Black is the new red, at least when it comes to the Think Ink Floral Shop. A one-day pop-up shop for Valentine's Day, it offers black roses to customers who donate to Project Redsand, which is which is dedicated to the restoration of the historic Thames Sea Forts. Geared towards those who want to strike two birds with one stone when making a difference, the Think Ink Floral Shop allows unromantic people to indulge in a Valentine's Day tradition without jumping ship entirely.
The black roses provided by the Think Ink Floral Shop were created feeding them black ink instead of water. Placed in bottles of Kraken Rum filled with ink, the presentation is striking. Part of a larger campaign called Kraken vs. Cupid, it was created by Miss Cakehead.