Record-Breaking Virtual Pizza Parties

Hormel is Aiming to Make History with a Virtual Pizza Party

Hormel is on a mission to set a Guinness World Record on September 18th by throwing the world's largest virtual pizza party. Officially, the top-selling pepperoni pizza brand is going after the title of "most users in a pizza party video hangout" and it is hosting the event via Zoom during Hormel Foods Spirit Week.

To bring recognition to professionals, staff and heroes on the front lines, Hormel is hosting this special celebration and for every participant, Hormel Foods will be donating $10 (up to a total of $10,000) to the Slice Out Hunger Pizza vs. Pandemic initiative.

After the free virtual pizza party, Hormel will keep the celebrations going with a free virtual concert on its YouTube channel featuring NBC's The Voice Runner-Up Chris Kroeze.

Image Credit: Hormel Foods Corporation

Virtual Pizza Parties
Opportunity for companies to create unique and immersive virtual experiences for their customers.
Record-breaking Events
Potential for brands to create attention-grabbing events that go beyond traditional boundaries and set new records.
Donation-driven Initiatives
Companies can leverage charitable initiatives to engage with their audience and make a positive impact in the community.

Where This Applies

Food and Beverage
Innovations in virtual dining experiences can revolutionize the way people enjoy food while connecting with others.
Entertainment
The entertainment industry can explore virtual concerts and parties as new avenues for engaging with fans and delivering unique experiences.
Charitable Organizations
Virtual fundraising events provide an opportunity for nonprofits to reach a wider audience and create meaningful connections.
SCORE
4.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 58%
Activity 74%
Freshness 9%