It is not difficult for consumers to make or purchase their own cookie-flavored frosting, but You Fresh Naturals' 'Muscle Frosting' offers both flavor and a high dose of protein.
You Fresh Naturals' Cookies & Cream and Chocolate Chip Cookie Dough varieties boast a base of "90% pure protein whey isolate," which is blended with sustainably sourced palm shortening and roasted cashew butter, plus coconut sugar and vanilla extract for sweetness. The result is an all-natural, gluten-free and protein-rich frosting that's much more rich than the average nut butter, and boasts 10 grams of protein.
Although there are additions like cookie crumbs and chocolate chips in the brand's two frosting products, You Fresh Naturals selected allergen-free varieties that will suit those with sensitivities.
What Makes This Trend Stand Out
- High-protein Frostings
- Opportunity for creating innovative high-protein frosting products with added flavors and nutritional benefits.
Sectors Adopting This
- Food and Beverage
- Disruptive innovation potential in the food and beverage industry to meet the demand for healthier and protein-rich frosting alternatives.
