Grain-Free Veggie Sticks

LesserEvil's Veggie Sticks are Made from Sustainably Sourced Veggies

LesserEvil, the better-for-you snack brand known for its popcorn snacks and puffs, is introducing Grain Free Veggie Sticks as a satisfying new way for people to snack. The Veggie Sticks are available in Vegan Ranch and Himalayan Pink Salt flavors, which are made with a medley of organic and sustainably sourced ingredients: tomato, pumpkin, carrot, spinach and broccoli.

The nourishing plant-based, paleo-friendly, non-GMO and gluten-free snacks are healthy and satisfying, especially as they help to deliver a crunch without the use of unhealthy oils. LesserEvil has observed that shoppers are purchasing more snacks and indulgent treats, which tend to be for the purposes of providing a sense of comfort, filling a craving or supporting a mindful moment. With this in mind, the brand created these new clean, sustainable snacks.

Image Credit: LesserEvil

Plant-based Snacks
Opportunity to create more plant-based snack options that are nourishing, paleo-friendly, and gluten-free.
Sustainable Ingredients
Disruptive innovation in sourcing and using sustainably sourced vegetables for snack production.
Clean Snacking
Opportunity to provide healthier snacking options that deliver a satisfying crunch without the use of unhealthy oils.

Who This Affects Most

Snack Food Industry
Innovation potential for creating and marketing a variety of plant-based snacks for health-conscious consumers.
Sustainable Food Industry
Opportunity to leverage sustainably sourced vegetables as a key ingredient in various food products, including snacks.
Healthy Lifestyle Industry
Disruptive potential to offer clean, nourishing snacks that cater to individuals seeking healthier snacking options.
SCORE
2.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 45%
Activity 34%
Freshness 9%