Sarah St.Jules
Head of Future Festival
Toronto · Member since Jun 2013
607Published Articles
1.2MArticle Views
My name is Sarah and I am a Political Science and Fashion Arts graduate who loves reading, writing and exploring new ideas.
Featured Ideas
Gold Skeletal Cufflinks
The Skull Cameo Cufflinks are an Interesting Way to Spruce up OutfitsResurgence of Cufflinks — The declining use of cufflinks presents a disruptive innovation opportunity for companies to create unique and stylish designs that cater to modern tastes.Regal Jewel-Toned Fashion
The Etro F/W 2013 Ad Campaign is a Fantastical Take on RoyaltyJewel-Toned Fashion — Disruptive innovation opportunity: Develop sustainable, eco-friendly methods for creating vibrant jewel-toned fabrics.Satirical Camera Photography
This Series by Bobby Scheidemann is a Commentary on Living LifeSatirical Photography — Disruptive innovation opportunity: Develop a platform or app that allows users to create satirical photographs using various filters and effects.Racy Retro Editorials
This Editorial Showcases Retro-Inspired Fashion with a TwistRetro-Futurism Fashion — Innovative fashion designs and accessories which mix retro and futuristic elementsFruit-Made Carpets
The Kenzo 2014 Menswear Preview Displayed a Rug Made of FruitFruit-Based Decor — Opportunity for disruptive innovation: Develop alternative materials for home decor using fruits, creating sustainable and visually appealing products.Luxurious Crystal Sunglasses
Dsquared Has Created Swarovski Sunglasses That are Blinged OutBlinged-out Sunglasses — Designing sunglasses with crystal coverings creates an opportunity for brands to enter the high-end fashion market.Colorful Bird-Infused Editorials
The Designaré Couture September 2013 Editorial is StunningColorful Bird-Inspired Fashion — Disruptive innovation opportunity: Create a clothing line that incorporates vibrant bird patterns and motifs to appeal to fashion-forward consumers.Television Cartoon Trains
The Cartoon Network Created These Paintings of Favorite CharactersBranded Transportation — More companies can take the opportunity to convert public transportation into a branding platform.Multi-Functional Key Tools
This Utility KeyTool is a Condensed Swiss Army KnifeMulti-Functional Key Tools — The trend of integrating multiple functions into key tools creates convenience and preparedness for everyday situations.Tattooed Retro-Inspired Editorials
The Vogue Japan August 2013 Issue is Inked and Old-schoolRetro-Inspired Tattoos — Disruptive innovation opportunity: Develop a line of temporary retro-inspired tattoos that can be easily applied and removed, capitalizing on the current trend for nostalgic aesthetics.Nostalgic Balloon Lighting
The Memory Balloon Wall Lights are a Cute Childhood ThrowbackNostalgic Lighting — Opportunity for disruptive innovation in creating lighting designs that evoke memories from childhood.Luxurious Nuclear Protected Bunkers
This Underground Home Was Built to Survive War in StyleLuxurious Nuclear Protected Bunkers — Opportunity for luxury interior décor and amenities in nuclear-safe underground homes.Q&A with Sarah
What is unique that's not in your bio?
I am a huge animal lover. My cats and dog are my children (but I swear I'm not a crazy cat lady!).
What's your favorite accomplishment?
I still hope to accomplish much more in my life, however if I had to pick one it would be finishing school.
How do you define cool?
Cool is difficult to define, but I think it would be anything that gets you excited and that you remember. If a day later you are still thinking about an image or an idea you saw, then it must be pretty cool.
What is your secret to uncovering trends?
I think the secret is always changing where you look and just digging through all the noise. On the internet there are a million possible trends available, and being able to filter through the not-so-great ones allows you to uncover the awesome ones.
What do you enjoy most about Trend Hunter?
I love the atmosphere of Trend Hunter. It is an incredibly welcoming and creative place. Trend Hunter is like no other job or internship I have ever worked at.
What is your favorite trend?
Since I love fashion, editorials and runway shows are always my favorite. I also love intense, dark photography.
What are your tips for writing a juicy post?
It's important to trust yourself. You already know how to write, and not second guessing what you put onto paper is important. It is also helpful if you can connect to the trend. If you have a connection to your trend then it shows in the way you write.
How do you reset to be creative?
I try to take some time away from writing and listen to music. I also watch reality t.v (don't judge!), and the lack of brain power those shows take help to reset my brain.
What inspires or excites you?
People are inspiring. Working at Trend Hunter constantly gives you the opportunity to see human greatness. Whether it's exciting street style or new inventions that will solve some of the issues we face, seeing humans do incredible things is always inspiring.
Predict something awesome for 2020?
Who knows? I'm hoping there are cars that fully drive for you, then I won't have to get my license!