Male grooming brand Lynx partnered with Custom Accessories Europe (CAE) to create a range of car air fresheners featuring the scents people will know from its existing fragrant products. The car accessories include a 3D hanging disc, a square vent, a gel can, a mini vent and a refillable vent, all of which are designed to fit any vehicle. These products make it easy for people to take scents like Africa, Dark Temptation, Ice Chill and Black and Gold on the go while driving.
According to CAE’s Director Simon King, "There is a very significant number of vehicle owners who currently don’t shop the category and we believe this is down to a lack of high-quality fragrances and product design." With these new options, which are being introduced during the month of November, consumers can now experience their favorite fragrances in a new format.