Free-from chocolate brand NOMO created its first vegan advent calendar for the 2019 holiday season and it contains a variety of treats that are all made without dairy, gluten, nuts or eggs. The box is ideal for those who are committed to a certain lifestyle or diet due to personal preferences or requirements based on a certain allergy.
While many advent calendars on the market are filled with only milk chocolate squares, this one from NOMO contains 12 Creamy Choc discs, 12 Caramel & Sea Salt discs and even a Creamy Choc bar treat for the last day of the countdown in December. The products included in the brand's advent calendar offer bite-sized versions of its popular full-sized versions of the vegan-friendly and free-from products.
What Makes This Trend Stand Out
- Vegan Advent Calendars
- Opportunity for brands to create advent calendars specifically tailored to the vegan market, providing options for those with dietary restrictions.
- Allergen-free Products
- Demand for allergen-free advent calendars and treats that cater to individuals with specific allergies or dietary requirements.
- Personalized Lifestyle Calendars
- Opportunity to create advent calendars based on specific lifestyles or dietary preferences, allowing consumers to customize their holiday countdown experience.
Sectors Adopting This
- Food and Beverage
- Innovation opportunities for food and beverage companies to develop new and inclusive advent calendar options for customers with dietary restrictions.
- Confectionery
- Opportunity for chocolate and confectionery brands to expand their offerings and create dairy-free, gluten-free, and nut-free advent calendars for a wider consumer base.
- Alternative Diets
- Opportunity for brands focused on alternative diets, such as vegan or allergen-free, to capitalize on the holiday season by creating advent calendars that align with their target audience's preferences.
