With many jobs existing solely online, employees don't always need to work in a traditional office; 'Workfrom' is an app and online platform for those people. The service is like Yelp but specifically for publicly accessible working spaces, letting users post reviews of various areas throughout a city.
The Workfrom system is based on a set of criteria that are most relevant to people looking for a publicly accessible workspace. These include things like: whether the space is public or private; the quality of the Wi-Fi there; the amount of outlets (or whether there are outlets at all); and whether the space has food and drinks.
Workfrom began as a website only, but has since expanded to include a mobile app as well, which is fitting considering the transient nature of its target users.
Key Themes Behind This Trend
- Crowdsourced Reviews
- Disruptive innovation opportunity: Develop a platform that crowdsources reviews for various industries to help consumers make informed decisions.
- Remote Working
- Disruptive innovation opportunity: Create tools or services to enhance the remote working experience, such as virtual collaboration platforms or remote team management software.
- Location-based Services
- Disruptive innovation opportunity: Build an app or platform that provides location-based recommendations for various needs, such as working spaces, restaurants, or entertainment venues.
Where This Applies
- Hospitality
- Disruptive innovation opportunity: Develop a platform that allows users to review and rate hotels, resorts, and vacation rentals to help travelers find the best accommodations.
- Co-working
- Disruptive innovation opportunity: Create a platform that connects remote workers or freelancers with available co-working spaces, making it easier for individuals to find and book workspace.
- Food and Beverage
- Disruptive innovation opportunity: Build an app that enables users to review and recommend restaurants, cafes, and bars, giving consumers insights into the best dining options in their area.
