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This Travel Commercial Captures a Common Travel Fear

 - Feb 16, 2013
References: booking & adweek
This travel commercial might be one of the most relatable ever made. Promoting Booking.com, this commercial follows several travel groups as they cynically approach their accommodations for the week. In one scene, the entire family glares at the father (who must've made the travel plans) because they aren't sure if their hotel room is going to be nice or not. Then, in a great moment of triumph, each travel group opens the door to their hotel room and are overcome with happiness.

This is a great commercial because it effectively connects with a common travel experience. If you've ever travelled to a foreign country, you know it can be daunting to commit to staying in a location you've never seen before. This ad makes it seem like using Booking.com is a really good idea.