Wallace and Gromit: The Big Fix Up is an Immersive AR App
Laura McQuarrie — January 18, 2021 — Tech
References: thebigfixup & adweek
Wallace and Gromit: The Big Fix Up is a new mixed-reality app for iOS and Android devices that pushes the boundaries of tech-fuelled storytelling to provide an engaging and immersive gameplay experience. The adventure game tells the story of the newest business venture from Wallace and Gromit, Spick & Spanners, and their shared mission to fix up Bristol. The app gives players the chance to step into the world of the characters for the first time ever and interact with the story as it progresses.
As well as participating in a "clean-up operation like no other," players will find that there's a mystery to be solved as they take part in the real-time story that unfolds over the course of multiple weeks.
Image Credit: Aardman Animations/W&G, Fictioneers
As well as participating in a "clean-up operation like no other," players will find that there's a mystery to be solved as they take part in the real-time story that unfolds over the course of multiple weeks.
Image Credit: Aardman Animations/W&G, Fictioneers
5.3
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