Feminine Grunge Editorials

The Vogue Paris September 2013 Spread Shows the Girly Side to Grunge

As the 90s revival continues in the fashion industry, the Vogue Paris September 2013 editorial shows how to look feminine and grungy at the same time.

The style of grunge became incredibly popular in the 90s, and cable knits, plaid and denim were all staple features of the sub culture. This editorial focuses on the most popular looks of the decade that have been modernized.

The model's have been put in many different styles and textures of clothing. The most interesting facet of the shoot is that even though they are in oversized, tough-looking clothes, there is a distinct femininity throughout the spread. Certain features of the editorial allude to a feminine mystique, whether it be through the addition of dresses and frills, or the fresh faced look of the models.

The Vogue Paris September 2013 editorial showed that it is possible to be a tough grunge chick, all the while maintaining one's femininity.

90s Revival
Capitalizing on the nostalgia of the 90s, brands can create modernized versions of popular grunge styles.
Feminine Grunge
Blending traditionally tough grunge elements with feminine touches creates a unique and edgy fashion statement.
Fresh Faced
Embracing natural beauty and minimal makeup can add a fresh and youthful vibe to the grunge aesthetic.

Sectors Adopting This

Fashion
Fashion brands can introduce grunge-inspired collections that appeal to the 90s nostalgia of consumers.
Beauty
Beauty brands can develop makeup and skincare products that enhance a fresh-faced and natural look.
Photography
Photographers can explore the juxtaposition of grunge and femininity in their editorial shoots, creating captivating visuals.
SCORE
6.4 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 95%
Activity 89%
Freshness 8%