Cheesy Hash Brown Bagels

The New Crispy Chicken & Tater Egg Sandwich Features a Hash Brown Bagel

In an effort to expand its current lineup of breakfast sandwiches, Bruegger’s Bagels has debuted a cheesy new offering called the Crispy Chicken & Tater Egg Sandwich. Made with a bagel that features a baked-in hash brown, the new sandwich is the ultimate breakfast combo.

The Crispy Chicken & Tater Egg Sandwich is a limited-edition dish currently available at participating Bruegger’s Bagels locations. What makes the sandwich so unique is that it is made with a Cheesy Hash Brown Bagel, which consists of a potato roll combined with a baked-in hash brown and cheese mix. The cheesy bagel is then topped with a crispy chicken breast, a freshly cracked egg, a slice of cheddar cheese, and country pepper cream cheese.

With the demand for breakfast sandwiches still on the rise, Bruegger’s Bagels' new offering gives consumers a whole new way to enjoy their first morning meal on the go.

Image Credit: <i> Bruegger’s Bagels.</i>

Breakfast Sandwich Innovation
Bruegger’s Bagels' Crispy Chicken & Tater Egg Sandwich featuring a Cheesy Hash Brown Bagel opens up opportunities to create fresh, innovative breakfast sandwich offerings.
Menu Item Customization
The Cheesy Hash Brown Bagel allows for customization of breakfast sandwiches, opening opportunities for customers to create their own unique sandwich combinations.
Convenience-oriented Breakfast
Bruegger’s Bagels' Crispy Chicken & Tater Egg Sandwich appeals to consumers who prioritize convenience in their breakfast choices.

Sectors Adopting This

Fast Food
Fast food chains can capitalize on the trend of breakfast sandwiches through innovation with fresh ingredient combinations and unique pairings, similar to Bruegger’s Bagels' Cheesy Hash Brown Bagel.
Foodservice
Restaurants in the foodservice industry can offer customizable breakfast sandwich options to cater to consumers who want convenience without sacrificing personalization.
C-store
Convenience stores can compete in the breakfast market by offering pre-made, fresh-to-go breakfast sandwiches similar to Bruegger’s Bagels' Crispy Chicken & Tater Egg Sandwich featuring a Cheesy Hash Brown Bagel.
SCORE
4.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 55%
Activity 70%
Freshness 8%