Local products and ingredients are gaining more traction amongst consumers looking to eat foods within their community, which is seeing brands like The Jersey Tomato Co. respond in kind.
The new sauces from the brand include 'Tomato Basil,' 'Marinara' and 'Spicy,' which are all proudly made with 100% New Jersey tomatoes. The sauces are able to maintain a sodium level that's 60% lower than the competition thanks to the New Jersey-grown tomatoes that are cultivated in the acidic pH balance soil of the region.
The Jersey Tomato Co. tomato sauces have no added sugars, preservatives or artificial tomatoes and are rich in natural antioxidants and vitamins. The balanced flavor profiles makes them perfect for incorporation into a wide variety of different recipes.
What Makes This Trend Stand Out
- Local Ingredient Foods
- Brands can take advantage of consumers' increasing preference for locally sourced food ingredients, particularly in the tomato sauce industry.
- Low Sodium Products
- With the usage of special-tomatoes, brands can create tomato-based products that have lower sodium levels, leading to an untapped market for low sodium products.
- No Additives Sauces
- With the use of natural ingredients, brands can create sauces that are free of artificial additives such as preservatives or added Sweetners.
Sectors Adopting This
- Regional Produce
- Tomato-based food businesses can profit from the usage of locally sourced tomatoes, appealing to customers who prioritize locally sourced fresh produce.
- Healthy Food Industry
- Low sodium sauces with none to fewer artificial ingredients can decrease sodium consumption, highlighting untapped possibilities in the healthy food industry.
- Organic Food Industry
- Tomato-based food businesses that focus on natural and organic ingredients without preservatives can market themselves in a market segment catered to organic and natural products.
