The William’s British Conserves are a new lineup of jams from Hain Daniels in the UK that will provide consumers with a premium option to pick up when looking for something high-quality to try.
The jams will come in three varieties and be available for purchase from Asda, Sainsbury's and Ocado in small jars for a low price that makes them perfect for picking up in place of other jam options. The conserves are packaged with a distinct attention to heritage and are made with high-quality ingredients to make them an ideal option for use at breakfast or afternoon tea.
Grocery Marketing Director for the Hain Daniels Group, Ruth Snowdon Gough, explained the new products when she said, "We’re delighted to have launched William’s British Conserves. Premium brands are driving growth for jams and spreads and we’re seeing that consumers are willing to spend more on products that are unique or special."