Personified Vino Bottles

Swanson Wines' Modern House Wines Get You Out of the Dog House

If a nice bottle of wine is all it takes to solve the problems in your life, then you are going to flip when you see Swanson Wines' Modern House Wines. Unlike most wine collections, the bottles, not the taste or age, are actually the thing to write home about.

Each of the Modern House Wines has a custom bottle designed to fit nearly every occasion. If your significant other is upset, buy her a bottle of "Please Forgive Me." Trying to show off to your friends or family that you haven't seen in awhile? A bottle of "Expensive Christmas Wine" should do the trick. Each of these bottles sell for $25 apiece -- a price even a baller on a budget can afford.

Customized Wine Bottles
Creating personalized wine bottle designs for specific occasions or emotions.
Emotion-driven Packaging
Designing packaging that conveys emotional messages and enhances the wine-drinking experience.
Affordable Luxury Wines
Offering high-quality wines at a budget-friendly price point.

Sectors Adopting This

Wine and Spirits
Innovating in the wine industry by incorporating personalized bottle designs to enhance consumer experiences.
Packaging Design
Exploring new ways to create packaging that reflects and enhances the emotional connection between consumers and products.
Affordable Luxury Brands
Creating luxury products that are accessible to a wider range of consumers by offering them at more affordable prices.
SCORE
0.8 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 12%
Activity 4%
Freshness 8%