Califia Farms offers a wide range of plant-based milk alternatives made with coconuts, almonds and cashews, as well as oats to satisfy the high demand for oat milk beverages—and it is now introducing a new line of Übermilks that are made with a base of pea, oat and sunflower proteins.
As the name of this oat milk beverage line suggests, these new products are nutritious and "go above and beyond to deliver a good source of protein and other essential nutrients." As of the spring, Califia Farms will be introducing its Übermilks in three varieties: Unsweetened, Unsweetened Vanilla and Chocolate.
With eight grams of plant-based protein per serving, including all eight essential amino acids, these nutrient-rich beverages also help to supply the body with Omegas 3, 6 and 9, as well as calcium, iron, potassium, plus Vitamins D and E.
What's Driving This Trend
- Plant-based Protein Beverages
- There is an opportunity for companies to create a new line of nutrient-dense, protein-rich beverages to satisfy the demand for plant-based alternatives.
- Oat Milk Products
- With the high demand for oat milk products, companies can introduce new variations in flavors and ingredients to cater to the growing consumer base.
- Multi-nutrient Beverages
- There is room in the market for beverages that go beyond the standard vitamins and minerals commonly found in drinks, with an opportunity to create multi-nutrient beverages that provide a variety of essential amino acids and other nutrients.
Who This Affects Most
- Plant-based Food Industry
- The plant-based food industry is a target market that will benefit from the introduction of nutrient-dense, protein-rich beverages.
- Dairy-free Milk Industry
- Companies in the dairy-free milk industry can cater to the growing consumer base by introducing new oat milk products with variations in flavors and nutritional content.
- Functional Beverage Industry
- The functional beverage industry has an opportunity to create multi-nutrient beverages that combine essential amino acids and other nutrients to promote wellness and a healthy lifestyle.