Voice Recorded Chocolate Bars

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'Voice Chocolate' Turns a Voice Recording into a Chocolate Bar

— December 5, 2017 — Lifestyle
An NTT Docomo campaign is visualizing how an individual sounds in a new project titled 'Voice Chocolate,' which transforms the vibrations and pitch of one's voice into into a delicious chocolate treat.

The process works by first asking an individual to record a short and personalized message. After, the frequencies collected from the recording are transformed into a unique design. That design is eventually mapped using 3D technology and turned into a tasty treat to gift to a loved one or to keep.

In addition, the recipient of the chocolate can scan the treat using an AR app, and have the message read aloud for them. This tech-infused variation of the classic gift of chocolate makes for a personalized twist on the traditionally romantic gift.

Trend Themes

  1. Personalized Voice-activated Products — The increasing demand for unique and personalized products creates opportunities for businesses to create more voice-activated products that allow individualization.
  2. Ar-enabled Edible Products — The integration of augmented reality technology in food industry presents opportunities for businesses to create more interactive and engaging edible products.
  3. Technology-infused Gift Products — The growing interest in technology-driven products presents potential for businesses to create more products that combine technology with traditional gift-giving.

Industry Implications

  1. Confectionery — The confectionery industry may explore integrating voice recording technology and AR into their products to create personalized, interactive chocolate bars.
  2. Tech — The tech industry may explore developing more AR-enabled applications and technologies that can be integrated with products from other industries, such as confectionery.
  3. Retail — Retailers may consider incorporating more personalized and technology-driven gift products into their inventory, to appeal to consumers' interest in unique and innovative gift-giving.
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