In today's modern world, most children spend time watching content online and in particular, on YouTube Kids -- however, the brand previously never offered a separate child-specific site that's family friendly.
To remedy this, Google announced it will offer a separate YouTube Kids app that will restrict the available content based on age and also ensure the commenting feature is disabled. Parents can now choose between various age ranges for their children including 'Preschool' for ages 4 and under, 'Younger' for ages 5 to 7, and 'Older' for ages 8 to 12. Some speculate this specification is to protect the rights of children and ensuring that they are not tracked and targeted with advertisements.
The upgraded and separate YouTube Kids app will satisfy the needs of kids and parents to ensure the video content is family friendly.