American audio streaming service TuneIn has announced that it will be integrating TuneIn Premium into all Amazon Alexa-enabled devices. What this means is that TuneIn users can now access premium content, including ad-free news, live sports, ad-free music, and more, from their Alexa devices.
As part of the expansion, TuneIn and Amazon have partnered to offer new users a free three-month trial, allowing them to test out their service's products including live streams of NFL, NHL, and college basketball games.
“TuneIn aims to be anywhere listening is occurring. In launching TuneIn Premium on Alexa, we deliver on this mission and enable TuneIn and Alexa customers easy access to an expansive catalog of premium content to stay well informed and entertained,” said TuneIn CEO Richard Stern.
Image Credit: TuneIn
What's Driving This Trend
- Audio Streaming Integration with Smart Speakers
- Integrating audio streaming services with popular smart speakers introduces new opportunities for providing premium content across all devices.
- Free Trial Offerings for Premium Content
- Offering free trial periods for premium content can lead to increased customer acquisition and retention.
- Partnerships with Tech Companies
- Partnering with tech giants can drive expansion and offer unparalleled access to target customers.
Who This Affects Most
- Audio Streaming Services
- Audio streaming services can expand their reach through integration with smart speakers and partnerships with tech companies.
- Smart Speaker Manufacturers
- Smart speaker manufacturers can offer more value to their customers by providing access to premium audio streaming content and promoting free trial periods.
- Sports and News Media
- Sports and news media outlets can explore partnerships with audio streaming services to provide exclusive access to premium content through popular smart speakers.
