartt WIP3 Design
10
Custom-Made Hiking Backpacks
McHale Packs Offers Mountaineer-Inspired Hiking Bags for Any Weather
9
AI-Implemented Bespoke Suits
Koviem Designs Power Suits to Empower Young Revolutionary Women
8
Refined Silk Footwear Designs
The NikeLab x CLOT Collab Boasts Limited Edition Printed Silhouettes
7
Data-Driven Fragrance Dispensers
'Odore' Suggests Scents & Helps Brands Understand Customers
6
Customized E-Shopping Carts
Avon is Helping Its Reps to Create Personalized Shopping Experiences
5
Crowd-Tested Cognacs
Flaviar Frerot XO Was Crafted to Appeal to the Largest Audience
4
Custom Bubble Tea Shops
Labothery Empowers Consumers to Take Part in the Creation Process
3
Intelligent Embroidery Sewing Machines
The PFAFF creative icon Sewing Machine is WiFi-Connected
2
Customizable 3D-Printed Mannequins
Functional Art is Taken to a New Level with These Designs
1
Customizable Performance Bicycles
Trek's Project One Icon Lets Users Personalize Their Next Bike
Related Ideas
Batman-Themed Kitchen Appliances
Paul Parsons Creates Themed Kitchen Appliance Concepts
Celebrity-Starring Swimwear Campaigns
Kim Kardashian Fronts the SKIMS 'Swim Shop' Campaign
Workwear Brand Homeware Series
The New Carhartt WIP Homeware Capsule Breaches new Realms
Personalized Streaming Merch Features
The Spotify Merch Hub Offers Gear According to Interests
Timeless Furniture Capsules
EQ3's Spring/Summer 2023 Embraces Simplicity & Head-Turning Aesthetics
Summer-Centric Lifestyle Fashion
UNIQLO U Presents its New Collection for the SS24 Season
Doll-Inspired Personal Care Collections
Barbie™ x Lush Cosmetics Launches on August 9th
Colorfully Saturated Home Collections
IKEA and Raw Color Co-Create the TESAMMANS Collection
Car Culture-Inspired Fashion Capsules
The Forever 21 x Ford Line Emphasizes American Heritage
Chef-Approved Product Ranges
Amanda Freitag Recently Expanded Her Brand with a New Product Range
Automated Relaxation Bathtubs
The Smart Bathtub by the Cloudandco Design Studio is Customizable
Repurposed Sustainable Apparel
Toast Launches a Collection of "Creatively Repaired" Garments
Purposeful Empowering Apparel
Living Life on Purpose: Connecting with Customers through Clothing
Custom Cosmetic Launches
These Curology Personalized Skin Care Products are Arriving at Target
Playful Modular Mops
Staff and Clorox Created a Colorful Wet Mop with Rubber Hat Topper
Creative Play Pop-Ups
The Sharpie Studio Offered Opportunities for Creativity at SXSW
Transformative Bridal Footwear
Pashion’s Made-to-Order Styles Offer Interchangeable Components
Personalized Candle Scents
Scent Lab Allows You to Customize Your Candle Based on Mood
Personalized AI Assistants
Swift Creatives Harnesses the Power of Artificial Intelligence
Customizable Cosmetic Stacks
Subtl's Stak 2.0 Makes a Whole Makeup Routine Palm-Sized
AR Retailer Haircare Experiences
Walmart Beauty Virtual Try-On Now Includes Hair Color Products
GenAI Virtual Shoppers
Cindy by Imaginuity Boots Online and In-Store Foot Traffic
Fall-Inspired Home Cleaning Collections
Grove Co. Debuts Its Limited-Edition Traditions Aglow Line
Interior Design Concept Guides
IKEA Unveils its Inaugural Style Guide on Home Design
New York-Inspired Picnic Series
Nik Bentel's New York Picnic Series is Whimsical & Eye-Catching
Diet-Friendly Recipe Generators
MealPractice is a Custom-Tailored Recipe App Powered by AI
Incredibly Vibrant Homeware Collections
IKEA's Nytillverkad Captures One's Eye Immediately
Playful Restaurant Pop-Ups
The Play-Doh Restaurant of Imagination Turns Kids' Creations Edible
Stunning Celebratory Custom Cakes
SusieCakes Offers Various Seasonal and Custom Cake Designs
Ulta-Luxurious Hydration Gift Sets
Augustinus Bader's Limited-Edition Set Features Best-Sellers
Seasonal Autumn Treats
Target Launches a Fall-Themed Private Label Sweets Collection
Opulent Material-Focused Furniture
Hermès Showcases its New Home Essentials Collection
Lavender-Colored Kitchenware
Drew Barrymore's Beautiful Kitchenware Line Dropped a Lavender Shade
Recipe-Suggesting Web Browsers
The Inflation Cookbook has a Tool to Monitor Ingredient Prices
Retail Furniture Market Expansions
H&M Home Broadens Out to the US Market with a Distinctive Range
E-Commerce Beauty Packaging
Aptar Beauty + Home's Redesigned Packaging is "E-Commerce Capable"
Tailor-Made Furniture Ranges
Last Ditch Design's Capsule Balances Aesthetics and Functionality
Heiress-Created Homeware Collections
Walmart is Launching Paris Hilton's Be An Icon Collection
Whimsical Cookware Collections
Great Jones Turns Heads with Colorful Products & a Texting Potline
Miniature Animated Custom Figurines
Funko Launches the new Pop! Yourself Custom Service
Experimental Summer Technical Fashion
_J.L-A.L_ Launches its SS23 Collection with Technical Cuts
AI-Powered Retail Tools
Walmart is Introducing a New Series of AI Tools for Customer Experience
Biotech-Based Skincare Systems
iuno's Personalized Skincare System Starts with a Finger Prick Test
Circular Fashion Pop-Ups
The Coachtopia Pop-Up Brings Luxury Circular Fashion to Gen Z
Mint Private Label Kitchenware
Target is Launching a Figmint Kitchenware Collection in Mint
Homemade Meal Delivery Apps
Toronto Food Delivery App Cookin Brings Homemade Meals to Your Door
AI Shopping Customization Tools
The Zegna X Experience Merges AI Technology & Traditional Retail
Period-Inspired Fashion Capsules
Nadya Okamoto Partnered with Chnge on an Exclusive Apparel Line
Advanced Adaptive Retail Experiences
Walmart Unveiled New Retail Technologies at CES 2024
Personalized Cosmetic Printers
Color Jam Brings Customized Color Cosmetics to CES 2023
AI-Powered Cooking Appliances
The Kitchen Idea KODY 29 Offers 21 Cooking Modes
Interactive Shoppable High-Fashion Films
The Saint Laurent Summer 2024 Collection is Chic
AI-Powered Fashion Assistants
Zalando is Launching a Virtual Assistant Powered by ChatGPT
UK Summer-Ready Sporty Fashion
Unknown London Launches a New Capsule Designed for Summer
Brightly Colored Luxe Appliances
Smeg Unveils a New Series of Colors of the FAB28 Fridge
Customizable Book Portraits
Lagom Collections Boasts Personalized Portraits for Your Books
AI-Powered Measuring Tools
3DLook's New AI Tool Helps Accurately Measure the Body for Shopping
Retailer-Backed Beauty Categories
Moda Operandi Launches a Curated Beauty Category
Travel-Focused Marketing Guides
TikTok Debuts a Playbook for Travel Marketers to Foster Engagement
Leisure Activity Grocery Stores
The FreshTake Concept Grocery Store Blends Experiences
AI Beauty Shopping Apps
Trendio's Video Shopping App Shares Personally Curated Content
Giftable Customized Figurines
Pop! Yourself Lets Anyone Create Customized Vinyl Collectibles
Sweat Mark T-Shirts
This Summer Clothing Range Has Printed Designs That Resemble Sweat
Phygital Fashion Retail Experiences
Macy's mstylelab Digital Shopping Platform is Immersive
Philosophical Beauty Products Expansions
A.P.C. Drops a Skincare Range Inspired by a Special Quote
Interactive Phygital Hoodies
Beyond's Phygital Fashion Capsule Can Be Tried on with AR
AR-Powered Furniture Lenses
Google Search Now Supports AR-Based Ikea Furniture Try Outs
Shoppable Virtual Beach Houses
The J.Crew Virtual Beach House Shares Interactive Content & Games
Aromatherapy-Personalizing Tools
JennScents' Offers a Tool that Creates the Perfect Scent for You
Hyper-Personalized Wellness Apps
28 Seeks to Empower Women on Their Wellness Journey
Secondhand Fashion Editorials
Vinted Styled a Shoot Exclusively with Vinted Finds
Travel Trunk-Inspired Shelves
The Louis Vuitton Cabinet of Curiosities by Marc Newson is Artistic
Customizable White-Label Consumables
Printify Offers On-Demand Consumables for Brands & Businesses
Reformulated Skincare Rebrands
Bath & Body Works Underwent a Large-scale Shift to Cleaner Products
Shoppable Luxury Fashion Films
Tom Ford Allows Consumers to Seamlessly Shop Its Spring 2024 RTW
One-of-One Fashion Capsules
AELIZA's New Collection is Made to Celebrate Individuality
Minimal Affordable Sub-Labels
Target Presents its Own No-Frills Brand with Minimal Design
AR Furniture Testing Features
Pinterest Lets Users View Virtual Furniture in their Homes
Gamified Custom Kidswear
Supermix Studio Empowers Kids to Create Their Own Apparel & Accessories
Inspiring Daily Bodycare
method's Unleash Your Inner Shower Celebrates Personal Transformations
Customizable Holiday Treats
Sugarwish Offers Special Holiday Treats as Part of Its Gifting Service
Branded Recipe Book Campaigns
The Weetabix Recipe Book Offers Affordable Dish Ideas
Revamped Private Label Ranges
The Target up&up Collection Has Been Expanded and Updated
Digital Delivery Service Storefronts
Instacart Storefront Lets Retailers Customize the Interface
Beauty-Focused Shopping Apps
The 'Trendio' Live Shopping App Offers Access to Beauty Content
Artist-Designed Blenders
magic bullet's Artist-Designed Wraps Champion Creativity & Expression
Customized Convenience Retailer Apps
Family Express is Introducing a Personalized App Experience
Romantic Narrative-Inspired Fashion
Edward Cuming Unveils a New Capsule for the SS24 Season
Digital-First Kitchen Collections
So Yummy by bella Products Come with Access to 100+ Recipes
Reality-Bending Car Ads
CarGurus Ad Features Melting Lego and Gourmet Chef Toddlers
Beauty Product Exploration Platforms
The Beautify.Tips Platform is for All Aspects of Beauty
AI-Powered Food Platforms
Samsung Food Offers Access to Recipes and More
Recipe-Recommending Smart Fridges
Samsung's Bespoke 4-Door Flex Refrigerator Offers "AI Vision"
Family-Focused Meal Kits
Home Chef's Family Menu Features Meal Kits for Families
Bespoke Interior Design Services
IKEA is Offering Online Design Assistance For Homes & Businesses
Cycle-Syncing Wellness Apps
28 Provides Insights & Guidance for the Four Menstrual Phases
Tranquil Cozy Fashion Capsules
MAXIME Unveils the New a Man and His Objects Collection
Versatile Modular Couches
The Transformer Couch 2.0 Adds Flexible Style to the Living Room
AI-Powered Wellness Delivery Services
'Localposh' Anticipates Products and Services for You
Affordable Lifestyle Directories
'I Have This Friend' Makes Aspirational Living More Accessible
Collaborative Home Decor Collections
Sweet July by Ayesha Curry x Pottery Barn Celebrates Summer
AI-Curated Beauty Boxes
The Ipsy Icon Box Features Products Selected by Celebrities and AI
Sustainable Furniture Services
IKEA's As-is Service Connects Shoppers to Gently Used Products
Size-Inclusive Summer Fashion
Hayden LA's Summer Staples Boast Whimsical Floral Patterns
Virtual Personal Styling Services
Fashivly Was Founded by Professional Stylist Ashlyn Greer
AI-Powered Search Features
Shop Premium Outlets Enhances its Online Shopping with AI-Powered Tools
Personalized Spirit Services
The Oak & Eden Whiskey Customizer Allows for Fine-Tuned Spirits
Luxurious Bespoke Candles
TAJA Collection: Redefining Thoughtful Gifting with Customizable Candles
Stigma-Reducing Period Brands
August Relies on Playful and Wholesome Branding
Personalized AI Culinary Assistants
SousChefAICaters to Diet Restrictions and Preferences
Customizable Student Furniture
Morgan Li Debuted a 'Make It Your Own' Furniture Program
AR-Powered Shopping Apps
Walmart Releases a New Augmented Reality Feature for its iOS Application
Fashion Recap Artful Books
Style Not Com Unveils the Fashion In 2023 Highlights Book
Modern Digitized Bookshelves
September is a Digital Bookshelf Where You Can Display Achievements
Self Care Planners
The 2024 Self Care Planner Helps People Prioritize Self Care
Custom Woven Kitchen Coverings
Chilewich Unveils the Worktop to Add Texture to the Kitchen
Personalized AI Career Roadmaps
Career Recipes by Adaptiv Help Those Navigating Career Challenges
Halloween-Inspired Retail Capsules
Target Debuts a New Private-Label Halloween Capsule for October
Personalized E-Commerce Platforms
Jarikre Debuts a New E-Commerce Solution for Nigerian Consumers
Customer-Driven Pizza Menus
The Pizza Guys Fan Favorites Lineup Has Four Options
Color-Changing Fall Fashion
Anrealage Unveils New Clothing Designs at Paris Fashion Week
Customized Casual Clogs
Customize Your Crocs Adds Personality to Bulk Footwear Orders
Mobile Dorm-Designing Features
Pottery Barn Teen Unveils a New Dorm Shop and Expanded Features
Adventure-Inspired Editorials
HBX Has Debuted a New Lookbook with Items from Well-Known Brands
Sophisticated Premium Bedding
Pom Pom at Home Expands Bedding Collection to Meet Growing Demand
Vegan Lifestyle Lines
Tabitha Brown Launches a New Vegan Line for Target and Ulta
Growth-Inspired Spring-Ready Fashion
FACETASM's Coming of Age Capsule Readies for SS24
Science-Backed Styling Services
Hush Launches an Exclusive Styling Service for its Clients
Contemporary Wedding Capsules
From Future's Wedding Capsule Collection is Timeless and Elegant
Inclusive Try-On Programs
Perfect Corp. Connects Beauty Brands with Digital Beauty Innovation
Personalized Recipe Creation Platforms
'I Have Salt' Uses AI to Help Craft the Perfect Dish
Personalized Visual Catalogues
With Jotly, users can streamline their online discoveries
Eco-Friendly Travel Cosmetics
The KinKind Travel Sets Bring Natural Cosmetics on the Road
Artful Design Curation Capsules
Bentley Mills Designs the Modern Curator™ Collection No. 1
Chef-Approved Meal Deliveries
Home Chef and Monique Volz Partnered for New Recipes
Summer-Ready Kidswear Subscription Boxes
Kidpik Releases Its New Summer-Styled Subscription Box
Weekly Personalized Music Curation
NewMusic Delivers New Tracks to Your Inbox Every Week
Chef-Prepared Home-Cooked Meals
Zomato Has Launched the 'Everyday' Home-Cooked Meal Service
Autumnal Private Label Products
These SEG Seasonal Own Brands Products are Limited-Edition
Customizable Calzone Promotions
The Pieology Craft Your Own Calzone Comes with Up to Five Toppings