With Tour de France having come to an end, some may be thinking of starting to train for next year's event.
From ultra light folding bikes to hybrid urban transit, there are bikes for everyone to start training on in this cluster, to compete in the next Tour de France competition.
Implications - The bicycle is no longer reserved for pre-teens and fitness freaks. In today's eco-conscious society, bikes are an environmentally friendly way of getting around that allows consumers to let everyone know that they are part of the green movement. People of all kinds are biking to school or work, providing bicycle companies with the opportunity to add all sorts of aesthetic and functional elements to their products.
SCORE
6.3 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
- Gen Alpha
- Gen Z (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
POPULARITY
Popularity 94%
Activity 86%
Freshness 8%
