Non-Gender-Conforming Spring Fashion

UNDERCOVER Unveils its New SS23 Collection During PFW

Jun Takahashi's fashion imprint UNDERCOVER unveils its latest designs made for the Fall/Winter 2022 season and it is packed with dark looks that are elevated with touches of playfulness as well. Shown on the runways of Paris Fashion Week, the brand unveils its new womenswear shapes.

There were plenty of everyday looks that were mindfully not falling into any single gender conformity. This included jeans that sit high and have billowing shapes, satin bomber jackets with bows tied to the back, and much more. The collegiate sweaters and shirts were slashed to showcase their monikers at the front and another notable item includes the leather jacket that uses zippers to create the aforementioned slashes visual design.

Image Credit: Isidore Montag, Gorunway.com

Non-gender-conforming Fashion
The non-gender-conforming trend presents an opportunity for designers and retailers to expand their target audience and cater to a more inclusive and diverse market.
Dark Playful Looks
The combination of dark and playful elements in fashion designs offers an opportunity for innovative materials and techniques to create visually striking and unique pieces.
Billowy Shapes
The use of billowy shapes in clothing designs presents an opportunity for sustainable and comfortable materials, as well as innovative cutting and sewing techniques.

Who This Affects Most

Fashion Design
The non-gender-conforming trend and the use of dark playful elements and billowy shapes in fashion design present opportunities for designers to explore new styles and techniques.
Retail
The non-gender-conforming trend and the use of dark playful elements and billowy shapes in fashion designs present opportunities for retailers to diversify their offerings and attract a wider range of customers.
Textile Manufacturing
The use of sustainable and comfortable materials in the creation of billowy shapes in fashion designs presents opportunities for textile manufacturers to develop innovative fabrics and production processes.
SCORE
3.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 79%
Activity 23%
Freshness 14%

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