The creative agency Bardo was in charge of designing the packaging for the meat brand Zamora, and came up with a stunning design. The look of the entire identity looks more like an art project than a package for meat.
Bardo went with a black and white aesthetic for the color scheme, which works well with how the illustrations are done. The drawings reflect farm life, with a smaller house drawn out in the center section, and Zamora written in various areas throughout. Bardo also made a bag identity for the brand, which still maintains the same black and white look, with an illustration that could be trees blowing in the wind.
This is an alternative method of meat branding, but one that certainly works.
Illustrative Meat Branding
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