Wooden Automotive Air Fresheners

Clean the Sky - Positive Eco Trends & Breakthroughs

The Drift Wood Air Freshener Features Premium Aromas

— June 30, 2020 — Autos
Conventional automotive air fresheners are usually crafted from plastic or paper, but the Drift wood air fresheners aim to take a decidedly different approach with a naturalistic material.

The air fresheners are crafted from cedar wood that has been sustainably sourced and carved into compact blocks that can be easily mounted onto a vehicle's visor clip. Each of the wooden blocks are soaked in essential oils that will provide a robust aroma that is free from chemicals that are often found in conventional air fresheners on the market.

The Drift wood air freshener stays magnetically in place on a visor to allow for easy removal or swapping and can be purchased in several scent choices to match the preferences of the driver seamlessly.

Image Credit: Drift / Uncrate

Trend Themes

  1. Natural Automotive Air Fresheners — Sustainable, naturalistic material used as a disruptive innovation opportunity to replace conventional plastic or paper air fresheners with cedarwood blocks soaked in essential oils.
  2. Chemical-free Aromatherapy for Cars — Replacing synthetic chemicals found in conventional air fresheners with essential oils can provide a unique, natural and healthy aromatherapy experience for drivers.
  3. Visor-clip Air Fresheners — The new design of wooden air fresheners that stay magnetically in place on a visor can be a disruptive innovation opportunity for brands and auto-manufacturers looking to provide unique and practical air freshener options.

Industry Implications

  1. Automotive — Auto-manufacturers can use this sustainable and healthy alternative as a disruptive innovation opportunity to replace conventional air fresheners in their vehicles or include them as a customized car accessory.
  2. Aromatherapy — Aromatherapy industry can target drivers with this natural and unique air freshener as a way to expand their target audience and go beyond traditional aromatherapy delivery methods.
  3. Eco-friendly Products — Brands that offer eco-friendly products can expand their product line to include natural, sustainable and chemical-free air freshener options for drivers who value organic and eco-friendly products.
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