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Angular Candy Wrappers

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This Packaging for Sweet Botanicals' Candy Uses Vibrant Colors

— August 24, 2015 — Marketing
Sweden-based designer Anna Ahnborg created the artistically patterned packaging for Sweet Botanicals' candy. The entire package consists of a traditional candy box filled with individually wrapped candies. The artist used a unique triangular pattern across the entire box using a black and white color scheme. On the lid of the box features a white triangle with six different colored triangles to represent each flavor contained inside.

The candies within the box are each sealed in a triangular patterned wrapper, which vary in color based on the flavor. The candies also have a white rectangle on them so the consumer can read the flavor as well.

This visually pleasing project is a conceptual idea for Sweet Botanicals candy. The name of the brand induces thought of flowers, which is portrayed through the use of bright floral colors within this packaging design.
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