Crunchy Vegetable-Packed Snacks

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Simply 7 Snacks Share 1/3 Cup of Vegetables Per Serving

— July 2, 2020 — Lifestyle
With the launch of two new vegetable-packed snacks—Sea Salt Veggie Straws and Fiery Pepper Lentil Chips—Simply 7 Snacks is introducing a fresh new look for itself. While providing a satisfying crunch, the snacks are packed with vegetable ingredients. In fact, every one-ounce serving contains a third of a cup of vegetables like cauliflower, broccoli, carrots and potatoes.

Notably, the garden-fresh Sea Salt Veggie Straws set themselves apart from comparable products in the category that are made with spinach, tomatoes and potatoes. The Fiery Pepper Lentil Chips offer a hint of heat with a combination of cayenne and chili peppers, which makes them perfect for enjoying on their own or pairing with a cooling dip.

The new packaging from the brand better conveys its flavors, simple ingredients and products with reduced sodium.

Image Credit: Simply 7 Snacks

Trend Themes

  1. Vegetable-packed Snacks — Opportunity for food companies to create healthier snack options by incorporating vegetables into their products.
  2. Reduced Sodium Products — Opportunity for food companies to develop products with less salt to address growing consumer concerns regarding sodium intake.
  3. Fresh Branding — Opportunity for food companies to revamp branding to convey the freshness and quality of their products.

Industry Implications

  1. Food Manufacturing — Opportunity for the food industry to develop and market healthier snacks using vegetable ingredients.
  2. Health and Wellness — Opportunity for the health and wellness industry to promote and educate consumers about the benefits of eating vegetable-based snacks.
  3. Packaging Design — Opportunity for packaging companies to design packaging that better conveys the fresh and healthy aspects of a product.
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